---
title: "Sleepover Games — $113K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/sleepover-games"
last_updated: "2026-08-08T11:01:23.770Z"
locale: en
meta:
description: "Niche score 42/100 · $113K/yr market · 132K searches/yr · $16.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $113K/yr market · 132K searches/yr · $16.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Sleepover Games — $113K/yr Amazon US Niche (2026) - Flapen"
---
# **sleepover games**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 27Growth 81Conversion 60Competition 0Returns 46Price range 55Avg price 79Brand share 0Review moat 34Quality gap 67
**Growth**
**Great****+75.7%**
90-day search growth — must beat 0% to launch
**Avg price**
**Great****$16.41**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****5.2%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$11.38–$19.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****3.4%**
return rate — above 5% kills the launch gate
**Review moat**
**Okay****3,129.5**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$113K**
$113K/yr · 132K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, sleepover games is a $113K/yr Amazon United States market (132K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Aug–Oct–Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sleepover games market data**
- **Units sold / yr**
- **10K–13K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$164K–$205K**
- units × avg price
- **Conversion rate**
- **5.2%**
- **Avg BSR**
- **#896**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **75%**
- **Out of stock**
- **7.7%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **148 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▲rising
**Sellers**
**24**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- DSS Games64% - BRAVEBUG32% - Ultra Pro4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +75.7% search growth over the last 90 days.
150K100KSpike '24Holiday '24Spike '25Prime Day '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul, Aug, Oct, Nov, Dec · busiest ÷ quietest = 51.5×
[**Open Trend **](https://flapen.com/research/us/toys-games/sleepover-games/trend)
## **Top sleepover games search terms**
- **laugh you lose game**12K/yr+502.0%1.3% conv. - **you laugh your out game**30K/yr+1.4%10.7% conv. - **laugh you lose card game**5K/yr>1,000%1.8% conv. - **laugh you lose**7K/yr+275.5%1.1% conv. - **ladbible joke game**4K/yr+58.3%1.2% conv. - **you laugh you lose**6K/yr+112.6%5.0% conv. - **you laugh you lose game**8K/yr-21.1%6.9% conv. - **try not to laugh game**10K/yr-22.3%3.7% conv. - **you laugh youre out**9K/yr-13.3%6.1% conv. - **dont laugh game**6K/yr-9.7%6.1% conv. [**All search terms **](https://flapen.com/research/us/toys-games/sleepover-games/search-terms)
## **Top sleepover games products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$17K30%$34K45%$51K60%$68K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 4 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**You Laugh Youre Out | Charades Party Card Game for Adults & Teens Ages 14+**DSS Games**$16.04**4.4★3,455 rev](https://www.amazon.com/dp/B0BQ5PFMF3) [2**You Laugh You Lose Game - Board Games for Kids 8-12 Idea Gifts For Teen**BRAVEBUG**$19.40**4.4★337 rev](https://www.amazon.com/dp/B0D8P91Z3G) [3![DSS Games You Laugh You Drink for People Who Cant Keep A Straight Face [Try Not to Laugh Cards | Party Game for Adults | 150 Fun Prompt Cards for Game Nights Pregames | Gift for Him]](https://m.media-amazon.com/images/I/4172+rr1OpL.jpg)**DSS Games You Laugh You Drink for People Who Cant Keep A Straight Face \[Try Not to Laugh Cards | Party Game for Adults | 150 Fun Prompt Cards for Game Nights Pregames | Gift for Him\]**DSS Games**$11.38**4.4★8,297 rev](https://www.amazon.com/dp/B08FCVJ7N2) [4**Dad Joke Face-Off - You Laugh First You Lose Funny Hilarious Family Party Game with 600 Jokes Joke Challenge for 2-12 Players Fast-Paced Laughter Game Competitive Humor Quick 30-Minute Playtime**Ultra Pro**$18.82**4.2★429 rev](https://www.amazon.com/dp/B079QFZGFP)
### **Newest**
by launch date
