---
title: "Search terms — mahjong cards 2023 - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/mahjong-cards-2023/search-terms"
last_updated: "2026-08-08T07:00:32.807Z"
locale: en
meta:
  description: "Niche score 78/100 · $313K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 78/100 · $313K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — mahjong cards 2023 - Flapen"
---

# **mahjong cards 2023**

**Worth a look**

Shows a thin review moat (51 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 52Growth 56Conversion 78Competition 93Returns 96Price range 81Avg price 87Brand share 96Review moat 97Quality gap 73

**Review moat**

**Incredible****51.36**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Incredible****34%**

top-5 brand share — no brand owns this niche

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Competition**

**Great****22%**

top-5 click share — an open shelf

**Avg price**

**Great****$19.87**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$5.86–$59.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****7.7%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+30.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****$313K**

$313K/yr · 204K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")

## Search terms