---
title: "Mary Engelbreit Products — $58K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/mary-engelbreit-products"
last_updated: "2026-08-08T13:07:36.332Z"
locale: en
meta:
description: "Niche score 41/100 · $58K/yr market · 117K searches/yr · $13.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $58K/yr market · 117K searches/yr · $13.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mary Engelbreit Products — $58K/yr Amazon US Niche (2026) - Flapen"
---
# **mary engelbreit products**
**Skip it**
A small market ($58K/yr) — this niche doesn't clear our bar today.
Market size 15Growth 17Conversion 45Competition 60Returns 89Price range 72Avg price 64Brand share 16Review moat 68Quality gap 24
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$5.48–$39.98**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****770.08**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$13.71**
avg listing price — sweet spot $15–$100
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****3.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-16.0%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****93%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$58K**
$58K/yr · 117K searches
According to Flapen's Amazon United States niche tracking, mary engelbreit products is a $58K/yr Amazon United States market (117K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 41/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mary engelbreit products market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$55K–$69K**
- units × avg price
- **Conversion rate**
- **3.6%**
- **Avg BSR**
- **#58,648**
- **Page quality**
- **0%**
- **Prime**
- **65%**
- **Sponsored**
- **81%**
- **Out of stock**
- **7.6%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **196 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▼falling
**Sellers**
**17**
**Top-5 brand share**
**93%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 93%
**Open market**
**4%**
- Current39% - Mary Engelbreit30% - Violette Stickers14% - CATHY7% - Looney Labs3% - LEVLO3% - Open — no brand owns it (3 brands, 4%)
## **Demand**
Weekly Amazon search volume, last 34 weeks — -16.0% search growth over the last 90 days.
5K3KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jul '26
[**Open Trend **](https://flapen.com/research/us/toys-games/mary-engelbreit-products/trend)
## **Top mary engelbreit products search terms**
- **mary engelbreit products**61K/yr-9.3%1.2% conv. - **mary engelbreit stickers**24K/yr-24.4%1.9% conv. - **mary engelbreit store**22K/yr-31.1%0.7% conv. - **mary engelbreit cards**5K/yr-8.9%3.9% conv. - **mary engelbreit fabric**5K/yr+6.3%0.3% conv. [**All search terms **](https://flapen.com/research/us/toys-games/mary-engelbreit-products/search-terms)
## **Top mary engelbreit products products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$6K15%$9K20%$12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mary Engelbreit Tote Bag Grace Womens Art Tote Cute & Vintage Inspired Design Reusable Shoulder Bag for Shopping Books & Everyday Carry Gift for Women**Mary Engelbreit**$39.98**4.4★12 rev](https://www.amazon.com/dp/B0BPJTXQP2) [2**Current Holiday Sticker Variety Pack**Current**$8.98**4.7★680 rev](https://www.amazon.com/dp/B09B2RFJW2) [3**CATHY 2026 Womens Tops Summer Short Sleeve T-Shirts Plus Sized V Neck Tunic Blouse Casual Floral White Lily X-Large**CATHY**$9.63**4.4★2,813 rev](https://www.amazon.com/dp/B09K7YDX4Y) [4**Current Happy Birthday Greeting Cards**Current**$13.96**4.6★1,999 rev](https://www.amazon.com/dp/B09B2SRCCH) [5**Mary Engelbreit Tote Bag Hippie Chick Womens Art Tote Cute & Vintage Inspired Design Reusable Shoulder Bag for Shopping Books & Everyday Carry Gift for Women**Mary Engelbreit**$39.28**4.4★12 rev](https://www.amazon.com/dp/B0BPJHMJGJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Mary Engelbreit Charmed Kingdom Playing Cards Standard 52 Deck of Cards Poker Size Full-Color Illustrated Cards & Whimsical Back Art**Mary Engelbreit**$8.17**39 rev8mo