[**You Laugh You Lose Game - Board Games for Kids 8-12 Idea Gifts For Teen**BRAVEBUG**$19.40**337 rev1y ago](https://www.amazon.com/dp/B0D8P91Z3G) [**You Laugh Youre Out | Charades Party Card Game for Adults & Teens Ages 14+**DSS Games**$16.04**3,455 rev3y ago](https://www.amazon.com/dp/B0BQ5PFMF3) [![DSS Games You Laugh You Drink for People Who Cant Keep A Straight Face [Try Not to Laugh Cards | Party Game for Adults | 150 Fun Prompt Cards for Game Nights Pregames | Gift for Him]](https://m.media-amazon.com/images/I/4172+rr1OpL.jpg)**DSS Games You Laugh You Drink for People Who Cant Keep A Straight Face \[Try Not to Laugh Cards | Party Game for Adults | 150 Fun Prompt Cards for Game Nights Pregames | Gift for Him\]**DSS Games**$11.38**8,297 rev5y ago](https://www.amazon.com/dp/B08FCVJ7N2) [**Dad Joke Face-Off - You Laugh First You Lose Funny Hilarious Family Party Game with 600 Jokes Joke Challenge for 2-12 Players Fast-Paced Laughter Game Competitive Humor Quick 30-Minute Playtime**Ultra Pro**$18.82**429 rev8y ago](https://www.amazon.com/dp/B079QFZGFP)
### **Trending**
90-day click momentum
[**Dad Joke Face-Off - You Laugh First You Lose Funny Hilarious Family Party Game with 600 Jokes Joke Challenge for 2-12 Players Fast-Paced Laughter Game Competitive Humor Quick 30-Minute Playtime**Ultra Pro**$18.82**4.2★**▲ 191%**](https://www.amazon.com/dp/B079QFZGFP) [**You Laugh You Lose Game - Board Games for Kids 8-12 Idea Gifts For Teen**BRAVEBUG**$19.40**4.4★**▲ 81%**](https://www.amazon.com/dp/B0D8P91Z3G) [![DSS Games You Laugh You Drink for People Who Cant Keep A Straight Face [Try Not to Laugh Cards | Party Game for Adults | 150 Fun Prompt Cards for Game Nights Pregames | Gift for Him]](https://m.media-amazon.com/images/I/4172+rr1OpL.jpg)**DSS Games You Laugh You Drink for People Who Cant Keep A Straight Face \[Try Not to Laugh Cards | Party Game for Adults | 150 Fun Prompt Cards for Game Nights Pregames | Gift for Him\]**DSS Games**$11.38**4.4★**▲ 15%**](https://www.amazon.com/dp/B08FCVJ7N2) [**You Laugh Youre Out | Charades Party Card Game for Adults & Teens Ages 14+**DSS Games**$16.04**4.4★**▼ 23%**](https://www.amazon.com/dp/B0BQ5PFMF3)
## **What buyers say about sleepover games**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Fun/Entertainment Experience**75%
*“Fun Family game”*
**Gifting Purpose**6%
*“Great gift idea”*
**Ease Of Use**5%
*“Its easy to use”*
**Quality-Overall**4%
*“Great quality”*
**Value For Money**3%
*“It also wasnt expensive at all”*
**Durability**2%
*“The cards are durable”*
**Trivia Games**1%
*“We really enjoyed playing this game”*
**Suitability Beginner**1%
*“fun to play with mixed ages as well”*
**Strength**1%
*“the box was strong”*
**Instructions/User Manual/Troubleshooting**0%
*“The instructions are easy to read”*
### **What buyers complain about **
**Fun/Entertainment Experience**81%
*“Got bored easily”*
**Value For Money**5%
*“Waste of money”*
**Adhesion/Stickiness**3%
*“doesn't even tape the box again after being opened”*
**Product Condition**3%
*“Company sends out boxes that have already been used”*
### **Top return reasons **
**Fun/Entertainment Experience**37%
**Advertised Vs Actual Product**27%
**Value For Money**11%
**Product Condition**5%
**Instructions/User Manual/Troubleshooting**4%
**Gifting Purpose**2%
**Functionality-Overall**2%
**Size-Overall**2%
**Trivia Games**2%
**Defective Material/Parts**1%
## **Common questions**
- **Is sleepover games profitable to sell on Amazon United States?**
- The niche generates $113K/yr across 4 tracked products. 90-day search growth is +75.7%. Flapen's verdict: Skip it (42/100).
- **How competitive is the sleepover games niche?**
- 3 brands and 24 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in sleepover games?**
- Top complaints mined from reviews: Fun/Entertainment Experience, Value For Money, Adhesion/Stickiness. The return rate is 3.4%.
- **When does demand for sleepover games peak?**
- Demand peaks in Jun–Jul–Aug–Oct–Nov–Dec; the busiest month runs 51.5× the quietest.
- **What does it cost to enter the sleepover games niche?**
- Listings span $11.38–$19.40; the average listing price is $16.41 (sweet spot $15–$100). The average incumbent carries 3,130 reviews — the moat a new listing must climb.
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