---
title: "Kem Playing Cards — $602K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/kem-playing-cards"
last_updated: "2026-08-08T16:36:19.564Z"
locale: en
meta:
description: "Niche score 50/100 · $602K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $602K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Kem Playing Cards — $602K/yr Amazon US Niche (2026) - Flapen"
---
# **kem playing cards**
**Worth a look**
Shows a sweet-spot price point ($43.10 avg), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 64Growth 23Conversion 55Competition 53Returns 76Price range 90Avg price 95Brand share 0Review moat 68Quality gap 33
**Avg price**
**Incredible****$43.10**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.52–$100.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****779.96**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$602K**
$602K/yr · 307K searches
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-4.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, kem playing cards is a $602K/yr Amazon United States market (307K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kem playing cards market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **$647K–$862K**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#255**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **4.8%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▼falling
**Sellers**
**29**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 95%
**Open market**
**0%**
- Copag69% - KEM29% - Bicycle1%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.1% search growth over the last 90 days.
9K7KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/toys-games/kem-playing-cards/trend)
## **Top kem playing cards search terms**
- **copag playing cards**90K/yr-3.9%5.8% conv. - **kem playing cards**62K/yr+0.6%2.8% conv. - **kem**45K/yr-9.1%0.2% conv. - **kem cards**28K/yr+3.9%2.5% conv. - **copag**23K/yr-0.6%4.1% conv. - **copag cards**15K/yr-7.4%6.0% conv. - **copag plastic playing cards**12K/yr+10.3%6.9% conv. - **faded spade playing cards**6K/yr-2.8%1.4% conv. - **copag poker cards**6K/yr-30.1%8.3% conv. - **kem poker cards**3K/yr+8.6%3.5% conv. [**All search terms **](https://flapen.com/research/us/toys-games/kem-playing-cards/search-terms)
## **Top kem playing cards products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$60K20%$120K30%$181K40%$241K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Copag 1546 Design 100% Plastic Playing Cards Poker Size (Standard) Red/Blue (Jumbo Index 1 Set)**Copag**$22.15**4.7★1,820 rev](https://www.amazon.com/dp/B000SA5BJ2) [2**Copag 1546 Design 100% Plastic Playing Cards Poker Size (Standard) Black/Gold (Jumbo Index 1 Set)**Copag**$22.28**4.7★3,653 rev](https://www.amazon.com/dp/B001GPUSIW) [3**KEM Arrow Red and Blue Plastic Playing Cards Standard Index Bridge Size Premium Casino Grade Poker 2 Decks**KEM**$74.24**4.8★46 rev](https://www.amazon.com/dp/B0D9C79JMH) [4**Kem Playing Cards Arrow Red and Blue Bridge Size- Standard Index Playing Cards (Pack of 2) - 1007086**KEM**$87.11**4.5★1,030 rev](https://www.amazon.com/dp/B000C0ZABW) [5**Copag Elite 100% Plastic Playing Cards Poker Size (Standard) Jumbo Index Single Deck (Black)**Copag**$10.09**4.6★945 rev](https://www.amazon.com/dp/B097Z2TM9V)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**KEM Arrow Red and Blue Plastic Playing Cards Standard Index Bridge Size Premium Casino Grade Poker 2 Decks**KEM**$74.24**46 rev2y ago](https://www.amazon.com/dp/B0D9C79JMH) [**KEM Arrow Black and Gold Plastic Playing Cards Standard Index Poker Size Premium Cards 2 Decks**KEM**$74.36**40 rev2y ago](https://www.amazon.com/dp/B0D9C5N4VW) [**KEM Arrow Black and Gold Plastic Playing Cards - Jumbo Index Poker Size Premium Casino Grade - 2 Decks**KEM**$75.50**58 rev2y ago](https://www.amazon.com/dp/B0D9C62X55) [**KEM Arrow Red and Blue Plastic Playing Cards - Jumbo Index Poker Size Premium Casino Grade - 2 Decks**KEM**$75.33**28 rev2y ago](https://www.amazon.com/dp/B0D9C66G7T) [**KEM Paisley Plastic Bridge Size Poker Playing Cards 2 Decks**KEM**$74.51**34 rev2y ago](https://www.amazon.com/dp/B0D9C6MLZ3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Copag Legacy Design 100% Plastic Playing Cards Poker Size Jumbo Index Red/Blue Double Deck Set**Copag**$21.99**4.7★**▲ 82%**](https://www.amazon.com/dp/B08KGXYYCR) [**KEM Arrow Red and Blue Plastic Playing Cards Standard Index Bridge Size Premium Casino Grade Poker 2 Decks**KEM**$74.24**4.8★**▲ 59%**](https://www.amazon.com/dp/B0D9C79JMH) [**KEM Arrow Red and Blue Plastic Playing Cards - Jumbo Index Poker Size Premium Casino Grade - 2 Decks**KEM**$75.33**4.0★**▲ 57%**](https://www.amazon.com/dp/B0D9C66G7T) [**Copag 1546 Design 100% Plastic Playing Cards Poker Size (Standard) Black/Gold (Regular Index 1 Set)**Copag**$21.99**4.6★**▲ 46%**](https://www.amazon.com/dp/B001GQ3VHG) [**Kem Paisley Narrow Standard Index Playing Cards Standard Index Playing Cards**KEM**$91.11**4.1★**▲ 40%**](https://www.amazon.com/dp/B00CYSNHUQ)
**~~View all trending →~~**
## **What buyers say about kem playing cards**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“High quality cards”*
**Durability**19%
*“Very durable”*
**Ease Of Use**8%
*“easy to clean”*
**Color**8%
*“They're super bright in color”*
**Value For Money**6%
*“Worth it”*
**Collectibles**6%
*“Great cards”*
**Material Quality**4%
*“Plastic is great”*
**Ease Of Cleaning**3%
*“are even cleanable”*
**Product Condition**3%
*“they look new”*
**Advertised Vs Actual Product**3%
*“Came as advertised”*
### **What buyers complain about **
**Smell**25%
*“Unpleasant odor”*
**Durability**14%
*“They crack after one use”*
**Grip**13%
*“Also absurdly slippery”*
**Quality-Overall**10%
*“Poor quality”*
**Value For Money**5%
*“this is unacceptable for the price”*
**Size-Overall**5%
*“as they will not fit in the cardnshuffler”*
**Hard Feel**3%
*“Rough around the edge”*
**Print Quality**3%
*“Fading Print After Minimal Use”*
**Strength**2%
*“flimsy cards”*
**Functionality-Overall**2%
*“Does not come off”*
### **Top return reasons **
**Size-Overall**37%
**Smell**10%
**Color**9%
**Advertised Vs Actual Product**8%
**Value For Money**7%
**Quality-Overall**4%
**Material Quality**3%
**Product Condition**3%
**Durability**3%
**Grip**2%
## **Common questions**
- **Is kem playing cards profitable to sell on Amazon United States?**
- The niche generates $602K/yr across 24 tracked products. 90-day search growth is -4.1%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the kem playing cards niche?**
- 3 brands and 29 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in kem playing cards?**
- Top complaints mined from reviews: Smell, Durability, Grip. The return rate is 1.9%.
- **When does demand for kem playing cards peak?**
- Demand peaks in Jan–Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the kem playing cards niche?**
- Listings span $9.52–$100.04; the average listing price is $43.10 (sweet spot $15–$100). The average incumbent carries 780 reviews — the moat a new listing must climb.
## **Related niches in Toys & Games**
- 70 [**halloween crafts**](https://flapen.com/research/us/toys-games/halloween-crafts)$317K/yr+407.7%**Worth a look**- 70 [**trading card storage box**](https://flapen.com/research/us/toys-games/trading-card-storage-box)$2.5M/yr-4.0%**Worth a look**- 70 [**camping crafts**](https://flapen.com/research/us/toys-games/camping-crafts)$32K/yr+333.8%**Worth a look**- 70 [**fathers day crafts for kids**](https://flapen.com/research/us/toys-games/fathers-day-crafts-for-kids)$72K/yr>1,000%**Worth a look**- 70 [**top loader storage**](https://flapen.com/research/us/toys-games/top-loader-storage)$1.3M/yr+5.4%**Launch it**- 70 [**kpop dolls**](https://flapen.com/research/us/toys-games/kpop-dolls)$3.4M/yr-14.9%**Worth a look**[**All Toys & Games niches **](https://flapen.com/research/us/toys-games)