[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-toys-games-kids-halloween-gifts":144},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130,137],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":138,"label":139,"slug":140,"href":141,"nichesTracked":142,"marketSizeTotal":143},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675,{"amazonNicheId":145,"marketplaceFlag":146,"country":147,"category":150,"niche":151,"verdict":184,"baselines":219,"demand":224,"seasonality":344,"brandShare":345,"products":358,"feedback":397,"searchTerms":487,"related":501,"lastUpdated":172},"434402e3-68d1-4e8b-9937-3581c4865552","us",{"flag":146,"name":148,"currency":149},"United States","USD",{"nodeId":89,"label":90,"slug":91,"href":92},{"marketSize":152,"searchVolume":153,"growth360":154,"growth90":155,"searchConversion":156,"top5ClickShare":157,"top5BrandShare":157,"avgRating":158,"avgReviewCount":159,"avgPrice":160,"priceMin":161,"priceMax":162,"productCount":163,"unitsSoldMax":164,"sponsoredPct":165,"returnRate":166,"successfulLaunches360":167,"newProducts360":167,"amazonNicheId":145,"title":168,"slug":169,"href":170,"leafCategoryName":171,"scrapedAt":172,"brandCount":163,"brandCountYearAgo":157,"sellerCount":173,"signals":174,"avgBsr":176,"pageQuality":167,"unitsSoldMin":177,"unitsSoldAvgMin":167,"unitsSoldAvgMax":178,"revenueMin":179,"revenueMax":180,"avgBrandAgeMonths":181,"avgSellerAgeDays":182,"top20ClickShare":157,"top20BrandShare":157,"primePct":157,"oosRate":183},7108,58801,2.7983,1.4775,0.0146,1,4.58,2399,8.28,5.99,10.03,4,4000,0.25,0.0165,0,"kids halloween gifts","kids-halloween-gifts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fkids-halloween-gifts","Clay & Dough","2026-07-30T11:56:39.70235+00:00",13,[175],"trending",109,3000,100,24840,33120,32,152,0.1728,{"score":185,"verdict":186,"components":187},31,"skip",[188,192,195,199,201,203,206,211,214,217],{"key":189,"score":142,"weight":190,"raw":191},"marketSize",0.15,7108.34,{"key":193,"score":194,"weight":190,"raw":155},"growth",96,{"key":196,"score":197,"weight":198,"raw":156},"conversion",18,0.1,{"key":200,"score":167,"weight":190,"raw":157},"competition",{"key":202,"score":167,"weight":198,"raw":157},"brandShare",{"key":204,"score":205,"weight":198,"raw":158},"qualityGap",28,{"key":207,"score":208,"weight":209,"raw":210},"reviewMoat",41,0.05,2398.75,{"key":212,"score":213,"weight":198,"raw":166},"returns",82,{"key":215,"score":216,"weight":209,"raw":160},"avgPrice",23,{"key":218,"score":167,"weight":209,"raw":167},"priceRange",{"avgRating":220,"medianPrice":221,"medianReturnRate":222,"nichesTracked":223},4.42,24.38,0.0215,115062,{"points":225,"droppedPartialWeek":343},[226,229,232,235,238,241,244,247,250,253,256,259,262,264,267,269,272,275,278,281,284,287,290,293,296,299,302,305,308,311,314,317,320,323,326,328,331,334,337,340],{"week":227,"volume":228},"2024-08-18",216,{"week":230,"volume":231},"2024-08-25",313,{"week":233,"volume":234},"2024-09-01",512,{"week":236,"volume":237},"2024-09-08",797,{"week":239,"volume":240},"2024-09-15",1103,{"week":242,"volume":243},"2024-09-22",1608,{"week":245,"volume":246},"2024-09-29",2327,{"week":248,"volume":249},"2024-10-06",3838,{"week":251,"volume":252},"2024-10-13",4235,{"week":254,"volume":255},"2024-10-20",9619,{"week":257,"volume":258},"2024-10-27",14123,{"week":260,"volume":261},"2024-11-03",10838,{"week":263,"volume":178},"2024-11-10",{"week":265,"volume":266},"2024-11-17",43,{"week":268,"volume":216},"2024-12-01",{"week":270,"volume":271},"2024-12-22",20,{"week":273