---
title: "Markers Bulk — $713K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/markers-bulk"
last_updated: "2026-08-08T12:59:14.331Z"
locale: en
meta:
description: "Niche score 53/100 · $713K/yr market. Brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $713K/yr market. Brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Markers Bulk — $713K/yr Amazon US Niche (2026) - Flapen"
---
# **markers bulk**
**Worth a look**
Shows low returns (0.5%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Market size 69Growth 65Conversion 59Competition 31Returns 97Price range 94Avg price 95Brand share 4Review moat 24Quality gap 16
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$36.34**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$14.34–$59.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$713K**
$713K/yr · 387K searches
**Growth**
**Good****+43.5%**
90-day search growth — must beat 0% to launch
**Conversion**
**Good****5.1%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****66%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Bad****5,388.94**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, markers bulk is a $713K/yr Amazon United States market (387K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 53/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **markers bulk market data**
- **Units sold / yr**
- **30K–40K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$1.1M–$1.5M**
- units × avg price
- **Conversion rate**
- **5.1%**
- **Avg BSR**
- **#48**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **76%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **136 days**
## **Competition & brand share**
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**161**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**66%**
Top 20: 100%
**Open market**
**0%**
- Crayola73% - Rarlan10% - Aigybobo7% - KMUYSL6% - KIZZYEA2% - Officygnet2%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +43.5% search growth over the last 90 days.
30K20KBlack Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Aug · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/toys-games/markers-bulk/trend)
## **Top markers bulk search terms**
- **crayola markers bulk**92K/yr+50.3%5.8% conv. - **bulk markers**88K/yr+25.8%3.9% conv. - **bulk markers for classroom**31K/yr+48.2%2.9% conv. - **classroom markers**22K/yr+47.2%2.2% conv. - **markers bulk classroom**19K/yr+25.2%2.1% conv. - **crayola classroom pack**13K/yr+102.4%1.7% conv. - **bulk crayola markers**12K/yr+41.0%4.0% conv. - **class set markers**12K/yr+44.4%2.1% conv. - **markers in bulk**13K/yr+19.9%3.3% conv. - **crayola markers bulk classroom**9K/yr+85.5%6.2% conv. [**All search terms **](https://flapen.com/research/us/toys-games/markers-bulk/search-terms)
## **Top markers bulk products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$71K20%$143K30%$214K40%$285K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Crayola Broad Line Markers Classpack (256 Ct) Bulk Markers for Kids Art Supplies for School Classroom Must Haves Preschool & Kindergarten Supplies**Crayola**$59.28**4.9★2,121 rev](https://www.amazon.com/dp/B0002T3WLS) [2**Crayola Broad Line Markers (12pk) Assorted Bulk Markers for Kids Arts & Crafts Supplies for Coloring Books Construction Paper Ages 3+**Crayola**$18.67**4.8★5,704 rev](https://www.amazon.com/dp/B08CHHT833) [3**Rarlan Washable Markers Bulk for Kids Bulk pack 12 Colors 240 Count**Rarlan**$36.66**4.7★1,501 rev](https://www.amazon.com/dp/B08ZXYRTZ8) [4**Crayola Broad Line Washable Markers - 200ct Teacher Appreciation Gifts Classroom School Supplies Bulk Markers for Kids 8 Assorted Colors Ages 3 4 5**Crayola**$58.72**4.8★1,033 rev](https://www.amazon.com/dp/B00006IFJ7) [5**Crayola Super Tips Marker Set (100ct) Fine Point Washable Markers Teacher Must Haves Back to School Supplies for Kids & Adults Art Supplies Ages 3+**Crayola**$16.43**4.8★42,899 rev](https://www.amazon.com/dp/B071CP6X88)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Crayola Broad Line Markers (12pk) Assorted Bulk Markers for Kids Arts & Crafts Supplies for Coloring Books Construction Paper Ages 3+**Crayola**$18.67**5,704 rev8mo ago](https://www.amazon.com/dp/B08CHHT833) [**KMUYSL Washable Markers Bulk 10 Assorted Colors 160 Count**KMUYSL**$29.20**47 rev1y