---
title: "Place Value Disks — $20K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/place-value-disks"
last_updated: "2026-08-08T13:03:32.098Z"
locale: en
meta:
description: "Niche score 46/100 · $20K/yr market · 25K searches/yr · $16.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $20K/yr market · 25K searches/yr · $16.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Place Value Disks — $20K/yr Amazon US Niche (2026) - Flapen"
---
# **place value disks**
**Skip it**
A small market ($20K/yr) — this niche doesn't clear our bar today.
Market size 5Growth 59Conversion 56Competition 16Returns 96Price range 75Avg price 80Brand share 22Review moat 92Quality gap 40
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****167.09**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$16.96**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.88–$39.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+34.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Good****4.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****81%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$20K**
$20K/yr · 25K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, place value disks is a $20K/yr Amazon United States market (25K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 46/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **place value disks market data**
- **Units sold / yr**
- **2K–2K**
- avg 100–250/product
- **Revenue / yr**
- **$25K–$34K**
- units × avg price
- **Conversion rate**
- **4.8%**
- **Avg BSR**
- **#1,432**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **210 days**
## **Competition & brand share**
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**23**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**81%**
Top 20: 100%
**Open market**
**3%**
- Hebayy36% - Learning Resources23% - Kingdder13% - Teacher Created Resources9% - hand2mind9% - Simply magic6% - Open — no brand owns it (1 brand, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +34.7% search growth over the last 90 days.
1K750Spike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 4.7×
[**Open Trend **](https://flapen.com/research/us/toys-games/place-value-disks/trend)
## **Top place value disks products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$2K20%$4K30%$6K40%$8K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hebayy 250 PCS EVA Place Value Disks 10 Values Counting Chips Color-Coded Soft Place Value Chips Decimals to Whole Numbers Counting Chips Early Math Learning for Elementary School**Hebayy**$6.88**4.5★63 rev](https://www.amazon.com/dp/B0DL5TWDHD) [2**Learning Resources Place Value Disks Early Math Skills Set of 280 Pieces Ages 6+**Learning Resources**$9.26**4.7★1,075 rev](https://www.amazon.com/dp/B01MQXYVRC) [3**Kingdder Place Value Disks 10 Decimals to Whole Numbers Counting Chips for Kids Base 10 Place Value Manipulatives Math Counters Discs Set for Elementary School Math Supplies(1000 Pcs)**Kingdder**$23.78**4.4★26 rev](https://www.amazon.com/dp/B0BQ9YTPCS) [4**Teacher Created Resources Teacher Sensational Math Place Value Discs 4-Value Whole Numbers Set of 100**Teacher Created Resources**$11.00**4.6★33 rev](https://www.amazon.com/dp/1936266369) [5**hand2mind Soft Foam Place Value Disks 8 Values Counting Chips for Kids Math Counters Kindergarten Math Teacher Supplies Base 10 Math Manipulatives for Elementary School (Pack of 200)**hand2mind**$9.59**4.5★170 rev](https://www.amazon.com/dp/B016DUZUFU)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**246 PCS Display Magnetic Place Value & Discs Set - Place Value Manipulatives Magnets Magnetic Place Value Disks Chips Magnetic Base 10 Magnetic Math Base Ten Manipulatives - Simply Magic**Simply magic**$24.70**35 rev1y ago](https://www.amazon.com/dp/B0DSJWXVJ2) [**Hebayy 250 PCS EVA Place Value Disks 10 Values Counting Chips Color-Coded Soft Place Value Chips Decimals to Whole Numbers Counting Chips Early Math Learning for Elementary School**Hebayy**$6.88**63 rev1y ago](https://www.amazon.com/dp/B0DL5TWDHD) [**70 PCS Magnetic Regrouping Activities Kit Place Value Manipulatives 1st 2nd 3rd 4th Grade Place Value Chart Mat Magnets Magnetic Place Value Discs Base Ten Math Manipulatives - Simply Magic**Simply magic**$22.65**76 rev2y ago](https://www.amazon.com/dp/B0CF7PXNKL) [**Kingdder Place Value Disks 10 Decimals to Whole Numbers Counting Chips for Kids Base 10 Place Value Manipulatives Math Counters Discs Set for Elementary School Math Supplies(2000 Pcs)**Kingdder**$39.00**26 rev3y ago](https://www.amazon.com/dp/B0C2YGJ55B) [**Kingdder Place Value Disks 10 Decimals to Whole Numbers Counting Chips for Kids Base 10 Place Value Manipulatives Math Counters Discs Set for Elementary School Math Supplies(1000 Pcs)**Kingdder**$23.78**26 rev3y ago](https://www.amazon.com/dp/B0BQ9YTPCS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kingdder Place Value Disks 10 Decimals to Whole Numbers Counting Chips for Kids Base 10 Place Value Manipulatives Math Counters Discs Set for Elementary School Math Supplies(2000 Pcs)**Kingdder**$39.00**4.4★**▲ 107%**](https://www.amazon.com/dp/B0C2YGJ55B) [**Hebayy 250 PCS EVA Place Value Disks 10 Values Counting Chips Color-Coded Soft Place Value Chips Decimals to Whole Numbers Counting Chips Early Math Learning for Elementary School**Hebayy**$6.88**4.5★**▲ 79%**](https://www.amazon.com/dp/B0DL5TWDHD) [**hand2mind Soft Foam Place Value Disks 4 Values Counting Chips for Kids Math Counters Kindergarten Math Teacher Supplies Base 10 Math Manipulatives for Elementary School (Pack of 200)**hand2mind**$11.97**4.5★**— 9%**](https://www.amazon.com/dp/B016DV06NU) [**EAI Education QuietShape Foam Place Value Disks Ones to Thousands: Set of 160**EAI Education**$9.74**4.6★**— 1%**](https://www.amazon.com/dp/B01MQJ3MAR) [**Teacher Created Resources Teacher Sensational Math Place Value Discs 4-Value Whole Numbers Set of 100**Teacher Created Resources**$11.00**4.6★**— 4%**](https://www.amazon.com/dp/1936266369)
**~~View all trending →~~**
## **What buyers say about place value disks**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Efficiency**50%
*“Works great”*
**Educational-Overall**25%
*“Very useful to have as a math teacher”*
**Ease Of Use**25%
*“Very useful to have”*
### **What buyers complain about **
**Wood Quality**50%
*“I thought they were wood”*
**Durability**50%
*“may not last long”*
### **Top return reasons **
**Material Quality**29%
**Magnetic Strength/Adsorption**29%
**Defective Material/Parts**7%
**Color**7%
**Value For Money**7%
**Hard Feel**7%
**Durability**4%
**Ease Of Use**4%
**Quality-Overall**4%
**Strength**4%
## **Common questions**
- **Is place value disks profitable to sell on Amazon United States?**
- The niche generates $20K/yr across 11 tracked products. 90-day search growth is +34.7%. Flapen's verdict: Skip it (46/100).
- **How competitive is the place value disks niche?**
- 7 brands and 23 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in place value disks?**
- Top complaints mined from reviews: Wood Quality, Durability. The return rate is 0.7%.
- **When does demand for place value disks peak?**
- Demand peaks in Aug–Sep–Oct; the busiest month runs 4.7× the quietest.
- **What does it cost to enter the place value disks niche?**
- Listings span $6.88–$39.00; the average listing price is $16.96 (sweet spot $15–$100). The average incumbent carries 167 reviews — the moat a new listing must climb.
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