---
title: "Red Hood — $48K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/red-hood"
last_updated: "2026-08-08T12:29:14.485Z"
locale: en
meta:
description: "Niche score 43/100 · $48K/yr market · 240K searches/yr · $60.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $48K/yr market · 240K searches/yr · $60.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Red Hood — $48K/yr Amazon US Niche (2026) - Flapen"
---
# **red hood**
**Skip it**
Weak search conversion (0.3%) — this niche doesn't clear our bar today.
Market size 12Growth 50Conversion 4Competition 68Returns 57Price range 26Avg price 89Brand share 40Review moat 73Quality gap 43
**Avg price**
**Great****$60.58**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****562.82**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Good****2.7%**
return rate — above 5% kills the launch gate
**Growth**
**Good****+20.2%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****$11.02–$342.17**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$48K**
$48K/yr · 240K searches
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, red hood is a $48K/yr Amazon United States market (240K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Aug–Oct–Nov. Verdict: Skip it — 43/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **red hood market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$76K–$91K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#33,807**
- **Page quality**
- **0%**
- **Prime**
- **71%**
- **Sponsored**
- **24%**
- **Out of stock**
- **5.8%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **142 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**19 **▲rising
**Sellers**
**178**
**Top-5 brand share**
**81%**
Top 20: 100%
**Top-5 click share**
**44%**
Top 20: 86%
**Open market**
**15%**
- McFarlane Toys61% - Funko7% - Bioworld5% - DC Collectibles5% - Mego4% - POP4% - Open — no brand owns it (13 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +20.2% search growth over the last 90 days.
35K25KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Oct, Nov · busiest ÷ quietest = 4.1×
[**Open Trend **](https://flapen.com/research/us/toys-games/red-hood/trend)
## **Top red hood search terms**
- **red hood action figure**82K/yr+24.5%0.3% conv. - **red hood dc**43K/yr+5.3%0.1% conv. - **red hood figure**26K/yr+12.8%0.2% conv. - **redhood**15K/yr+69.5%0.2% conv. - **red hood funko pop**18K/yr-0.1%0.7% conv. - **mcfarlane red hood**9K/yr+9.2%0.3% conv. - **jason todd action figure**8K/yr+66.9%0.2% conv. - **dc red hood**8K/yr+26.2%0.1% conv. - **red hood mcfarlane**5K/yr+28.6%0.3% conv. - **red hood batman**7K/yr+51.2%0.2% conv. [**All search terms **](https://flapen.com/research/us/toys-games/red-hood/search-terms)
## **Top red hood products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$1K6%$3K9%$4K12%$6K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**DC Multiverse Red Hood from Batman: Three Jokers Action Figure with Accessories Multicolor 7 inches**McFarlane Toys**$39.94**4.7★1,346 rev](https://www.amazon.com/dp/B099TQWFDC) [2**McFarlane Toys - DC Direct DC Essentials - UNKILLABLES RED Hood**McFarlane Toys**$41.75**4.7★152 rev](https://www.amazon.com/dp/B09CG3C378) [3**McFarlane Toys DC Multiverse Red Hood (Gotham Knights) 7 Action Figure with Accessories**McFarlane Toys**$21.81**4.6★1,868 rev](https://www.amazon.com/dp/B08WZJ2KLD) [4**McFarlane Toys DC Multiverse Red Hood and Nightwing 7 Action Figure Multipack**McFarlane Toys**$180.00**4.8★762 rev](https://www.amazon.com/dp/B08964BHHB) [5**McFarlane Toys - DC Multiverse Red Hood (Dawn of DC) 7in Figure**McFarlane Toys**$21.96**4.6★241 rev](https://www.amazon.com/dp/B0D4XRVG7H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**McFarlane Toys- DC Direct Red Hood (Batman: Three Jokers) Cowl Replica 1:3 Scale**McFarlane Toys**$18.90**4 rev3mo ago](https://www.amazon.com/dp/B0G36HK9YG) [**Mezco