---
title: "Sheriff Badge — $131K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/sheriff-badge"
last_updated: "2026-08-08T12:27:06.719Z"
locale: en
meta:
description: "Niche score 51/100 · $131K/yr market · 207K searches/yr. Prices mostly outside the sweet spot ($5.91–$16.53) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $131K/yr market · 207K searches/yr. Prices mostly outside the sweet spot ($5.91–$16.53) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Sheriff Badge — $131K/yr Amazon US Niche (2026) - Flapen"
---
# **sheriff badge**
**Worth a look**
Shows a thin review moat (102 avg reviews), but prices mostly outside the sweet spot ($5.91–$16.53) keeps it on the watch list.
Market size 29Growth 52Conversion 76Competition 60Returns 45Price range 14Avg price 24Brand share 83Review moat 95Quality gap 28
**Review moat**
**Great****102.21**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Great****52%**
top-5 brand share — no brand owns this niche
**Conversion**
**Great****7.2%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+22.5%**
90-day search growth — must beat 0% to launch
**Returns**
**Okay****3.4%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$131K**
$131K/yr · 207K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$8.77**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****$5.91–$16.53**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, sheriff badge is a $131K/yr Amazon United States market (207K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 51/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sheriff badge market data**
- **Units sold / yr**
- **15K–20K**
- avg 250–500/product
- **Revenue / yr**
- **$132K–$175K**
- units × avg price
- **Conversion rate**
- **7.2%**
- **Avg BSR**
- **#2,884**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **79%**
- **Out of stock**
- **4.2%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **191 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▲rising
**Sellers**
**38**
**Top-5 brand share**
**52%**
Top 20: 96%
**Top-5 click share**
**49%**
Top 20: 92%
**Open market**
**42%**
- Zorleniva15% - Bedwina11% - PASOBAI9% - Finduat9% - Tichso7% - DISCAO6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +22.5% search growth over the last 90 days.
18K13KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 4.4×
[**Open Trend **](https://flapen.com/research/us/toys-games/sheriff-badge/trend)
## **Top sheriff badge search terms**
- **sheriff badge**122K/yr+14.3%6.0% conv. - **sheriff badge for kids**15K/yr+83.1%5.7% conv. - **sheriff badges**12K/yr+85.2%5.8% conv. - **sheriffs badge**8K/yr+25.7%8.1% conv. - **sheriff badge adult**16K/yr-51.3%8.2% conv. - **toy sheriff badge**4K/yr+14.9%6.8% conv. - **kids sheriff badge**4K/yr+10.7%6.2% conv. - **woody sheriff badge**4K/yr+84.9%5.3% conv. - **woody badge**3K/yr+154.4%2.6% conv. - **custom sheriff badge**4K/yr-8.7%0.7% conv. [**All search terms **](https://flapen.com/research/us/toys-games/sheriff-badge/search-terms)
## **Top sheriff badge products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$5K8%$10K12%$16K16%$21K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Zorleniva 2 Packs Sheriff Badge Deputy Badge Set Metal Brooch Pin Old West Prop Western Cop Police Badges for Adult Kid**Zorleniva**$5.98**4.4★49 rev](https://www.amazon.com/dp/B0FP5CPW7D) [2**Bedwina Metal Sheriff Badges - (Pack of 24) Silver Star Name Badges with Stickers for Personalized Names Western Cowboy Dress Up Deputys Badge Toys for Kids Birthday Party Favors Giveaways & More**Bedwina**$12.43**4.5★1,835 rev](https://www.amazon.com/dp/B07FPPZKKY) [3**Sheriff Badge Western Cowboy Sheriff Star Badge Law Enforcement Costume Accessory for Halloween Cosplay Party Dress Up Collection & Gift**PASOBAI**$7.20**4.8★15 rev](https://www.amazon.com/dp/B0FZLYJFXM) [4**Tichso 6/12/24/48 Pieces Vintage Bronze color American Large Sheriff Deputy Badge Brooch Western Police Sheriff Deputy Pin Suitable Party Costumes Cosplay Brooches Pins Cowboy School Carnival Prizes Halloween Decorations bulk (6)**Tichso**$7.44**5.0★5 rev](https://www.amazon.com/dp/B0GQ58QW6D) [5**Finduat Metal Western Sheriff Badge for Party Favors Supplies School Carnival Prizes Party Bag Gift Fillers**Finduat**$7.93**4.7★129 rev](https://www.amazon.com/dp/B0D1257TZ5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Mikovivi Sheriff & Deputy Badge Metal Western Sheriff Badge for Kids & Adult Star Pin for Police Theme Party Decoration School Prizes**Mikovivi**$6.86**2 rev2mo ago](https://www.amazon.com/dp/B0H29Q7H6R) [**2 Pack Sheriff Deputy Badge Metal Star Police Sheriff Badges Pin Brooch Western Cop Vest Badge Prop for Kids Adults Boys Girls Cowboy Party Carnival**iriscono**$10.02**27 rev3mo ago](https://www.amazon.com/dp/B0GX96QTK7) [**Sheriff Badge Western Police Badges Cowboy Cop Star Pins for Men Women Halloween Cosplay Carnival Prize Party Favors Themed Party Decoration 2.6inch**Paradi star**$5.96**5 rev3mo ago](https://www.amazon.com/dp/B0GX584KJH) [**Tichso 6/12/24/48 Pieces Vintage Bronze color American Large Sheriff Deputy Badge Brooch Western Police Sheriff Deputy Pin Suitable Party Costumes Cosplay Brooches Pins Cowboy School Carnival Prizes Halloween Decorations bulk (6)**Tichso**$7.44**5 rev5mo ago](https://www.amazon.com/dp/B0GQ58QW6D) [**1 PCS Sheriff Badge and 1 PCS Deputy Badge Metal Sheriff Badges Pin Gifts for Cowboy Party Supplies**DEARIDAP**$6.40**1 rev7mo ago](https://www.amazon.com/dp/B0G62X2Y59)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sheriff Badge Western Police Badges Cowboy Cop Star Pins for Men Women Halloween Cosplay Carnival Prize Party Favors Themed Party Decoration 2.6inch**Paradi star**$5.96**4.4★**▲ 238%**](https://www.amazon.com/dp/B0GX584KJH) [**2 Pack Sheriff Deputy Badge Metal Star Police Sheriff Badges Pin Brooch Western Cop Vest Badge Prop for Kids Adults Boys Girls Cowboy Party Carnival**iriscono**$10.02**4.6★**▲ 236%**](https://www.amazon.com/dp/B0GX96QTK7) [**Mikovivi Sheriff & Deputy Badge Metal Western Sheriff Badge for Kids & Adult Star Pin for Police Theme Party Decoration School Prizes**Mikovivi**$6.86**5.0★**▲ 233%**](https://www.amazon.com/dp/B0H29Q7H6R) [**Tichso 6/12/24/48 Pieces Vintage Bronze color American Large Sheriff Deputy Badge Brooch Western Police Sheriff Deputy Pin Suitable Party Costumes Cosplay Brooches Pins Cowboy School Carnival Prizes Halloween Decorations bulk (6)**Tichso**$7.44**5.0★**▲ 227%**](https://www.amazon.com/dp/B0GQ58QW6D) [**Sheriff Badge Western Cowboy Sheriff Star Badge Law Enforcement Costume Accessory for Halloween Cosplay Party Dress Up Collection & Gift**PASOBAI**$7.20**4.8★**▲ 179%**](https://www.amazon.com/dp/B0FZLYJFXM)
**~~View all trending →~~**
## **What buyers say about sheriff badge**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**17%
*“Great value”*
**Quality-Overall**14%
*“They really are of a higher quality than I was expecting”*
**Advertised Vs Actual Product**9%
*“they look just as pictured”*
**Strength**7%
*“Very sturdy”*
**Durability**7%
*“it held up fine”*
**Material Quality**7%
*“Good look and good materials”*
**Weight Light**6%
*“These badges are lightweight”*
**Weight Heavy**4%
*“heavy feel compared to cheap plastic alternatives”*
**Metal Quality**3%
*“They are a nice durable metal, and are rigid and strong”*
**Size-Overall**2%
*“But good size”*
### **What buyers complain about **
**Thickness**17%
*“the only thing i could say bad is I wish the pin was a little thicker”*
**Quality-Overall**13%
*“are not well made”*
**Durability**12%
*“Feel like could probably break them”*
**Size-Overall**9%
*“The Pin placement is wrong on the back”*
**Strength**6%
*“Kind of flimsy”*
**Adhesion/Stickiness**5%
*“The stickers have poor adhesive”*
**Advertised Vs Actual Product**3%
*“But the listing is misleading as to the actual size”*
**Material Quality**3%
*“When I ordered these I assumed they would be some cheap generic pot metal”*
**Sharpness**2%
*“The pin to hold it on isnt super sharp so it takes a good push to go through material”*
**Brightness/Shine/Glow**2%
*“These badges are definitely not as shiny”*
### **Top return reasons **
**Size-Overall**39%
**Quality-Overall**12%
**Value For Money**8%
**Advertised Vs Actual Product**6%
**Defective Material/Parts**5%
**Strength**5%
**Functionality-Overall**3%
**Weight Heavy**3%
**Color**2%
**Sharpness**2%
## **Common questions**
- **Is sheriff badge profitable to sell on Amazon United States?**
- The niche generates $131K/yr across 29 tracked products. 3 of 11 products launched in the last 360 days are still selling. 90-day search growth is +22.5%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the sheriff badge niche?**
- 25 brands and 38 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 52% of demand.
- **What do buyers complain about in sheriff badge?**
- Top complaints mined from reviews: Thickness, Quality-Overall, Durability. The return rate is 3.4%.
- **When does demand for sheriff badge peak?**
- Demand peaks in Oct–Nov; the busiest month runs 4.4× the quietest.
- **What does it cost to enter the sheriff badge niche?**
- Listings span $5.91–$16.53; the average listing price is $8.77 (sweet spot $15–$100). The average incumbent carries 102 reviews — the moat a new listing must climb.
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