---
title: "Mob Psycho 100 — $89K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/mob-psycho-100"
last_updated: "2026-08-08T15:04:58.989Z"
locale: en
meta:
description: "Niche score 41/100 · $89K/yr market · 378K searches/yr · $21.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $89K/yr market · 378K searches/yr · $21.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mob Psycho 100 — $89K/yr Amazon US Niche (2026) - Flapen"
---
# **mob psycho 100**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 22Growth 72Conversion 14Competition 3Returns 98Price range 82Avg price 92Brand share 0Review moat 85Quality gap 23
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$21.77**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****297.83**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$12.46–$27.81**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+55.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$89K**
$89K/yr · 378K searches
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****96%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, mob psycho 100 is a $89K/yr Amazon United States market (378K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 41/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mob psycho 100 market data**
- **Units sold / yr**
- **4K–5K**
- avg 250–500/product
- **Revenue / yr**
- **$87K–$109K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#2,921**
- **Page quality**
- **0%**
- **Prime**
- **33%**
- **Sponsored**
- **67%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **159 days**
## **Competition & brand share**
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**18**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**96%**
Top 20: 100%
**Open market**
**0%**
- Great Eastern Entertainment78% - MABAIUDE7% - YLQANONG7% - QAHEART7% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +55.6% search growth over the last 90 days.
15K10KHoliday '24Holiday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.8×
[**Open Trend **](https://flapen.com/research/us/toys-games/mob-psycho-100/trend)
## **Top mob psycho 100 search terms**
- **mob psycho 100**205K/yr+46.8%0.3% conv. - **mob psycho**66K/yr+36.4%0.2% conv. - **mob psycho 100 figure**48K/yr+58.1%0.4% conv. - **mob plush**13K/yr+221.3%1.9% conv. - **mob psycho 100 plush**13K/yr+193.3%1.6% conv. - **mob psycho 100 merch**12K/yr+87.6%0.4% conv. - **mob psycho plush**9K/yr+91.1%1.7% conv. - **mob psycho figure**13K/yr-13.0%0.6% conv. [**All search terms **](https://flapen.com/research/us/toys-games/mob-psycho-100/search-terms)
## **Top mob psycho 100 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%$18K40%$36K60%$53K80%$71K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Great Eastern Entertainment Mob Psycho 100 - Mob Plush 8**Great Eastern Entertainment**$25.58**4.9★1,035 rev](https://www.amazon.com/dp/B07YXCRLV2) [2**Great Eastern Entertainment Mob Psycho 100 - Arataka Plush 8 Multi-colored**Great Eastern Entertainment**$21.61**4.9★567 rev](https://www.amazon.com/dp/B082X17BBT) [3**MABAIUDE Mob Figure Kageyama Shigeo and Reigen Arataka Figure 16cm Anime Figurine Mob Statue Model 1/8 Scale Desktop Decoration Collectible Gifts for Fans**MABAIUDE**$26.40**4.2★11 rev](https://www.amazon.com/dp/B0FGXPM4ZL) [4**QAHEART 2PCS Mob Figure Reigen Arataka Look Up Figure 11cm Kageyama Shigeo Action Figure Model Statue Cake Topper Decoration Handmade Collectible Gifts for Fans**QAHEART**$16.76**4.6★137 rev](https://www.amazon.com/dp/B0D6WDW9PR) [5**YLQANONG Mob Reigen Arataka Figures Arataka Reigen Anime Figure Statues PVC Mob Anime Action Figurine 6.3IN**YLQANONG**$27.81**4.6★13 