---
title: "Seven Deadly Sins — $61K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/seven-deadly-sins"
last_updated: "2026-08-08T15:52:50.827Z"
locale: en
meta:
description: "Niche score 50/100 · $61K/yr market · 302K searches/yr · $36.48 avg price. Weak search conversion (0.5%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $61K/yr market · 302K searches/yr · $36.48 avg price. Weak search conversion (0.5%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Seven Deadly Sins — $61K/yr Amazon US Niche (2026) - Flapen"
---
# **seven deadly sins**
**Worth a look**
Shows a sweet-spot price point ($36.48 avg), but weak search conversion (0.5%) keeps it on the watch list.
Market size 15Growth 37Conversion 7Competition 83Returns 91Price range 29Avg price 95Brand share 68Review moat 88Quality gap 25
**Avg price**
**Incredible****$36.48**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****240.36**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****32%**
top-5 click share — an open shelf
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+9.4%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****$6.51–$299.97**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$61K**
$61K/yr · 302K searches
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, seven deadly sins is a $61K/yr Amazon United States market (302K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Dec. Verdict: Worth a look — 50/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **seven deadly sins market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$55K–$73K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#60,000**
- **Page quality**
- **0%**
- **Prime**
- **46%**
- **Sponsored**
- **26%**
- **Out of stock**
- **6.3%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
**Brands**
**22 **▲rising
**Sellers**
**179**
**Top-5 brand share**
**64%**
Top 20: 99%
**Top-5 click share**
**32%**
Top 20: 71%
**Open market**
**30%**
- Funko35% - colanperd8% - Epic Collectibles7% - Bioworld7% - Great Eastern Entertainment7% - EVA-FRIEREN6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +9.4% search growth over the last 90 days.
10K6KHoliday '24Spike '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/toys-games/seven-deadly-sins/trend)
## **Top seven deadly sins search terms**
- **seven deadly sins**136K/yr+10.4%0.1% conv. - **7 deadly sins**41K/yr+9.1%0.0% conv. - **seven deadly sins merch**21K/yr+49.7%0.5% conv. - **the seven deadly sins**21K/yr+21.6%0.1% conv. - **seven deadly sins figures**19K/yr+11.6%0.2% conv. - **seven deadly sins funko pop**23K/yr-20.5%0.7% conv. - **meliodas**14K/yr-1.2%0.1% conv. - **seven deadly sins anime**11K/yr+6.7%0.4% conv. - **7 deadly sins anime**7K/yr+8.7%0.1% conv. - **meliodas funko pop**5K/yr-17.6%2.4% conv. [**All search terms **](https://flapen.com/research/us/toys-games/seven-deadly-sins/search-terms)
## **Top seven deadly sins products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$4K9%$5K12%$7K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pop! Animation: The Seven Deadly Sins Meliodas (Demon Mode) PX Vinyl Figure**Funko**$11.10**4.7★206 rev](https://www.amazon.com/dp/B0CDHDPD2P) [2**colanperd Anime The Seven Deadly Sins Hoodie Long Sleeve Sweatshirt Streetwear Hip Hop Pullover Unisex Black**colanperd**$22.51**4.0★109 rev](https://www.amazon.com/dp/B09FK16CBC) [3**Epic Collectibles Pop Anime: The Seven Deadly Sins - Escanor Vinyl Figure**Epic Collectibles**$32.39**5.0★11 rev](https://www.amazon.com/dp/B0G2FNVQDK) [4**The Seven Deadly Sins - Hawk Ball Plush 8 H**Great Eastern Entertainment**$24.66**4.8★292 rev](https://www.amazon.com/dp/B077TQTWDS) [5**Meliodas Broken Cosplay Sword of Anime Seven Deadly Sins Stainless Steel Blade For Cosplay and Display Green Sword All Made of Metal**EVA-FRIEREN**$47.67**5.0★3 rev](https://www.amazon.com/dp/B0F6MTL9DQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Epic Collectibles Pop