---
title: "Mafex Wolverine — $22K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/mafex-wolverine"
last_updated: "2026-08-08T12:59:11.098Z"
locale: en
meta:
description: "Niche score 27/100 · $22K/yr market · 43K searches/yr · $111.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 27/100 · $22K/yr market · 43K searches/yr · $111.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mafex Wolverine — $22K/yr Amazon US Niche (2026) - Flapen"
---
# **mafex wolverine**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 6Growth 55Conversion 6Competition 16Returns 18Price range 42Avg price 71Brand share 0Review moat 93Quality gap 30
**Review moat**
**Great****146.9**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$111.10**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+27.8%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****$55.17–$162.41**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****7.0%**
return rate — above 5% kills the launch gate
**Competition**
**Bad****81%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$22K**
$22K/yr · 43K searches
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, mafex wolverine is a $22K/yr Amazon United States market (43K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 27/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mafex wolverine market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$28K–$56K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#6,221**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **10%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **145 days**
## **Competition & brand share**
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▼falling
**Sellers**
**185**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**81%**
Top 20: 100%
**Open market**
**0%**
- Medicom69% - TAMASHII NATIONS13% - メディコム・トイ(MEDICOM TOY)9% - Marvel7% - MEDICOM TOY3%
## **Demand & seasonality**
Weekly Amazon search volume, last 95 weeks — +27.8% search growth over the last 90 days.
1K750Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/toys-games/mafex-wolverine/trend)
## **Top mafex wolverine search terms**
- **mafex wolverine**32K/yr+34.6%0.4% conv. - **sh figuarts wolverine**7K/yr-2.9%0.5% conv. - **wolverine mafex**4K/yr+51.7%0.1% conv. [**All search terms **](https://flapen.com/research/us/toys-games/mafex-wolverine/search-terms)
## **Top mafex wolverine products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$3K30%$7K45%$10K60%$13K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Medicom Toy MAFEX No. 138 Wolverine (BROWN COMIC Ver.) Total Height: Approx. 5.7 inches (145 mm) Painted Action Figure**Medicom**$114.16**4.7★60 rev](https://www.amazon.com/dp/B08D6P47CD) [2**TAMASHII Nations - Deadpool & Wolverine - Wolverine Bandai Spirits S.H.Figuarts Action Figure**TAMASHII NATIONS**$55.17**4.5★417 rev](https://www.amazon.com/dp/B0DBL338S5) [3**MAFEX No.171 Wolverine (X-Force Ver.) Total Height: Approx. 5.7 inches (145 mm) Painted Action Figure**メディコム・トイ(MEDICOM TOY)**$162.41**4.5★44 rev](https://www.amazon.com/dp/B09LXHBBN1) [4**Marvel Legends Series Gamerverse Wolverine vs Marvels Silver Samurai Retro Video Game -Inspired Collectible 6-Inch Action Figures**Marvel**$59.21**4.6★506 rev](https://www.amazon.com/dp/B0DK7M5QVY) [5**Medicom Toy MAFEX No. 249 Weapon X Weapon X (Age of Apocalypse Ver.) with Sturdy Protective Clear Case for Shipping. Japan Import.**Medicom**$107.33**5.0★2 rev](https://www.amazon.com/dp/B0DJTHKWHC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MEDICOM TOY MAFEX No. 287 GAMBIT GAMBIT Comic Variant Version Total Height Approx. 6.3 inches (160 mm) Non-scale Pre-painted Action Figure**Medicom**$129.07**21 rev10mo ago](https://www.amazon.com/dp/B0FS556J8J) [**Medicom Toy MAFEX No. 270 Knight Crusader Batman Black Version Total Height Approx. 