ago](https://www.amazon.com/dp/B0G45F2DC1) [**Slapaflife Planner Stickers (24 Page 1000+ Stickers Multicolor Paper Vintage Style Holiday & Seasonal Themed Planner & Scrapbook Accessories)**slapaflife**$7.28**381 rev1y ago](https://www.amazon.com/dp/B0DP77XCN7) [**LEVLO Mary Movie Crossbdy Bag Mary Fans Gift You Are Braver Stronger Smarter Than You Think Mary Shoulder Bag Mary Merch (Mary C Bag)**LEVLO**$15.89**5 rev1y ago](https://www.amazon.com/dp/B0DJQZ3QWY) [**Mary Engelbreit Marys Squares Stickers by Violette Stickers**Violette Stickers**$5.48**18 rev2y ago](https://www.amazon.com/dp/B0DKPG9LYJ) [**Mary Engelbreit Marys Teapots Stickers by Violette Stickers**Violette Stickers**$5.75**13 rev2y ago](https://www.amazon.com/dp/B0FBKGHYGR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CATHY 2026 Womens Tops Summer Short Sleeve T-Shirts Plus Sized V Neck Tunic Blouse Casual Floral White Lily X-Large**CATHY**$9.63**4.4★**▲ 197%**](https://www.amazon.com/dp/B09K7YDX4Y) [**LEVLO Mary Movie Crossbdy Bag Mary Fans Gift You Are Braver Stronger Smarter Than You Think Mary Shoulder Bag Mary Merch (Mary C Bag)**LEVLO**$15.89**5.0★**▲ 144%**](https://www.amazon.com/dp/B0DJQZ3QWY) [**Mary Engelbreit Tote Bag Grace Womens Art Tote Cute & Vintage Inspired Design Reusable Shoulder Bag for Shopping Books & Everyday Carry Gift for Women**Mary Engelbreit**$39.98**4.4★**▲ 104%**](https://www.amazon.com/dp/B0BPJTXQP2) [**Mary Engelbreit Tote Bag Hippie Chick Womens Art Tote Cute & Vintage Inspired Design Reusable Shoulder Bag for Shopping Books & Everyday Carry Gift for Women**Mary Engelbreit**$39.28**4.4★**▲ 83%**](https://www.amazon.com/dp/B0BPJHMJGJ) [**Mary Engelbreit Charmed Kingdom Playing Cards Standard 52 Deck of Cards Poker Size Full-Color Illustrated Cards & Whimsical Back Art**Mary Engelbreit**$8.17**4.8★**▲ 33%**](https://www.amazon.com/dp/B0G45F2DC1)
**~~View all trending →~~**
## **What buyers say about mary engelbreit products**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**14%
*“Fits great”*
**Value For Money**10%
*“Great and affordable”*
**Comfort-Overall**9%
*“Very comfortable”*
**Adhesion/Stickiness**8%
*“They stick very well in my scrapbook”*
**Color**8%
*“Gorgeous colors”*
**Advertised Vs Actual Product**6%
*“As described”*
**Quality-Overall**6%
*“Good quality”*
**Collectibles**5%
*“Beautiful cards”*
**Fun/Entertainment Experience**4%
*“Simple and fun for all ages”*
**Ease Of Use**4%
*“it is easy”*
### **What buyers complain about **
**Size-Overall**26%
*“It's too big”*
**Material Quality**21%
*“Cheesy material”*
**Advertised Vs Actual Product**14%
*“Pictures don't do it justice”*
**Paper Quality**5%
*“paper and printing quality poor”*
**Value For Money**5%
*“It was too expensive considering my purpose was supposed to be incognito”*
**Adhesion/Stickiness**5%
*“exposing the adhesive surface before application”*
**Quality-Overall**5%
*“Disappointment with quality of sticker sheets”*
**Assembly/Installation**2%
*“There is a small amount of assembly”*
### **Top return reasons **
**Size-Overall**45%
**Material Quality**8%
**Length**7%
**Chest Fit**6%
**Waist Fit**4%
**Color**3%
**Advertised Vs Actual Product**3%
**Sleeve Fit**3%
**Shape/Style**2%
**Value For Money**2%
## **Common questions**
- **Is mary engelbreit products profitable to sell on Amazon United States?**
- The niche generates $58K/yr across 26 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -16.0%. Flapen's verdict: Skip it (41/100).
- **How competitive is the mary engelbreit products niche?**
- 9 brands and 17 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 93% of demand.
- **What do buyers complain about in mary engelbreit products?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Advertised Vs Actual Product. The return rate is 1.3%.
- **What does it cost to enter the mary engelbreit products niche?**
- Listings span $5.48–$39.98; the average listing price is $13.71 (sweet spot $15–$100). The average incumbent carries 770 reviews — the moat a new listing must climb.
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