,"volume":274},"2025-07-27",178,{"week":276,"volume":277},"2025-08-10",333,{"week":279,"volume":280},"2025-08-17",282,{"week":282,"volume":283},"2025-08-24",428,{"week":285,"volume":286},"2025-08-31",706,{"week":288,"volume":289},"2025-09-07",1346,{"week":291,"volume":292},"2025-09-14",2641,{"week":294,"volume":295},"2025-09-21",3343,{"week":297,"volume":298},"2025-09-28",4327,{"week":300,"volume":301},"2025-10-05",6275,{"week":303,"volume":304},"2025-10-12",8159,{"week":306,"volume":307},"2025-10-19",8423,{"week":309,"volume":310},"2025-10-26",9510,{"week":312,"volume":313},"2025-11-02",9852,{"week":315,"volume":316},"2025-11-09",155,{"week":318,"volume":319},"2025-11-16",119,{"week":321,"volume":322},"2025-11-30",138,{"week":324,"volume":325},"2025-12-21",79,{"week":327,"volume":325},"2025-12-28",{"week":329,"volume":330},"2026-01-04",90,{"week":332,"volume":333},"2026-01-18",65,{"week":335,"volume":336},"2026-01-25",63,{"week":338,"volume":339},"2026-07-19",157,{"week":341,"volume":342},"2026-07-26",343,false,null,{"top":346,"otherBrandCount":167,"otherClickShare":167},[347,350,352,355],{"brand":348,"clickShare":349},"Play-Doh",0.3019,{"brand":351,"clickShare":349},"Crayola",{"brand":353,"clickShare":354},"WHAT DO YOU MEME?",0.2075,{"brand":356,"clickShare":357},"OHOME",0.1887,[359,368,378,388],{"asin":360,"title":361,"brand":348,"imageUrl":362,"price":162,"rating":363,"reviews":364,"clickShare90":349,"clickShare360":365,"launchDate":366,"amazonUrl":367},"B0DNGDPTL6","Play-Doh 30 Pack Spooky Colors Individually Wrapped 1 Ounce Sticks for Halloween Trick or Treat or Fall Seasonal Arts & Crafts for Kids 2+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51UTZy-Np+L.jpg",4.8,717,0.373,"2025-05-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DNGDPTL6",{"asin":369,"title":370,"brand":351,"imageUrl":371,"price":372,"rating":373,"reviews":374,"clickShare90":349,"clickShare360":375,"launchDate":376,"amazonUrl":377},"B0CVSFHQ48","Crayola Light-Ups - Ghost Reusable Coloring Toy & Craft Kit Light Up Ghost Cute Halloween Decor & Night Light for Kids Halloween Toy Ages 4+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41mwuhqkmUL.jpg",7.59,4.5,438,0.4625,"2024-06-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CVSFHQ48",{"asin":379,"title":380,"brand":353,"imageUrl":381,"price":382,"rating":383,"reviews":384,"clickShare90":354,"clickShare360":385,"launchDate":386,"amazonUrl":387},"B0DS6LHDT3","Silly Poopy & Friends Hide & Seek Ghost by Relatable The Kid-Friendly Hide & Seek Game Great Toddler Toys for Learning & Play Fun Toddler Halloween Toys and Kids Halloween Games","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41upDX0JJjL.jpg",9.5,4.6,7102,0.1089,"2025-07-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DS6LHDT3",{"asin":389,"title":390,"brand":356,"imageUrl":391,"price":161,"rating":392,"reviews":393,"clickShare90":357,"clickShare360":394,"launchDate":395,"amazonUrl":396},"B0D5LY1YL1","OHOME Halloween Stickers | 100 PCS Halloween Party Favors - Halloween Games Toys Gifts Party Supplies - Crafts Accessories Treats Bulk for Classroom","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61QiGgvEl3L.jpg",4.4,1338,0.0556,"2024-05-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D5LY1YL1",{"love":398,"hate":452,"returnReasons":465},[399,406,413,418,422,426,433,438,444,449],{"topic":400,"percentOfMentions":401,"verbatims":402},"Fun\u002FEntertainment Experience",0.375,[403,404,405],"Fun selection","So fun for the kids","so much