---
title: "Large Dice — $336K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/large-dice"
last_updated: "2026-08-05T22:19:11.380Z"
locale: en
meta:
description: "Niche score 60/100 · $336K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $336K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Large Dice — $336K/yr Amazon US Niche (2026) - Flapen"
---
# **large dice**
**Worth a look**
Shows no brand lock-in (top 5 brands take 42% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 53Growth 24Conversion 52Competition 89Returns 81Price range 66Avg price 63Brand share 93Review moat 72Quality gap 23
**Brand share**
**Great****42%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****623.19**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$4.13–$36.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$13.52**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$336K**
$336K/yr · 580K searches
**Conversion**
**Good****4.3%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-2.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, large dice is a $336K/yr Amazon United States market (580K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 60/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **large dice market data**
- **Units sold / yr**
- **25K–30K**
- avg 250–500/product
- **Revenue / yr**
- **$338K–$406K**
- units × avg price
- **Conversion rate**
- **4.3%**
- **Avg BSR**
- **#290**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **0.2%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**47 **▲rising
**Sellers**
**67**
**Top-5 brand share**
**42%**
Top 20: 83%
**Top-5 click share**
**26%**
Top 20: 66%
**Open market**
**53%**
- Shappy16% - Playbees7% - Yowget7% - Zomiboo6% - Koplow Games6% - Blu Jay5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -2.1% search growth over the last 90 days.
40K30KBlack Friday '24Holiday '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 4.1×
[**Open Trend **](https://flapen.com/research/us/toys-games/large-dice/trend)
## **Top large dice search terms**
- **large dice**136K/yr-2.8%3.9% conv. - **giant dice**70K/yr+8.4%2.8% conv. - **big dice**79K/yr-9.7%3.4% conv. - **large foam dice**46K/yr+4.5%3.8% conv. - **jumbo dice**51K/yr-4.3%2.4% conv. - **large dice jumbo**43K/yr-3.5%4.0% conv. - **giant foam dice**20K/yr+27.3%1.8% conv. - **big dice jumbo**30K/yr-27.6%3.4% conv. - **big foam dice**15K/yr-5.0%4.2% conv. - **large dice set**13K/yr-2.2%3.4% conv. [**All search terms **](https://flapen.com/research/us/toys-games/large-dice/search-terms)
## **Top large dice products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$7K4%$13K6%$20K8%$27K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Big Foam Dice Set - 12-Pack Jumbo and Colorful Dice for Kids - Ideal for Boosting Math Skills in the Classroom Great Gifts and Party Fun**Playbees**$10.01**4.7★358 rev](https://www.amazon.com/dp/B0CGBSMXD8) [2**6Pcs EVA Foam Dice 3.15 Large Dice Educational Toy Blank Slate Board Game to Get Your Lucky Numbers for Parties and Gifts**Yowget**$17.94**4.8★86 rev](https://www.amazon.com/dp/B0DCBCWQCP) [3**4 Foam Jumbo Playing Dice - Red Yellow Blue Green - Kids Outdoor/Indoor Games Classroom Supplies**Blu Jay**$12.82**4.9★43 rev](https://www.amazon.com/dp/B0FH5LH1FL) [4**Zomiboo 2 Pcs 2.3 Large Foam Dice for Classroom Jumbo 6 Sided Giant Dices Big Dice Squeeze Anxiety Stress Relieve Toy First Day of School Gifts for Adults Kids Board Game Red Blue**Zomiboo**$9.79**4.6★400 rev](https://www.amazon.com/dp/B09VBN438D) [5**SmartDealsPro Set of 5 Random Color Large 1 1/5 Round Edge Wooden Dice (5 Colors with dots)**Smartdealspro**$6.66**4.7★655 rev](https://www.amazon.com/dp/B01M0LFU3O)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Shappy 3 Inches Foam Dice Fun Filled Large Educational Toy Kawaii Giant Decorative Eva Foam Jumbo Dice Big Square Building Blocks for Board Game Nights Learning Sessions(Sky Blue 1 Pc)**Shappy**$8.26**275 rev10mo ago](https://www.amazon.com/dp/B0FRFXW11Z) [**Hooqict 36 Pieces Casino Dice Set 19mm Large Dice Game Acrylic 6 