---
title: "Nobara Figure — $15K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/nobara-figure"
last_updated: "2026-08-08T13:43:47.624Z"
locale: en
meta:
description: "Niche score 48/100 · $15K/yr market · 56K searches/yr · $30.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $15K/yr market · 56K searches/yr · $30.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Nobara Figure — $15K/yr Amazon US Niche (2026) - Flapen"
---
# **nobara figure**
**Skip it**
A small market ($15K/yr) — this niche doesn't clear our bar today.
Market size 4Growth 42Conversion 11Competition 72Returns 91Price range 89Avg price 95Brand share 54Review moat 62Quality gap 22
**Avg price**
**Incredible****$30.17**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$9.33–$81.21**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****1,035.55**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+13.5%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$15K**
$15K/yr · 56K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, nobara figure is a $15K/yr Amazon United States market (56K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Aug–Sep–Dec. Verdict: Skip it — 48/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **nobara figure market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$15K–$23K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#15,373**
- **Page quality**
- **0%**
- **Prime**
- **79%**
- **Sponsored**
- **45%**
- **Out of stock**
- **9.1%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▲rising
**Sellers**
**189**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**42%**
Top 20: 90%
**Open market**
**22%**
- TAMASHII NATIONS19% - Banpresto18% - Funko15% - SEGA10% - Taito10% - QAHEART6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +13.5% search growth over the last 90 days.
5K4KSpike '24Holiday '24Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Dec · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/toys-games/nobara-figure/trend)
## **Top nobara figure search terms**
- **nobara figure**25K/yr+24.0%0.8% conv. - **nobara**21K/yr+17.5%0.7% conv. - **nobara kugisaki**6K/yr-12.2%0.4% conv. - **nobara kugisaki figure**4K/yr-27.6%1.8% conv. [**All search terms **](https://flapen.com/research/us/toys-games/nobara-figure/search-terms)
## **Top nobara figure products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$4526%$9059%$1K12%$2K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TAMASHII NATIONS - Jujutsu Kaisen - Nobara Kugisaki Bandai Spirits FiguartsZERO Collectible Statue**TAMASHII NATIONS**$80.84**4.9★145 rev](https://www.amazon.com/dp/B0B23X5JK2) [2**Taito Jujutsu Kaisen Kugisaki Nobara Prize Figure Multiple Colors (T83674)**Taito**$22.85**4.7★490 rev](https://www.amazon.com/dp/B093F4V5KG) [3**BanPresto - Jujutsu Kaisen Nobara Kugisaki Statue**Banpresto**$19.61**4.7★113 rev](https://www.amazon.com/dp/B09G6L5T79) [4**Banpresto - Jujutsu Kaisen - Jukon No Kata Nobara Kugisaki Statue**Banpresto**$18.32**4.7★102 rev](https://www.amazon.com/dp/B09K6F8742) [5**Jujutsu Kaisen SPM Figure Nobara Kugisaki**SEGA**$29.56**4.7★201 rev](https://www.amazon.com/dp/B09NP9V2ST)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Enchakats Kugisaki Nobara Cosplay Costume Adult Anime Cosplay for Women Men Outfits Navy Blue (Kugisaki Nobara M)**Enchakats**$53.06**4 rev11mo ago](https://www.amazon.com/dp/B0FMDN627F) [**Enchakats Kugisaki Nobara Cosplay Costume Adult Anime Cosplay for Women Men Outfits Navy Blue (Kugisaki Nobara XXL)**Enchakats**$50.66**4 rev11mo ago](https://www.amazon.com/dp/B0FMDMMDPB) [**SEGA-Jujutsu Kaisen SplashBattle Re: Nobara Kugisaki Figure**SEGA**$31.90**4 rev1y ago](https://www.amazon.com/dp/B0F1ZRR6F6) [**Funko Pop! Plus: Jujutsu Kaisen - Nobara - 1/6 Odds for Rare Chase Variant - Glow in The Dark - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Anime Fans**Funko**$10.59**314 rev1y ago](https://www.amazon.com/dp/B0D98VG2CP) [**Funko POP! Animation: Jujutsu Kaisen - Nobara Kugisaki**Funko**$9.33**4,984 rev2y ago](https://www.amazon.com/dp/B0CNJ4RR96)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Enchakats Kugisaki Nobara Cosplay Costume Adult Anime Cosplay for Women Men Outfits Navy Blue (Kugisaki Nobara XXL)**Enchakats**$50.66**4.8★**▲ 244%**](https://www.amazon.com/dp/B0FMDMMDPB) [**ACEFAST INC Cool Satoru Gojo Itadori Yuji Nobara Unisex Tops Harajuku Anime Unisex Hoodie Pullovers**ACEFAST INC**$27.61**4.3★**▲ 234%**](https://www.amazon.com/dp/B08FBZDXV9) [**Jujutsu Kaisen Nobara Crew Neck Short Sleeve Mens Black T-shirt-Medium**Bioworld**$19.98**4.8★**▲ 208%**](https://www.amazon.com/dp/B0CCPH7WHX) [**Enchakats Kugisaki Nobara Cosplay Costume Adult Anime Cosplay for Women Men Outfits Navy Blue (Kugisaki Nobara M)**Enchakats**$53.06**4.8★**▲ 203%**](https://www.amazon.com/dp/B0FMDN627F) [**Jujutsu Kaisen Noodle Stopper Figure-Nobara Kugisaki-**Furyu**$22.80**4.6★**▲ 53%**](https://www.amazon.com/dp/B09S7JCMNM)
**~~View all trending →~~**
## **What buyers say about nobara figure**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**39%
*“Great quality”*
**Gifting Purpose**18%
*“Was a great gift”*
**Durability**9%
*“durable”*
**Size-Overall**9%
*“Excellent detail and size”*
**Brightness/Shine/Glow**9%
*“the glow in the dark chase variant looks amazing”*
**Value For Money**7%
*“Shes super affordable”*
**Design-Overall**2%
*“The details are really pretty and cute”*
**Strength**2%
*“The base is really sturdy when you assemble her”*
### **What buyers complain about **
**Brightness/Shine/Glow**29%
*“mine doesnt glow in the dark”*
**Size-Overall**29%
*“Did not fit”*
**Value For Money**14%
*“Should be like $70”*
**Accuracy-Overall**14%
*“Not accurate”*
**Durability**7%
*“Perfect condition just breaks easily if not careful”*
### **Top return reasons **
**Size-Overall**42%
**Value For Money**13%
**Advertised Vs Actual Product**8%
**Arm Fit**6%
**Defective Material/Parts**5%
**Shoulder Fit**3%
**Length**3%
**Material Quality**3%
**Chest Fit**3%
**Wrinkles**3%
## **Common questions**
- **Is nobara figure profitable to sell on Amazon United States?**
- The niche generates $15K/yr across 33 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +13.5%. Flapen's verdict: Skip it (48/100).
- **How competitive is the nobara figure niche?**
- 16 brands and 189 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in nobara figure?**
- Top complaints mined from reviews: Brightness/Shine/Glow, Size-Overall, Value For Money. The return rate is 1.2%.
- **When does demand for nobara figure peak?**
- Demand peaks in Aug–Sep–Dec; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the nobara figure niche?**
- Listings span $9.33–$81.21; the average listing price is $30.17 (sweet spot $15–$100). The average incumbent carries 1,036 reviews — the moat a new listing must climb.
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