---
title: "Mrs Potts — $36K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/mrs-potts"
last_updated: "2026-08-08T13:40:44.716Z"
locale: en
meta:
description: "Niche score 35/100 · $36K/yr market · 77K searches/yr · $44.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $36K/yr market · 77K searches/yr · $44.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mrs Potts — $36K/yr Amazon US Niche (2026) - Flapen"
---
# **mrs potts**
**Skip it**
A small market ($36K/yr) — this niche doesn't clear our bar today.
Market size 9Growth 14Conversion 13Competition 25Returns 49Price range 94Avg price 95Brand share 42Review moat 85Quality gap 35
**Avg price**
**Incredible****$44.27**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$16.22–$101.47**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****299.19**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****3.1%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****80%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****70%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-22.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$36K**
$36K/yr · 77K searches
According to Flapen's Amazon United States niche tracking, mrs potts is a $36K/yr Amazon United States market (77K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 35/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mrs potts market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$33K–$44K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#697**
- **Page quality**
- **0%**
- **Prime**
- **69%**
- **Sponsored**
- **50%**
- **Out of stock**
- **8.3%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**56**
**Top-5 brand share**
**80%**
Top 20: 100%
**Top-5 click share**
**70%**
Top 20: 100%
**Open market**
**15%**
- GZHaiTuoSi38% - Disney Store21% - Fun Costumes8% - Silver Buffalo7% - Disney6% - MJC6% - Open — no brand owns it (5 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -22.7% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Holiday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Dec · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/us/toys-games/mrs-potts/trend)
## **Top mrs potts search terms**
- **beauty and the beast tea set**34K/yr-20.1%0.6% conv. - **mrs potts**14K/yr-9.1%0.5% conv. - **mrs potts teapot**11K/yr-34.2%1.6% conv. - **mrs potts and chip tea set**5K/yr-13.5%1.5% conv. - **mrs pots and chip tea set**3K/yr-19.6%0.9% conv. - **beauty and the beast tea cart**6K/yr-61.1%2.9% conv. - **belle tea party set**4K/yr-39.1%1.8% conv. [**All search terms **](https://flapen.com/research/us/toys-games/mrs-potts/search-terms)
## **Top mrs potts products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$7K30%$11K40%$14K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GZHaiTuoSi Cartoon New Beauty And The Beast Teapot Mug Mrs Potts Chip Tea Pot Cup One Set Lovely & set**GZHaiTuoSi**$37.87**4.8★1,078 rev](https://www.amazon.com/dp/B096QRWVYN) [2**Disney Store Official Beauty and the Beast Tea Cart Set Includes Lumiere Mrs. Potts Chip Cake with Plate & Server Disney Princess Toys with Singing Lumiere & Bubbling Tea Effect**Disney Store**$49.97**4.4★471 rev](https://www.amazon.com/dp/B09GXPNNZG) [3**GZHaiTuoSi Cartoon New Beauty And The Beast Teapot Mug Mrs Potts Chip Tea Pot Cup One Set Lovely & One Teapot and Four Chip Mug Tea Party Set Gifts for Happy Birthday Party Decorations and Anyone**GZHaiTuoSi**$59.91**4.6★124 rev](https://www.amazon.com/dp/B0C5Y238WK) [4**Fun Costumes - Disney Beauty and the Beast Mrs. Potts Costume for Women Large**Fun Costumes**$75.80**4.3★85 rev](https://www.amazon.com/dp/B09FCDGDMY) [5**Silver Buffalo Disney Beauty and the Beast Mrs. Potts Teapot 3D Sculpted Ceramic Cookie Snack Candy Jar (Small)**Silver Buffalo**$33.97**4.1★24 rev](https://www.amazon.com/dp/B0CSHT7RGR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Disney Beauty and The Beast Pjs Womens Belle Mrs. Potts Rose All Over Print Pajama Pants (Medium)**MJC**$27.40**14 rev1y ago](https://www.amazon.com/dp/B0F7HZZ9DL) [**Disney Beauty And The Beast Pjs Womens Belle Mrs. Potts Rose All Over Print Pajama Pants (X-Large)**MJC**$26.45**14 rev1y ago](https://www.amazon.com/dp/B0F7HVQPSH) [**Disney Store Official Princess Tea Set with Sound Effects & Character Art Showing Snow White Cinderella Ariel Belle Tiana and More 16-Piece Pretend Play Set with Music & Pouring Sounds for Kids**Disney Store**$40.13**55 rev1y ago](https://www.amazon.com/dp/B0F3F9F31Z) [**Silver Buffalo Disney Beauty and the Beast Mrs. Potts Teapot 3D Sculpted Ceramic Cookie Snack Candy Jar (Small)**Silver Buffalo**$33.97**24 rev2y ago](https://www.amazon.com/dp/B0CSHT7RGR) [**GZHaiTuoSi Cartoon New Beauty And The Beast Teapot Mug Mrs Potts Chip Tea Pot Cup One Set Lovely & One Teapot and Four Chip Mug Tea Party Set Gifts for Happy Birthday Party Decorations and Anyone**GZHaiTuoSi**$59.91**124 rev3y ago](https://www.amazon.com/dp/B0C5Y238WK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Disney Beauty and The Beast Pjs Womens Belle Mrs. Potts Rose All Over Print Pajama Pants (Medium)**MJC**$27.40**4.7★**▲ 307%**](https://www.amazon.com/dp/B0F7HZZ9DL) [**Fun Costumes - Disney Beauty and the Beast Mrs. Potts Costume for Women Large**Fun Costumes**$75.80**4.3★**▲ 296%**](https://www.amazon.com/dp/B09FCDGDMY) [**Disney Beauty And The Beast Pjs Womens Belle Mrs. Potts Rose All Over Print Pajama Pants (X-Large)**MJC**$26.45**4.7★**▲ 257%**](https://www.amazon.com/dp/B0F7HVQPSH) [**Fisher-Price - Disney Princess Time For Tea With Belle By Little People**Fisher-Price**$29.55**4.9★**▲ 173%**](https://www.amazon.com/dp/B08WYXYVRL) [**Bullyland Mrs. Potts Action Figure**Bullyland**$16.22**4.2★**▲ 57%**](https://www.amazon.com/dp/B000UJPRP4)
**~~View all trending →~~**
## **What buyers say about mrs potts**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**26%
*“A nice gift”*
**Size-Overall**17%
*“Toddler size great”*
**Design-Overall**14%
*“Its beautiful designed with a touch of elegance that is sure to win the hearts of all Beauty”*
**Quality-Overall**10%
*“Nice finish work”*
**Value For Money**6%
*“so worth it”*
**Fun/Entertainment Experience**6%
*“Cute and fun”*
**Color**3%
*“her colors are spot on”*
**Shape/Style**3%
*“Whimsical and elegant”*
**Assembly/Installation**3%
*“its easy to build”*
**Music Effect**3%
*“It has sound effects which makes playtime even more fun”*
### **What buyers complain about **
**Size-Overall**63%
*“These cups are bigger than most sets”*
**Assembly/Installation**13%
*“I personally did not assemble it”*
**Value For Money**13%
*“Not worth the money”*
**Thickness**6%
*“The plates and spoons are so small and very thin”*
### **Top return reasons **
**Size-Overall**52%
**Value For Money**12%
**Quality-Overall**6%
**Advertised Vs Actual Product**6%
**Functionality-Overall**4%
**Gifting Purpose**4%
**Defective Material/Parts**4%
**Product Condition**2%
**Color**1%
**Material Quality**1%
## **Common questions**
- **Is mrs potts profitable to sell on Amazon United States?**
- The niche generates $36K/yr across 16 tracked products. 90-day search growth is -22.7%. Flapen's verdict: Skip it (35/100).
- **How competitive is the mrs potts niche?**
- 11 brands and 56 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 80% of demand.
- **What do buyers complain about in mrs potts?**
- Top complaints mined from reviews: Size-Overall, Assembly/Installation, Value For Money. The return rate is 3.1%.
- **When does demand for mrs potts peak?**
- Demand peaks in Jan–Dec; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the mrs potts niche?**
- Listings span $16.22–$101.47; the average listing price is $44.27 (sweet spot $15–$100). The average incumbent carries 299 reviews — the moat a new listing must climb.
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