ago](https://www.amazon.com/dp/B0F4MLMZN9) [**KIZZYEA Washable Markers Bulk Markers for Kids 16 Assorted Colors 256 Count Broad Line Coloring Marker for School Student Art Supplies & Back to School Craft Classroom Essentials for Teachers**KIZZYEA**$38.56**45 rev1y ago](https://www.amazon.com/dp/B0F1FKV5YY) [**Officygnet 288 Count Washable Markers Bulk Coloring Markers for Kids Thin Marker Bulk in 12 Assorted Colors Fine Line Marker with Conical Tip Back to School Supplies Teacher Classroom Must Haves**Officygnet**$36.35**118 rev2y ago](https://www.amazon.com/dp/B0D7M5LD4B) [**KMUYSL Washable Markers Bulk 16 Colors 256 Count**KMUYSL**$37.10**144 rev2y ago](https://www.amazon.com/dp/B0CY4WYHVV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**KMUYSL Washable Markers Bulk 10 Assorted Colors 160 Count**KMUYSL**$29.20**4.6★**▲ 136%**](https://www.amazon.com/dp/B0F4MLMZN9) [**Crayola Fine Line Markers for Kids (12 Boxes) Bulk Coloring Markers for School 10 Assorted Colors Essential Teacher Classroom Supplies Ages 3 4 5**Crayola**$21.25**4.8★**▲ 42%**](https://www.amazon.com/dp/B08CHJP3TJ) [**KIZZYEA Washable Markers Bulk Markers for Kids 16 Assorted Colors 256 Count Broad Line Coloring Marker for School Student Art Supplies & Back to School Craft Classroom Essentials for Teachers**KIZZYEA**$38.56**4.6★**▲ 30%**](https://www.amazon.com/dp/B0F1FKV5YY) [**Officygnet 288 Count Washable Markers Bulk Coloring Markers for Kids Thin Marker Bulk in 12 Assorted Colors Fine Line Marker with Conical Tip Back to School Supplies Teacher Classroom Must Haves**Officygnet**$36.35**4.5★**▲ 29%**](https://www.amazon.com/dp/B0D7M5LD4B) [**Crayola Ultra Clean Washable Broad Line Markers (12 Boxes) Bulk Classroom Markers for Kids 10 Colors Teacher Must Haves Wishlist Bulk School Supplies**Crayola**$45.48**4.8★**▲ 25%**](https://www.amazon.com/dp/B00Y4QBK46)
**~~View all trending →~~**
## **What buyers say about markers bulk**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**34%
*“Great assortment of colors”*
**Value For Money**17%
*“Great Value”*
**Quality-Overall**9%
*“This would be a great maker set”*
**Washability**6%
*“Great quality and assortment of colors especially for washable markers”*
**Advertised Vs Actual Product**5%
*“EXACTLY WHAT I WANTED”*
**Gifting Purpose**3%
*“Easiest gift for a young kid”*
**Durability**3%
*“durable enough to out last her”*
**Fun/Entertainment Experience**2%
*“Bright Fun Colors”*
**Ease Of Cleaning**2%
*“Very easy to clean”*
**Efficiency**2%
*“Worked well”*
### **What buyers complain about **
**Color**31%
*“the colors on the caps don't match the actual color as well as they could”*
**Moist/Dry**12%
*“right out of the box many of the markers were dry”*
**Value For Money**11%
*“These markers are over priced”*
**Size-Overall**7%
*“Disappointed though that after emptying each individual box of crayons they did not fit in the provided tub”*
**Durability**6%
*“Should have lasted longer”*
**Ease Of Cleaning**4%
*“Not WASHABLE”*
**Adhesion/Stickiness**4%
*“it also makes the markers sticky and weird feeling”*
**Functionality-Overall**4%
*“the marker did not come out of it”*
**Ease Of Use**2%
*“The caps are very difficult to open for my toddler and myself”*
**Quality-Overall**2%
*“Can't say the same for quality”*
### **Top return reasons **
**Value For Money**36%
**Size-Overall**14%
**Color**11%
**Advertised Vs Actual Product**9%
**Product Condition**7%
**Functionality-Overall**4%
**Thickness**3%
**Defective Material/Parts**3%
**Thin**2%
**Quality-Overall**2%
## **Common questions**
- **Is markers bulk profitable to sell on Amazon United States?**
- The niche generates $713K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +43.5%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the markers bulk niche?**
- 6 brands and 161 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in markers bulk?**
- Top complaints mined from reviews: Color, Moist/Dry, Value For Money. The return rate is 0.5%.
- **When does demand for markers bulk peak?**
- Demand peaks in Jul–Aug; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the markers bulk niche?**
- Listings span $14.34–$59.28; the average listing price is $36.34 (sweet spot $15–$100). The average incumbent carries 5,389 reviews — the moat a new listing must climb.
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