---
title: "Scarface — $30K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/scarface"
last_updated: "2026-08-08T09:34:33.507Z"
locale: en
meta:
description: "Niche score 38/100 · $30K/yr market · 147K searches/yr · $37.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $30K/yr market · 147K searches/yr · $37.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Scarface — $30K/yr Amazon US Niche (2026) - Flapen"
---
# **scarface**
**Skip it**
Weak search conversion (0.5%) — this niche doesn't clear our bar today.
Market size 8Growth 53Conversion 7Competition 21Returns 61Price range 76Avg price 95Brand share 39Review moat 87Quality gap 25
**Avg price**
**Incredible****$37.90**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****257.23**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$7.00–$117.71**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.6%**
return rate — above 5% kills the launch gate
**Growth**
**Good****+24.7%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****75%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$30K**
$30K/yr · 147K searches
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, scarface is a $30K/yr Amazon United States market (147K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 38/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **scarface market data**
- **Units sold / yr**
- **1K–1K**
- avg 100–250/product
- **Revenue / yr**
- **$38K–$47K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#3,362**
- **Page quality**
- **0%**
- **Prime**
- **77%**
- **Sponsored**
- **62%**
- **Out of stock**
- **1.9%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **155 days**
## **Competition & brand share**
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **▲rising
**Sellers**
**31**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**75%**
Top 20: 100%
**Open market**
**14%**
- SD TOYS49% - SCARFACE14% - American Art Classics9% - McFarlane Toys6% - Surreal Entertainment5% - Morofme5% - Open — no brand owns it (5 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +24.7% search growth over the last 90 days.
30K20KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 8.7×
[**Open Trend **](https://flapen.com/research/us/toys-games/scarface/trend)
## **Top scarface search terms**
- **scarface cake topper**45K/yr+23.5%0.6% conv. - **scareface**18K/yr+148.9%0.0% conv. - **scarface figure**28K/yr-22.1%0.2% conv. - **tony montana figure**13K/yr+12.7%0.6% conv. - **scarface action figure**12K/yr+0.4%0.2% conv. - **scarface cake decorations**8K/yr+12.0%1.0% conv. - **scarface statue**6K/yr+20.6%0.3% conv. - **scarface accessories**5K/yr+12.6%0.1% conv. - **scarface merch**7K/yr-23.3%0.2% conv. - **scarface toy**4K/yr-16.2%0.3% conv. [**All search terms **](https://flapen.com/research/us/toys-games/scarface/search-terms)
## **Top scarface products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$6K30%$9K40%$12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Movie Icons Scarface: Tony Montana Throne 7 Figure**SD TOYS**$78.38**4.7★1,253 rev](https://www.amazon.com/dp/B07FWF2S6L) [2**SCARFACE Surreal Entertainment 5-Inch The World is Yours Resin Statue - Premium Prop Movie Replica Collectible - Unique Gift for Birthdays Holidays House Warming Parties**SCARFACE**$38.71**4.6★429 rev](https://www.amazon.com/dp/B07HL54SLX) [3**American Art Classics Pack of 5 - Scarface Al Pacino Million Dollar Bill - Best Gift for Fans of This Classic Movie**American Art Classics**$7.00**4.3★24 rev](https://www.amazon.com/dp/B00T6K7FLW) [4**Alliance Entertainment 10 Scarface Tony Montana Say Hello to My Little Friend Figure**SD TOYS**$48.36**4.1★6 rev](https://www.amazon.com/dp/B097RRZW7J) [5**McFarlane Toys - Tony Montana (Scarface) 6in Posed Figure**McFarlane Toys**$33.38**4.7★117 