---
title: "Trend — lisa frank - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/lisa-frank/trend"
last_updated: "2026-08-08T15:53:25.587Z"
locale: en
meta:
  description: "Niche score 53/100 · $622K/yr market · 2.1M searches/yr · $15.62 avg price. Weak search conversion (1.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $622K/yr market · 2.1M searches/yr · $15.62 avg price. Weak search conversion (1.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — lisa frank - Flapen"
---

# **lisa frank**

**Worth a look**

Shows low returns (1.0%), but weak search conversion (1.9%) keeps it on the watch list.

Market size 65Growth 36Conversion 24Competition 79Returns 95Price range 69Avg price 77Brand share 27Review moat 25Quality gap 33

**Returns**

**Great****1.0%**

return rate — above 5% kills the launch gate

**Competition**

**Great****36%**

top-5 click share — an open shelf

**Avg price**

**Great****$15.62**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$3.87–$40.05**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$622K**

$622K/yr · 2.1M searches

**Growth**

**Okay****+8.6%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****4,162.73**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.9%**

search→purchase rate — share of searches ending in a sale

## Trend