---
title: "Search terms — purple sword - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/purple-sword/search-terms"
last_updated: "2026-08-08T11:04:23.577Z"
locale: en
meta:
  description: "Niche score 50/100 · $47K/yr market · 49K searches/yr · $39.95 avg price. A small market ($47K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $47K/yr market · 49K searches/yr · $39.95 avg price. A small market ($47K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — purple sword - Flapen"
---

# **purple sword**

**Worth a look**

Shows a sweet-spot price point ($39.95 avg), but a small market ($47K/yr) keeps it on the watch list.

Market size 12Growth 20Conversion 30Competition 49Returns 37Price range 89Avg price 95Brand share 79Review moat 89Quality gap 94

**Avg price**

**Incredible****$39.95**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.0★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Great****212.56**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$7.57–$100.02**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Competition**

**Okay****56%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Okay****4.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-11.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$47K**

$47K/yr · 49K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms