---
title: "Mothers Day Stickers — $28K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/mothers-day-stickers"
last_updated: "2026-08-08T11:44:44.007Z"
locale: en
meta:
description: "Niche score 57/100 · $28K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $28K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Mothers Day Stickers — $28K/yr Amazon US Niche (2026) - Flapen"
---
# **mothers day stickers**
**Worth a look**
Shows no brand lock-in (top 5 brands take 27% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 7Growth 77Conversion 20Competition 95Returns 96Price range 21Avg price 19Brand share 97Review moat 91Quality gap 19
**Brand share**
**Incredible****27%**
top-5 brand share — no brand owns this niche
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Competition**
**Incredible****19%**
top-5 click share — an open shelf
**Review moat**
**Great****187.36**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Great****+65.1%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$3.23–$18.06**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$6.85**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$28K**
$28K/yr · 253K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, mothers day stickers is a $28K/yr Amazon United States market (253K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 57/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mothers day stickers market data**
- **Units sold / yr**
- **15K–20K**
- avg 0–100/product
- **Revenue / yr**
- **$103K–$137K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#2,206**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **5.0%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **194 days**
## **Competition & brand share**
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
**Brands**
**70 **▲rising
**Sellers**
**77**
**Top-5 brand share**
**27%**
Top 20: 66%
**Top-5 click share**
**19%**
Top 20: 49%
**Open market**
**69%**
- DUJAA9% - Anwyll5% - joycraft5% - Hohomark5% - WorldBazaar4% - NADUSEP4%
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — +65.1% search growth over the last 90 days.
80K60KSpike '24Black Friday '24Holiday '24Spike '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Apr, May · busiest ÷ quietest = 274.2×
[**Open Trend **](https://flapen.com/research/us/toys-games/mothers-day-stickers/trend)
## **Top mothers day stickers search terms**
- **mothers day stickers**101K/yr+60.2%6.4% conv. - **happy mothers day stickers**69K/yr+62.7%5.4% conv. - **mom stickers**41K/yr+47.8%2.6% conv. - **mothers day stickers bulk**13K/yr+54.9%7.4% conv. - **happy mothers day sticker**7K/yr+146.8%4.6% conv. - **mothers day stickers for kids**6K/yr+161.9%7.6% conv. - **mother day stickers**7K/yr+56.1%6.3% conv. - **mothers day sticker**5K/yr+139.0%4.5% conv. - **feliz dia de las madres stickers**4K/yr+133.1%1.9% conv. [**All search terms **](https://flapen.com/research/us/toys-games/mothers-day-stickers/search-terms)
## **Top mothers day stickers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$5584%$1K6%$2K8%$2K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hohomark 72PCS Happy Mothers Day Labels Stickers - 1.5 Floral Mothers Day Gift Tags Waterproof Mothers Day Label Stickers for Envelope Seals Gift Wrap Boxes Cards Party Favor Decorations**Hohomark**$4.82**4.6★317 rev](https://www.amazon.com/dp/B091TWYDQV) [2**Mothers Day Stickers 50 Pcs Happy Mothers Day Stickers Decals Decorations Bulk Love Mom Stickers Gifts Set for Laptop Water Bottles Scrapbook Car Skateboard Bike Luggage**NADUSEP**$5.20**4.4★34 rev](https://www.amazon.com/dp/B0CYLDVNVX) [3**Happy Mothers Day Stickers 321Pcs Mothers Day Stickers Mom Stickers**DUJAA**$9.00**4.8★681 rev](https://www.amazon.com/dp/B0CX1DHDG3) [4**321PCS Mothers Day Stickers Happy Mothers Day Stickers Mom Stickers**DUJAA**$8.62**4.6★407 rev](https://www.amazon.com/dp/B0CX18PLP4) [5**500pcs Happy Mothers Day Gift Tag Sticker Roll Mothers Day Envelope Seals Stickers Flower Heart Mom Design Cards Envelopes Seals Cookies Box and Gifts Wrapping Decoration**Ecuupas**$5.72**4.0★48 rev](https://www.amazon.com/dp/B0CZCYFVY7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Mothers Day Stickers 2 Happy Mothers Day Gifts Stickers Mom Self-Adhesive Labels Floral Envelope Seals Sticker for Card Gift Wrapping Present Boxes Mothers Day Party Favors Decorations Supplies**iSKeotol**$5.01**45 rev3mo ago](https://www.amazon.com/dp/B0GSVTFSQY) [**36PCS Happy Mothers Day Labels Stickers | 1.6 Floral Mothers Day Gift Tags Label Stickers | Envelope Seals Gift Wrap Boxes Cards Party Favor Decorations**wuhuzsm**$4.97**44 rev5mo ago](https://www.amazon.com/dp/B0GQLGXFZT) [**joycraft 60Pcs Mothers Day Stickers 2 Inch Floral Happy Mothers Day Stickers Gold Rose Self Adhesive Gift Labels for Present Wrapping DIY Card Envelope Seal Cookie Bags Bouquet**joycraft**$5.11**79 rev5mo ago](https://www.amazon.com/dp/B0GQ32S3GC) [**D4DREAM 72Pcs Mothers Day Stickers - 1.5 Waterproof Pink Floral Happy Mothers Day Labels Stickers Gift Tags for Envelope Seal Cards Boxes Presents Gift Wrap Party Favors Decorations**D4DREAM**$6.03**78 rev5mo ago](https://www.amazon.com/dp/B0GKN1QTV5) [**Mothers Day Stickers 120PCS Happy Mothers Day Stickers 2 Heart Shaped Mom Sticker Decal Mom Gifts 20 Sheet Self-Adhesive Mothers Day Crafted Mothers Day Labels Sticker for Envelope Seal Card Box**Linsuminn**$5.93**40 rev6mo ago](https://www.amazon.com/dp/B0GGGZL8M6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**36PCS Happy Mothers Day Labels Stickers | 1.6 Floral Mothers Day Gift Tags Label Stickers | Envelope Seals Gift Wrap Boxes Cards Party Favor Decorations**wuhuzsm**$4.97**4.6★**▲ 60%**](https://www.amazon.com/dp/B0GQLGXFZT) [**Mothers Day Stickers 2 Happy Mothers Day Gifts Stickers Mom Self-Adhesive Labels Floral Envelope Seals Sticker for Card Gift Wrapping Present Boxes Mothers Day Party Favors Decorations Supplies**iSKeotol**$5.01**4.5★**▲ 59%**](https://www.amazon.com/dp/B0GSVTFSQY) [**Mothers Day Stickers 32 sheets Happy Mothers Day Stickers Mom Decals Mom Gifts Vivid Crafted Self-Adhesive Label Decals for Envelope Seal Cards Boxes Gift Wrap Mother Days Party Favors Decorations**Psxuie**$7.30**4.7★**▲ 46%**](https://www.amazon.com/dp/B0DXKT63K6) [**joycraft 60Pcs Mothers Day Stickers 2 Inch Floral Happy Mothers Day Stickers Gold Rose Self Adhesive Gift Labels for Present Wrapping DIY Card Envelope Seal Cookie Bags Bouquet**joycraft**$5.11**4.8★**▲ 43%**](https://www.amazon.com/dp/B0GQ32S3GC) [**Hohomark 72PCS Happy Mothers Day Labels Stickers - 1.5 Floral Mothers Day Gift Tags Waterproof Mothers Day Label Stickers for Envelope Seals Gift Wrap Boxes Cards Party Favor Decorations**Hohomark**$4.82**4.6★**▲ 39%**](https://www.amazon.com/dp/B091TWYDQV)
**~~View all trending →~~**
## **What buyers say about mothers day stickers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**21%
*“Good Variety”*
**Adhesion/Stickiness**13%
*“The adhesive works really well”*
**Color**11%
*“The colors are vibrant”*
**Size-Overall**10%
*“Great size”*
**Value For Money**8%
*“Worth it”*
**Advertised Vs Actual Product**7%
*“are exactly as pictured”*
**Design-Overall**7%
*“the design is pretty”*
**Ease Of Use**4%
*“are easy to use”*
**Fun/Entertainment Experience**2%
*“with these, it seems to keep her busy for a while”*
**Gifting Purpose**2%
*“Elegant addition to cards and gifts”*
### **What buyers complain about **
**Ease Of Use**26%
*“Hard to use”*
**Size-Overall**25%
*“The stickers are small”*
**Advertised Vs Actual Product**7%
*“What false advertising for this”*
**Adhesion/Stickiness**5%
*“There is no adhesive on these stickers”*
**Instructions/User Manual/Troubleshooting**5%
*“No English instructions”*
**Quality-Overall**4%
*“Poor quality”*
**Value For Money**3%
*“They are just basic stickers so they seem a bit on the pricy side ($6.99 at time of review),”*
**Gifting Purpose**2%
*“Gift tags not stickers”*
**Cutting/Trimming**2%
*“Hard to peel the backings”*
**Thickness**1%
*“The stickers are thin”*
### **Top return reasons **
**Size-Overall**53%
**Adhesion/Stickiness**16%
**Advertised Vs Actual Product**11%
**Value For Money**5%
**Quality-Overall**2%
**Design-Overall**1%
**Ease Of Use**1%
**Color**1%
**Functionality-Overall**1%
**Print Quality**1%
## **Common questions**
- **Is mothers day stickers profitable to sell on Amazon United States?**
- The niche generates $28K/yr across 107 tracked products. 0 of 49 products launched in the last 360 days are still selling. 90-day search growth is +65.1%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the mothers day stickers niche?**
- 70 brands and 77 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 27% of demand.
- **What do buyers complain about in mothers day stickers?**
- Top complaints mined from reviews: Ease Of Use, Size-Overall, Advertised Vs Actual Product. The return rate is 0.8%.
- **When does demand for mothers day stickers peak?**
- Demand peaks in Apr–May; the busiest month runs 274.2× the quietest.
- **What does it cost to enter the mothers day stickers niche?**
- Listings span $3.23–$18.06; the average listing price is $6.85 (sweet spot $15–$100). The average incumbent carries 187 reviews — the moat a new listing must climb.
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