---
title: "Trend — maileg - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/maileg/trend"
last_updated: "2026-08-08T13:38:17.335Z"
locale: en
meta:
  description: "Niche score 41/100 · $70K/yr market · 407K searches/yr · $27.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $70K/yr market · 407K searches/yr · $27.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — maileg - Flapen"
---

# **maileg**

**Skip it**

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Market size 17Growth 13Conversion 8Competition 51Returns 70Price range 86Avg price 95Brand share 52Review moat 81Quality gap 24

**Avg price**

**Incredible****$27.69**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.92–$53.61**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****385.24**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.2%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$70K**

$70K/yr · 407K searches

**Growth**

**Bad****-23.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Trend