---
title: "Trend — my little pony cards - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/my-little-pony-cards/trend"
last_updated: "2026-08-06T14:29:52.475Z"
locale: en
meta:
  description: "Niche score 60/100 · $578K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $578K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — my little pony cards - Flapen"
---

# **my little pony cards**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 63Growth 95Conversion 27Competition 50Returns 100Price range 80Avg price 95Brand share 0Review moat 99Quality gap 27

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Incredible****20.33**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Incredible****+115.4%**

90-day search growth — must beat 0% to launch

**Avg price**

**Incredible****$45.34**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$11.05–$116.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$578K**

$578K/yr · 601K searches

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")

## Trend