---
title: "Jumanji Board Game — $164K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/jumanji-board-game"
last_updated: "2026-08-08T14:24:59.652Z"
locale: en
meta:
description: "Niche score 41/100 · $164K/yr market · 187K searches/yr · $40.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $164K/yr market · 187K searches/yr · $40.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Jumanji Board Game — $164K/yr Amazon US Niche (2026) - Flapen"
---
# **jumanji board game**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 34Growth 57Conversion 27Competition 5Returns 62Price range 56Avg price 95Brand share 0Review moat 64Quality gap 70
**Avg price**
**Incredible****$40.73**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****922**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Growth**
**Good****+31.5%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****$5.76–$156.64**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$164K**
$164K/yr · 187K searches
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****94%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, jumanji board game is a $164K/yr Amazon United States market (187K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **jumanji board game market data**
- **Units sold / yr**
- **4K–5K**
- avg 500–750/product
- **Revenue / yr**
- **$163K–$204K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#5,091**
- **Page quality**
- **0%**
- **Prime**
- **86%**
- **Sponsored**
- **29%**
- **Out of stock**
- **9.9%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **151 days**
## **Competition & brand share**
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **—flat
**Sellers**
**36**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**94%**
Top 20: 100%
**Open market**
**0%**
- Spin Master Games57% - The Noble Collection43%
## **Demand**
Weekly Amazon search volume, last 17 weeks — +31.5% search growth over the last 90 days.
4K3KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26Jul '26
[**Open Trend **](https://flapen.com/research/us/toys-games/jumanji-board-game/trend)
## **Top jumanji board game search terms**
- **jumanji board game**153K/yr+33.2%2.1% conv. - **jumanji game**29K/yr+37.0%1.7% conv. - **jumanji deluxe board game**6K/yr-34.4%0.5% conv. [**All search terms **](https://flapen.com/research/us/toys-games/jumanji-board-game/search-terms)
## **Top jumanji board game products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$16K20%$33K30%$49K40%$66K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Spin Master Games Jumanji: The Game 30th Anniversary Classic Board Game**Spin Master Games**$19.03**4.5★1,581 rev](https://www.amazon.com/dp/B08QV68L6X) [2**The Noble Collection Jumanji Miniature Electronic Game Board**The Noble Collection**$24.55**3.6★1,931 rev](https://www.amazon.com/dp/B07ZKPG8ZS) [3**The Noble Collection Jumanji Board Game Collector Replica**The Noble Collection**$156.64**4.3★405 rev](https://www.amazon.com/dp/B08252NFPJ) [4**Spin Master Games Jumanji Stampede 3D Cooperative Family Game**Spin Master Games**$13.16**4.6★243 rev](https://www.amazon.com/dp/B0CSYGN445) [5**Spin Master Games - Jumanji - The Action-Packed Family Game for 2-4 Brave Adventurers Aged 8 and up - Cooperative Adventure Game with Exciting Challenges**Spin Master Games**$48.57**4.4★2,288 rev](https://www.amazon.com/dp/B097PGCV99)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Spin Master Games Jumanji 30th Anniversary Edition Board Game**Spin Master Games**$17.37**0 rev3mo ago](https://www.amazon.com/dp/B0G83WTMQJ) [**Spin Master Games Jumanji Card Game Experience the Thrilling Adventure Based on The Action-Comedy Movie Take on Jungle Challenges for Kids Adults & Family Game Night 2-5 Players for Ages 7 & Up**Spin Master Games**$5.76**6 rev8mo ago](https://www.amazon.com/dp/B0FJMF867R) [**Spin Master Games Jumanji Stampede 3D Cooperative Family Game**Spin