---
title: "Reviews — sally - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/sally/reviews"
last_updated: "2026-08-08T13:41:36.174Z"
locale: en
meta:
  description: "Niche score 54/100 · $47K/yr market · 251K searches/yr · $21.47 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $47K/yr market · 251K searches/yr · $21.47 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — sally - Flapen"
---

# **sally**

**Worth a look**

Shows low returns (0.4%), but weak search conversion (0.9%) keeps it on the watch list.

Market size 12Growth 78Conversion 11Competition 83Returns 98Price range 82Avg price 91Brand share 43Review moat 37Quality gap 22

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$21.47**

avg listing price — sweet spot $15–$100

**Competition**

**Great****32%**

top-5 click share — an open shelf

**Price range**

**Great****$5.02–$65.01**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Great****+68.5%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,770.89**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$47K**

$47K/yr · 251K searches

**Conversion**

**Bad****0.9%**

search→purchase rate — share of searches ending in a sale

## Reviews