6.3 inches (160 mm) Non-scale Pre-painted Action Figure**MEDICOM TOY**$117.94**33 rev11mo ago](https://www.amazon.com/dp/B0FKYRLRPR) [**Marvel Legends Series Gamerverse Wolverine vs Marvels Silver Samurai Retro Video Game -Inspired Collectible 6-Inch Action Figures**Marvel**$59.21**506 rev1y ago](https://www.amazon.com/dp/B0DK7M5QVY) [**Medicom Toy MAFEX No. 249 Weapon X Weapon X (Age of Apocalypse Ver.) with Sturdy Protective Clear Case for Shipping. Japan Import.**Medicom**$107.33**2 rev1y ago](https://www.amazon.com/dp/B0DJTHKWHC) [**TAMASHII Nations - Deadpool & Wolverine - Wolverine Bandai Spirits S.H.Figuarts Action Figure**TAMASHII NATIONS**$55.17**417 rev1y ago](https://www.amazon.com/dp/B0DBL338S5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MEDICOM TOY MAFEX No. 287 GAMBIT GAMBIT Comic Variant Version Total Height Approx. 6.3 inches (160 mm) Non-scale Pre-painted Action Figure**Medicom**$129.07**4.7★**▲ 219%**](https://www.amazon.com/dp/B0FS556J8J) [**MAFEX mafex No.075 Spider-Man comic book version scale painted action figure**Medicom**$116.46**4.3★**▲ 211%**](https://www.amazon.com/dp/B07CJ6WRJV) [**Medicom Toy MAFEX No. 249 Weapon X Weapon X (Age of Apocalypse Ver.) with Sturdy Protective Clear Case for Shipping. Japan Import.**Medicom**$107.33**5.0★**▲ 165%**](https://www.amazon.com/dp/B0DJTHKWHC) [**MAFEX No.223 DAREDEVIL Daredevil Comic Version Total Height: Approx. 6.3 inches (160 mm) Non-scale Pre-painted Action Figure**Medicom**$136.30**4.6★**▲ 72%**](https://www.amazon.com/dp/B0CL9517SQ) [**Medicom Toy MAFEX No. 270 Knight Crusader Batman Black Version Total Height Approx. 6.3 inches (160 mm) Non-scale Pre-painted Action Figure**MEDICOM TOY**$117.94**4.4★**▲ 37%**](https://www.amazon.com/dp/B0FKYRLRPR)
**~~View all trending →~~**
## **What buyers say about mafex wolverine**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**26%
*“Worth the money”*
**Quality-Overall**16%
*“It is built better than other comparable figures”*
**Collectibles**13%
*“Another added to his collection”*
**Correct Contents**6%
*“all pieces came included”*
**Soft Feel**5%
*“Smooth joints and had no QC issues”*
**Design-Overall**5%
*“Really enjoyed the design/attention to detail and movement”*
**Strength**4%
*“Solid”*
**Add-Ons/Attachments**3%
*“cool accessories”*
**Durability**3%
*“So far it proves durable as I have switched out the accessories”*
**Shape/Style**3%
*“figure seemed nice”*
### **What buyers complain about **
**Certifications**13%
*“I got two both had major QC issues”*
**Add-Ons/Attachments**13%
*“the arm was not attached”*
**Advertised Vs Actual Product**13%
*“Sent the box with a different Wolverine than pictured”*
**Paint Quality**13%
*“paint started to chip right around the crotch area”*
**Durability**10%
*“broke off inside of the card piece”*
**Value For Money**10%
*“Really the only issue is the price”*
### **Top return reasons **
**Defective Material/Parts**21%
**Value For Money**16%
**Paint Quality**15%
**Advertised Vs Actual Product**14%
**Product Condition**7%
**Size-Overall**6%
**Add-Ons/Attachments**3%
**Scratch Resistance**3%
**Quality-Overall**2%
**Durability**2%
## **Common questions**
- **Is mafex wolverine profitable to sell on Amazon United States?**
- The niche generates $22K/yr across 10 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +27.8%. Flapen's verdict: Skip it (27/100).
- **How competitive is the mafex wolverine niche?**
- 5 brands and 185 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in mafex wolverine?**
- Top complaints mined from reviews: Certifications, Add-Ons/Attachments, Advertised Vs Actual Product. The return rate is 7.0% — above our launch gate.
- **When does demand for mafex wolverine peak?**
- Demand is steady year-round — the busiest month runs 1.8× the quietest.
- **What does it cost to enter the mafex wolverine niche?**
- Listings span $55.17–$162.41; the average listing price is $111.10 (sweet spot $15–$100). The average incumbent carries 147 reviews — the moat a new listing must climb.
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