Anime: The Seven Deadly Sins - Escanor Vinyl Figure**Epic Collectibles**$32.39**11 rev8mo ago](https://www.amazon.com/dp/B0G2FNVQDK) [**Meliodas Broken Cosplay Sword of Anime Seven Deadly Sins Stainless Steel Blade For Cosplay and Display Green Sword All Made of Metal**EVA-FRIEREN**$47.67**3 rev1y ago](https://www.amazon.com/dp/B0F6MTL9DQ) [**Axe of Escanor The Seven Deadly Sins Role-Playing Props 1:1 Replica Made of Metal Used for Cosplay Display and Gift**EVA-FRIEREN**$187.74**4 rev1y ago](https://www.amazon.com/dp/B0DYZW68CD) [**Seven Deadly Sins (Manga) Meliodas in Line Frame Mens White Short Sleeve Tee-3XL**Bioworld**$19.99**0 rev2y ago](https://www.amazon.com/dp/B0CZVFBCZ9) [**Seven Deadly Sins Manga Escanor with Divine Axe Crew Neck Short Sleeve Mens White T-Shirt -Large**Bioworld**$18.40**6 rev2y ago](https://www.amazon.com/dp/B0CXVCYPMG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Seven Deadly Sins (Manga) Meliodas in Line Frame Mens White Short Sleeve Tee-3XL**Bioworld**$19.99**0.0★**▲ 311%**](https://www.amazon.com/dp/B0CZVFBCZ9) [**Seven Deadly Sins Manga Escanor with Divine Axe Crew Neck Short Sleeve Mens White T-Shirt -Large**Bioworld**$18.40**5.0★**▲ 288%**](https://www.amazon.com/dp/B0CXVCYPMG) [**Fairy King Harlequin Hoodie Meliodas Cosplay Jacket Sweatshirt As Shown X-Large**Mesodyn**$24.89**4.5★**▲ 249%**](https://www.amazon.com/dp/B07MV416TS) [**CHLOBLOM Meliodas Cosplay Costume Anime Hoodie Hooded Pullover Sweatshirt (Large Purple)**CHLOBLOM**$32.17**4.5★**▲ 247%**](https://www.amazon.com/dp/B08642F1J2) [**Funko Pop! Animation: The Seven Deadly Sins - Posessed Meliodas Shop Exclusive 71174**Funko**$29.59**4.7★**▲ 114%**](https://www.amazon.com/dp/B0CVV5M9FP)
**~~View all trending →~~**
## **What buyers say about seven deadly sins**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Collectibles**33%
*“part of the rest of my collection”*
**Quality-Overall**15%
*“Amazing quality”*
**Advertised Vs Actual Product**11%
*“As Described”*
**Color**11%
*“Colors are vibrant”*
**Value For Money**8%
*“Worth it”*
**Gifting Purpose**6%
*“Great present”*
**Weight Heavy**3%
*“how it wrapped not to heavy either a really good balance”*
**Sharpness**3%
*“the sharp tip was also a surprise”*
### **What buyers complain about **
**Paint Quality**20%
*“not the best painting”*
**Durability**17%
*“Cant imagine they would last long if I did”*
**Strength**10%
*“A little flimsy”*
**Product Condition**7%
*“The product does not look like its in new condition”*
**Size-Overall**7%
*“its a lot bigger than I expected”*
**Advertised Vs Actual Product**7%
*“The Pop was not as pictured”*
**Value For Money**7%
*“It is not worth purchasing at the advertised price”*
**Handle Quality**5%
*“The only problem I had was that the little bit on the bottom of the handle fell off as soon as I picked it up”*
### **Top return reasons **
**Defective Material/Parts**25%
**Size-Overall**23%
**Product Condition**17%
**Advertised Vs Actual Product**13%
**Value For Money**8%
**Drop/Impact Protection**4%
**Add-Ons/Attachments**4%
**Sharpness**4%
**Weight Heavy**2%
## **Common questions**
- **Is seven deadly sins profitable to sell on Amazon United States?**
- The niche generates $61K/yr across 50 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +9.4%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the seven deadly sins niche?**
- 22 brands and 179 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in seven deadly sins?**
- Top complaints mined from reviews: Paint Quality, Durability, Strength. The return rate is 1.2%.
- **When does demand for seven deadly sins peak?**
- Demand peaks in Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the seven deadly sins niche?**
- Listings span $6.51–$299.97; the average listing price is $36.48 (sweet spot $15–$100). The average incumbent carries 240 reviews — the moat a new listing must climb.
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