One:12 Collective Red Hood**Mezco**$342.17**2 rev7mo ago](https://www.amazon.com/dp/B0G87MVM4G) [**ZKTSRY Anime Action Figure Removable and Replaceable Face Collectible Statue Action Figures Anime Desktop Decoration Ornaments Gift**ZKTSRY**$36.21**30 rev11mo ago](https://www.amazon.com/dp/B0FNR2QW7R) [**McFarlane Toys - DC Direct Page Punchers Deathstroke (DC Rebirth) 7in Figure with Comic**McFarlane Toys**$19.77**249 rev1y ago](https://www.amazon.com/dp/B0D4X682YF) [**McFarlane Toys - DC Multiverse Red Hood (Dawn of DC) 7in Figure**McFarlane Toys**$21.96**241 rev1y ago](https://www.amazon.com/dp/B0D4XRVG7H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lasumisura Replica Style Red Hood Mens Faux Leather Jacket + Vest (Black-Red-Black Medium polyester Lining)**Lasumisura**$158.97**4.2★**▲ 302%**](https://www.amazon.com/dp/B07HYVVN2F) [**McFarlane Toys- DC Direct Red Hood (Batman: Three Jokers) Cowl Replica 1:3 Scale**McFarlane Toys**$18.90**4.0★**▲ 286%**](https://www.amazon.com/dp/B0G36HK9YG) [**MEGO DC Heroes RED Hood PX 8IN AF**Mego**$11.02**4.3★**▲ 240%**](https://www.amazon.com/dp/B0B8KZ7WK5) [**Popfunk Red Hood Jason Todd Superhero T-Shirt - Black - Medium**Popfunk**$19.18**4.6★**▲ 201%**](https://www.amazon.com/dp/B01N6V5SKX) [**Batman Red Hood Let the Punishment Fit the Crime Mens Black Graphic Sleep Pajama Pants-Medium**Bioworld**$18.96**4.6★**▲ 117%**](https://www.amazon.com/dp/B09MG65YDV)
**~~View all trending →~~**
## **What buyers say about red hood**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“Good quality”*
**Collectibles**13%
*“Pretty awesome collectible that I got for somebody”*
**Gifting Purpose**12%
*“I was happy to give it to him”*
**Advertised Vs Actual Product**10%
*“It came completely as advertised”*
**Size-Overall**7%
*“Perfect fit”*
**Value For Money**6%
*“Great price”*
**Fun/Entertainment Experience**6%
*“cool toy with lots of movement and articulation”*
**Strength**4%
*“Always Solid”*
**Shape/Style**4%
*“he poses very nicely, too”*
**Suitability Beginner**4%
*“Basic nice bike”*
### **What buyers complain about **
**Size-Overall**49%
*“It is not true to size”*
**Value For Money**23%
*“And they cost way too much for such a crappy item I do not suggest this to anyone my kids were so upset”*
**Quality-Overall**6%
*“Cheaply made, not worth the price”*
**Durability**3%
*“It literally falls apart just holding it”*
**Assembly/Installation**2%
*“It took me two hours to get a base I was willing to settle for”*
**Strength**2%
*“very fragile - hard to hold”*
**Thickness**2%
*“is very thin”*
**Instructions/User Manual/Troubleshooting**2%
*“It's perfect except for the instructions: This is literally the most beautiful thing I have ever owned”*
**Defective Material/Parts**2%
*“parts fall apart”*
**Creativity**2%
*“But I am not that creative”*
### **Top return reasons **
**Size-Overall**40%
**Defective Material/Parts**18%
**Value For Money**8%
**Color**5%
**Advertised Vs Actual Product**5%
**Material Quality**3%
**Quality-Overall**3%
**Shape/Style**3%
**Chest Fit**3%
**Display-Overall**3%
## **Common questions**
- **Is red hood profitable to sell on Amazon United States?**
- The niche generates $48K/yr across 38 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +20.2%. Flapen's verdict: Skip it (43/100).
- **How competitive is the red hood niche?**
- 19 brands and 178 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in red hood?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 2.7%.
- **When does demand for red hood peak?**
- Demand peaks in Aug–Oct–Nov; the busiest month runs 4.1× the quietest.
- **What does it cost to enter the red hood niche?**
- Listings span $11.02–$342.17; the average listing price is $60.58 (sweet spot $15–$100). The average incumbent carries 563 reviews — the moat a new listing must climb.
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