---
title: "Trend — semi rigid card holder - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/semi-rigid-card-holder/trend"
last_updated: "2026-08-08T13:51:32.249Z"
locale: en
meta:
  description: "Niche score 55/100 · $1.8M/yr market · 735K searches/yr · $23.05 avg price. Soft demand (-12.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $1.8M/yr market · 735K searches/yr · $23.05 avg price. Soft demand (-12.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — semi rigid card holder - Flapen"
---

# **semi rigid card holder**

**Worth a look**

Shows a sweet-spot price point ($23.05 avg), but soft demand (-12.0% this quarter) keeps it on the watch list.

Market size 92Growth 19Conversion 90Competition 24Returns 94Price range 90Avg price 95Brand share 28Review moat 45Quality gap 19

**Avg price**

**Incredible****$23.05**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Market size**

**Great****$1.8M**

$1.8M/yr · 735K searches

**Conversion**

**Great****10.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$9.82–$85.91**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,044.39**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-12.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## Trend