fun",{"topic":407,"percentOfMentions":408,"verbatims":409},"Color",0.08929999999999999,[410,411,412],"Colors not too sure","unique color options","The color and stickiness were great",{"topic":414,"percentOfMentions":415,"verbatims":416},"Design-Overall",0.07139999999999999,[417],"Perfect to for crafts",{"topic":419,"percentOfMentions":415,"verbatims":420},"Advertised Vs Actual Product",[421],"Just as described",{"topic":423,"percentOfMentions":415,"verbatims":424},"Brightness\u002FShine\u002FGlow",[425],"Ghost night light is awesome",{"topic":427,"percentOfMentions":428,"verbatims":429},"Ease Of Use",0.0536,[430,431,432],"Easy to open","Its easy to play","The idea is easy for young kids to understand",{"topic":434,"percentOfMentions":428,"verbatims":435},"Value For Money",[436,437],"Value good","The price was really good too",{"topic":439,"percentOfMentions":428,"verbatims":440},"Gifting Purpose",[441,442,443],"Great gift","Gift for glam girl","after buying it I thought it was a great gift for the kids",{"topic":445,"percentOfMentions":446,"verbatims":447},"Educational-Overall",0.035699999999999996,[448],"Great for class trick or treating",{"topic":450,"percentOfMentions":446,"verbatims":451},"Adhesion\u002FStickiness",[412],[453,458,461],{"topic":454,"percentOfMentions":165,"verbatims":455},"Audio Quality",[456,457],"Defective audio","It doesnt make any sound",{"topic":419,"percentOfMentions":165,"verbatims":459},[460],"Great gift, the name is deceiving",{"topic":462,"percentOfMentions":165,"verbatims":463},"Touch\u002FButton Controls",[464],"It just blinks a light when you push the button",[466,469,471,474,476,478,480,482,484,486],{"reason":467,"pct":468},"Size-Overall",0.16,{"reason":462,"pct":470},0.14,{"reason":472,"pct":473},"Functionality-Overall",0.1133,{"reason":434,"pct":475},0.08,{"reason":477,"pct":475},"Battery Inclusion",{"reason":454,"pct":479},0.06,{"reason":481,"pct":479},"Product Condition",{"reason":483,"pct":479},"Noise Level",{"reason":400,"pct":485},0.04,{"reason":419,"pct":485},[488,492,497],{"term":168,"volume":489,"growthQoq":490,"conversionRate":491},29506,1.785,0.0037,{"term":493,"volume":494,"growthQoq":495,"conversionRate":496},"halloween kids gifts",29120,0.7431,0.004,{"term":498,"volume":499,"growthQoq":500,"conversionRate":167},"halloween gifts for kids under 10",175,0.96,[502,509,514,519,524,530],{"title":503,"href":504,"score":505,"verdict":506,"marketSize":507,"growth90":508},"halloween crafts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fhalloween-crafts",70,"watch",317041.86,4.0766,{"title":510,"href":511,"score":505,"verdict":506,"marketSize":512,"growth90":513},"trading card storage box","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ftrading-card-storage-box",2496184.74,-0.0401,{"title":515,"href":516,"score":505,"verdict":506,"marketSize":517,"growth90":518},"camping crafts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fcamping-crafts",32476.88,3.3381,{"title":520,"href":521,"score":505,"verdict":506,"marketSize":522,"growth90":523},"fathers day crafts for kids","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ffathers-day-crafts-for-kids",71643.72,13.6472,{"title":525,"href":526,"score":505,"verdict":527,"marketSize":528,"growth90":529},"top loader storage","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ftop-loader-storage","launch",1317420.17,0.0543,{"title":531,"href":532,"score":505,"verdict":506,"marketSize":533,"growth90":534},"kpop dolls","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fkpop-dolls",3441271.88,-0.1486]