Sided Colored Dice Bulk for Casino Vegas Math Classroom Supplies Board Games (Red Blue Purple Green Orange)**Hooqict**$8.19**98 rev1y ago](https://www.amazon.com/dp/B0FJ1HWT2B) [**4 Foam Jumbo Playing Dice - Red Yellow Blue Green - Kids Outdoor/Indoor Games Classroom Supplies**Blu Jay**$12.82**43 rev1y ago](https://www.amazon.com/dp/B0FH5LH1FL) [**6Pcs EVA Foam Dice 3.15 Large Dice Educational Toy Blank Slate Board Game to Get Your Lucky Numbers for Parties and Gifts**Yowget**$17.94**86 rev1y ago](https://www.amazon.com/dp/B0DCBCWQCP) [**6 Inches Large Foam Dice Big Educational Giant Dice 1PCS**ALDMIO**$17.55**42 rev1y ago](https://www.amazon.com/dp/B0DD7TX87F)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Shappy 6 Inches Foam Dice Fun Filled Large Educational Toy Kawaii Giant Dice Decorative Eva Foam Jumbo Cube Big Square Building Blocks for Game Nights Learning Sessions(Blue 1 Pc)**Shappy**$17.28**4.8★**▲ 156%**](https://www.amazon.com/dp/B0CQJKFKZS) [**50 Pieces Dice Set 14mm Bulk 6 Sided Colored Dices for Board Games Math Learning Classroom**jrceliy**$7.01**4.6★**▲ 140%**](https://www.amazon.com/dp/B09VZ6N9GL) [**Qidiwin Jumbo EVA Dices Giant Dot EVA Foam Dices for Kids Building Blocks Educational Party Suppliers 4 Color 12PCS**QIDIWIN**$15.30**4.7★**▲ 116%**](https://www.amazon.com/dp/B0881MQJ3D) [**Shappy 3 Inches Foam Dice Fun Filled Large Educational Toy Kawaii Giant Decorative Eva Foam Jumbo Dice Big Square Building Blocks for Board Game Nights Learning Sessions(Sky Blue 1 Pc)**Shappy**$8.26**4.6★**▲ 106%**](https://www.amazon.com/dp/B0FRFXW11Z) [**4 Foam Jumbo Playing Dice - Red Yellow Blue Green - Kids Outdoor/Indoor Games Classroom Supplies**Blu Jay**$12.82**4.9★**▲ 101%**](https://www.amazon.com/dp/B0FH5LH1FL)
**~~View all trending →~~**
## **What buyers say about large dice**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**16%
*“Beautiful colors”*
**Fun/Entertainment Experience**15%
*“Fun for kids”*
**Size-Overall**14%
*“size is accurate”*
**Quality-Overall**10%
*“Good quality, dots are easy to see”*
**Value For Money**8%
*“Good product for the price”*
**Educational-Overall**5%
*“Perfect for the classroom”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Ease Of Use**3%
*“Super easy to spin”*
**Durability**3%
*“Durable”*
**Soft Feel**3%
*“Soft and easy to throw”*
### **What buyers complain about **
**Size-Overall**44%
*“Small dice”*
**Quality-Overall**7%
*“Low quality laminated sheets”*
**Color**4%
*“Color disappointed”*
**Weight Heavy**3%
*“a little heavier than I thought”*
**Durability**3%
*“Durability Issues”*
**Print Quality**2%
*“The dots came not properly printed on”*
**Inflation/Deflation**2%
*“Deflated within hours of using for first time”*
**Leak-Proof**2%
*“After putting air in all three they all three leaked back down overnight”*
**Noise Level**2%
*“It can get quite loud with the plastic dice when the are playing math games”*
**Value For Money**1%
*“Insane value or maybe mispriced”*
### **Top return reasons **
**Size-Overall**77%
**Advertised Vs Actual Product**4%
**Value For Money**4%
**Color**2%
**Quality-Overall**2%
**Inflation/Deflation**2%
**Functionality-Overall**1%
**Material Quality**1%
**Scratch Resistance**1%
**Smell**1%
## **Common questions**
- **Is large dice profitable to sell on Amazon United States?**
- The niche generates $336K/yr across 74 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -2.1%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the large dice niche?**
- 47 brands and 67 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 42% of demand.
- **What do buyers complain about in large dice?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 1.7%.
- **When does demand for large dice peak?**
- Demand peaks in Nov–Dec; the busiest month runs 4.1× the quietest.
- **What does it cost to enter the large dice niche?**
- Listings span $4.13–$36.37; the average listing price is $13.52 (sweet spot $15–$100). The average incumbent carries 623 reviews — the moat a new listing must climb.
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