Master Games**$13.16**243 rev2y ago](https://www.amazon.com/dp/B0CSYGN445) [**Spin Master Games - Jumanji - The Action-Packed Family Game for 2-4 Brave Adventurers Aged 8 and up - Cooperative Adventure Game with Exciting Challenges**Spin Master Games**$48.57**2,288 rev4y ago](https://www.amazon.com/dp/B097PGCV99) [**Spin Master Games Jumanji: The Game 30th Anniversary Classic Board Game**Spin Master Games**$19.03**1,581 rev5y ago](https://www.amazon.com/dp/B08QV68L6X)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Spin Master Games Jumanji 30th Anniversary Edition Board Game**Spin Master Games**$17.37**0.0★**▲ 255%**](https://www.amazon.com/dp/B0G83WTMQJ) [**Spin Master Games Jumanji Card Game Experience the Thrilling Adventure Based on The Action-Comedy Movie Take on Jungle Challenges for Kids Adults & Family Game Night 2-5 Players for Ages 7 & Up**Spin Master Games**$5.76**4.6★**▲ 96%**](https://www.amazon.com/dp/B0FJMF867R) [**The Noble Collection Jumanji Board Game Collector Replica**The Noble Collection**$156.64**4.3★**▲ 11%**](https://www.amazon.com/dp/B08252NFPJ) [**Spin Master Games - Jumanji - The Action-Packed Family Game for 2-4 Brave Adventurers Aged 8 and up - Cooperative Adventure Game with Exciting Challenges**Spin Master Games**$48.57**4.4★**— 2%**](https://www.amazon.com/dp/B097PGCV99) [**The Noble Collection Jumanji Miniature Electronic Game Board**The Noble Collection**$24.55**3.6★**— 2%**](https://www.amazon.com/dp/B07ZKPG8ZS)
**~~View all trending →~~**
## **What buyers say about jumanji board game**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Fun/Entertainment Experience**63%
*“Fun game”*
**Value For Money**11%
*“Good value for everything you get”*
**Correct Contents**7%
*“Everything fits back into the box”*
**Quality-Overall**5%
*“Good quality”*
**Advertised Vs Actual Product**3%
*“Exactly what i ordered, very pleased”*
**Instructions/User Manual/Troubleshooting**1%
*“So trust me when I say this was easy to learn”*
**Ease Of Use**1%
*“So trust me when I say this was easy to learn”*
**Design-Overall**1%
*“the artwork is awesome”*
**Durability**1%
*“The board and all components are quite durable and seem well made”*
**Gifting Purpose**1%
*“I would absolutely buy this as a present for other kids we know”*
### **What buyers complain about **
**Fun/Entertainment Experience**30%
*“Kind of boring”*
**Value For Money**20%
*“it could be alot better for the price”*
**Magnetic Strength/Adsorption**10%
*“In all, my biggest issue is the poor quality magnet's”*
**Instructions/User Manual/Troubleshooting**10%
*“Cool game a little complicated to understand instructions”*
**Size-Overall**7%
*“Its very very small”*
**Durability**7%
*“again ended up damaging them that they dont work anymore”*
**Quality-Overall**7%
*“Poor quality”*
### **Top return reasons **
**Advertised Vs Actual Product**22%
**Size-Overall**15%
**Value For Money**13%
**Product Condition**12%
**Defective Material/Parts**10%
**Quality-Overall**5%
**Fun/Entertainment Experience**5%
**Instructions/User Manual/Troubleshooting**3%
**Material Quality**3%
**Gifting Purpose**2%
## **Common questions**
- **Is jumanji board game profitable to sell on Amazon United States?**
- The niche generates $164K/yr across 7 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +31.5%. Flapen's verdict: Skip it (41/100).
- **How competitive is the jumanji board game niche?**
- 2 brands and 36 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in jumanji board game?**
- Top complaints mined from reviews: Fun/Entertainment Experience, Value For Money, Magnetic Strength/Adsorption. The return rate is 2.5%.
- **What does it cost to enter the jumanji board game niche?**
- Listings span $5.76–$156.64; the average listing price is $40.73 (sweet spot $15–$100). The average incumbent carries 922 reviews — the moat a new listing must climb.
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