rev](https://www.amazon.com/dp/B0FGX7H4CG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MABAIUDE Mob Figure Kageyama Shigeo and Reigen Arataka Figure 16cm Anime Figurine Mob Statue Model 1/8 Scale Desktop Decoration Collectible Gifts for Fans**MABAIUDE**$26.40**11 rev1y ago](https://www.amazon.com/dp/B0FGXPM4ZL) [**YLQANONG Mob Reigen Arataka Figures Arataka Reigen Anime Figure Statues PVC Mob Anime Action Figurine 6.3IN**YLQANONG**$27.81**13 rev1y ago](https://www.amazon.com/dp/B0FGX7H4CG) [**YLQANONG Mob Kageyama Shigeo Figures Interchangeable Heads Mob Anime Figure Statues PVC Anime Action Figurine 6.3IN**YLQANONG**$12.46**24 rev1y ago](https://www.amazon.com/dp/B0FG6X4TLD) [**QAHEART 2PCS Mob Figure Reigen Arataka Look Up Figure 11cm Kageyama Shigeo Action Figure Model Statue Cake Topper Decoration Handmade Collectible Gifts for Fans**QAHEART**$16.76**137 rev2y ago](https://www.amazon.com/dp/B0D6WDW9PR) [**Great Eastern Entertainment Mob Psycho 100 - Arataka Plush 8 Multi-colored**Great Eastern Entertainment**$21.61**567 rev6y ago](https://www.amazon.com/dp/B082X17BBT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MABAIUDE Mob Figure Kageyama Shigeo and Reigen Arataka Figure 16cm Anime Figurine Mob Statue Model 1/8 Scale Desktop Decoration Collectible Gifts for Fans**MABAIUDE**$26.40**4.2★**▲ 47%**](https://www.amazon.com/dp/B0FGXPM4ZL) [**Great Eastern Entertainment Mob Psycho 100 - Arataka Plush 8 Multi-colored**Great Eastern Entertainment**$21.61**4.9★**▲ 33%**](https://www.amazon.com/dp/B082X17BBT) [**Great Eastern Entertainment Mob Psycho 100 - Mob Plush 8**Great Eastern Entertainment**$25.58**4.9★**▲ 19%**](https://www.amazon.com/dp/B07YXCRLV2) [**YLQANONG Mob Kageyama Shigeo Figures Interchangeable Heads Mob Anime Figure Statues PVC Anime Action Figurine 6.3IN**YLQANONG**$12.46**4.6★**▼ 47%**](https://www.amazon.com/dp/B0FG6X4TLD) [**QAHEART 2PCS Mob Figure Reigen Arataka Look Up Figure 11cm Kageyama Shigeo Action Figure Model Statue Cake Topper Decoration Handmade Collectible Gifts for Fans**QAHEART**$16.76**4.6★**▼ 49%**](https://www.amazon.com/dp/B0D6WDW9PR)
**~~View all trending →~~**
## **What buyers say about mob psycho 100**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**43%
*“Good quality plushie”*
**Advertised Vs Actual Product**21%
*“They are exactly as described”*
**Fun/Entertainment Experience**11%
*“Kind gentleman”*
**Value For Money**7%
*“so worth the price”*
**Size-Overall**6%
*“fits perfectly with Reigen”*
**Ease Of Use**4%
*“had good manners”*
**Gifting Purpose**4%
*“It was a gift for my daughter”*
**Durability**2%
*“he didnt break”*
### **What buyers complain about **
**Value For Money**33%
*“money cause yeah”*
**Ease Of Cleaning**33%
*“It took hours to clean up”*
**Quality-Overall**11%
*“looks very cheap”*
### **Top return reasons **
**Size-Overall**100%
## **Common questions**
- **Is mob psycho 100 profitable to sell on Amazon United States?**
- The niche generates $89K/yr across 6 tracked products. 90-day search growth is +55.6%. Flapen's verdict: Skip it (41/100).
- **How competitive is the mob psycho 100 niche?**
- 4 brands and 18 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in mob psycho 100?**
- Top complaints mined from reviews: Value For Money, Ease Of Cleaning, Quality-Overall. The return rate is 0.3%.
- **When does demand for mob psycho 100 peak?**
- Demand peaks in Dec; the busiest month runs 2.8× the quietest.
- **What does it cost to enter the mob psycho 100 niche?**
- Listings span $12.46–$27.81; the average listing price is $21.77 (sweet spot $15–$100). The average incumbent carries 298 reviews — the moat a new listing must climb.
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