rev](https://www.amazon.com/dp/B0DTBG242S)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Morofme 30pcs Mini Edible 100 Dollar Bill Cake Cupcake Toppers Small Edible Money Cake Topper Edible Money Image Wafer Paper Cake Decorations Precut Fake Money for Birthday Party Supplies**Morofme**$12.75**83 rev6mo ago](https://www.amazon.com/dp/B0G34CF23K) [**GOLD STAR HAT Scarface Trucker hat Unisex Black Cap**GOLD STAR HAT**$34.99**2 rev1y ago](https://www.amazon.com/dp/B0CV9MBQQ5) [**McFarlane Toys - Tony Montana (Scarface) 6in Posed Figure**McFarlane Toys**$33.38**117 rev1y ago](https://www.amazon.com/dp/B0DTBG242S) [**COCO BRANDS Scarface Mens Pajama Pants - All Over Print Adjustable Elastic Waistband Soft Silky Sleepwear for Men & Women Size Small Logo Checkerboard/Black**COCO BRANDS**$21.90**22 rev1y ago](https://www.amazon.com/dp/B0DXRKVSH3) [**50 Pack Scarface Movie Stickers - The World is Yours**FRANKdesigns**$8.68**51 rev2y ago](https://www.amazon.com/dp/B0D9V2BGNQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**COCO BRANDS Scarface Mens Pajama Pants - All Over Print Adjustable Elastic Waistband Soft Silky Sleepwear for Men & Women Size Small Logo Checkerboard/Black**COCO BRANDS**$21.90**4.8★**▲ 246%**](https://www.amazon.com/dp/B0DXRKVSH3) [**Morofme 30pcs Mini Edible 100 Dollar Bill Cake Cupcake Toppers Small Edible Money Cake Topper Edible Money Image Wafer Paper Cake Decorations Precut Fake Money for Birthday Party Supplies**Morofme**$12.75**4.5★**▲ 203%**](https://www.amazon.com/dp/B0G34CF23K) [**GOLD STAR HAT Scarface Trucker hat Unisex Black Cap**GOLD STAR HAT**$34.99**5.0★**▲ 132%**](https://www.amazon.com/dp/B0CV9MBQQ5) [**Alliance Entertainment 10 Scarface Tony Montana Say Hello to My Little Friend Figure**SD TOYS**$48.36**4.1★**▲ 99%**](https://www.amazon.com/dp/B097RRZW7J) [**LVEUD Happy Birthday Cake Topper Gun Theme Enthusiast Black Glitter Party Decorations Supplies**LVEUD**$7.96**4.7★**▲ 60%**](https://www.amazon.com/dp/B0BNKS5VBM)
**~~View all trending →~~**
## **What buyers say about scarface**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**13%
*“The size were perfect”*
**Quality-Overall**12%
*“Awesome quality”*
**Ease Of Use**10%
*“Perfect easy to use”*
**Gifting Purpose**9%
*“is was a gift”*
**Display-Overall**7%
*“Perfect figure for display”*
**Touch/Button Controls**7%
*“Perfect touch”*
**Fun/Entertainment Experience**7%
*“Cute and fun”*
**Brightness/Shine/Glow**7%
*“Glittery”*
**Value For Money**6%
*“Edible money”*
**Weight Light**3%
*“They were very light”*
### **What buyers complain about **
**Size-Overall**33%
*“Kinda of small”*
**Value For Money**25%
*“A little pricey”*
**Advertised Vs Actual Product**8%
*“The only thing I didn't like was it says the word copy on the bottom corner”*
### **Top return reasons **
**Size-Overall**70%
**Advertised Vs Actual Product**10%
**Quality-Overall**6%
**Color**4%
**Value For Money**2%
**Defective Material/Parts**2%
**Display Colors**1%
**Print Quality**1%
**Weight Heavy**1%
**Sharpness**1%
## **Common questions**
- **Is scarface profitable to sell on Amazon United States?**
- The niche generates $30K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +24.7%. Flapen's verdict: Skip it (38/100).
- **How competitive is the scarface niche?**
- 11 brands and 31 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in scarface?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Advertised Vs Actual Product. The return rate is 2.6%.
- **When does demand for scarface peak?**
- Demand peaks in Aug–Sep–Oct; the busiest month runs 8.7× the quietest.
- **What does it cost to enter the scarface niche?**
- Listings span $7.00–$117.71; the average listing price is $37.90 (sweet spot $15–$100). The average incumbent carries 257 reviews — the moat a new listing must climb.
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