---
title: "Judy Hopps — $41K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/judy-hopps"
last_updated: "2026-08-08T15:50:07.447Z"
locale: en
meta:
description: "Niche score 35/100 · $41K/yr market · 105K searches/yr · $21.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $41K/yr market · 105K searches/yr · $21.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Judy Hopps — $41K/yr Amazon US Niche (2026) - Flapen"
---
# **judy hopps**
**Skip it**
Soft demand (-55.9% this quarter) — this niche doesn't clear our bar today.
Market size 10Growth 0Conversion 22Competition 47Returns 55Price range 82Avg price 92Brand share 38Review moat 85Quality gap 20
**Avg price**
**Great****$21.93**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****292.63**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$4.31–$69.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.8%**
return rate — above 5% kills the launch gate
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$41K**
$41K/yr · 105K searches
**Growth**
**Bad****-55.9%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, judy hopps is a $41K/yr Amazon United States market (105K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 35/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **judy hopps market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$66K–$88K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#4,550**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **67%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **19 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▲rising
**Sellers**
**98**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 93%
**Open market**
**14%**
- Funko46% - DAZCOS17% - SIDNOR10% - Jazwares6% - Disney3% - Squishmallows3% - Open — no brand owns it (9 brands, 14%)
## **Demand**
Weekly Amazon search volume, last 31 weeks — -55.9% search growth over the last 90 days.
9K7KSpike '26Dec '25Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/toys-games/judy-hopps/trend)
## **Top judy hopps search terms**
- **nick wilde**47K/yr-40.4%1.4% conv. - **zootopia funko pop**20K/yr-64.1%3.6% conv. - **funko pop zootopia**8K/yr-65.9%2.9% conv. - **zootopia 2 funko pop**12K/yr-82.4%3.5% conv. - **nick wild**4K/yr-38.4%1.4% conv. - **funko pop zootopia 2**5K/yr-65.0%6.3% conv. - **zootopia funko**6K/yr-70.6%3.6% conv. - **judy hopps funko pop**3K/yr-54.3%9.3% conv. [**All search terms **](https://flapen.com/research/us/toys-games/judy-hopps/search-terms)
## **Top judy hopps products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$2K10%$4K15%$6K20%$8K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**DAZCOS US Size Green Printed T-Shirt Purple Tie for Mens Hawaiian Floral Shirts Cosplay or Casual Holiday Beach Shirts**DAZCOS**$30.14**4.4★235 rev](https://www.amazon.com/dp/B01HRFS318) [2**Funko Pop! Disney: Zootopia 2 - Nick Wilde - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Disney Fans - Model Figure for Collectors and Display**Funko**$14.80**4.8★277 rev](https://www.amazon.com/dp/B0DYJXFQKD) [3**Funko Pop! Disney: Zootopia 2 - Judy Hopps - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Disney Fans - Model Figure for Collectors and Display**Funko**$14.43**4.7★301 rev](https://www.amazon.com/dp/B0DYJZ7W5J) [4**Nick Wilde Costume Accessories Fox Nick Cosplay Necktie Blue Striped Tie Adults Mens Halloween Outfits Daily Wear**SIDNOR**$4.31**5.0★3 rev](https://www.amazon.com/dp/B0FN7PTWRK) [5**Funko POP! Disney: Zootopia 2 - Gary DeSnake**Funko**$17.23**4.8★219 rev](https://www.amazon.com/dp/B0DYJZSHLN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MINISO Disney Zootopia 2 Plush Toy 11 Official Nick Wilde Stuffed Animal with Embroidered Details Soft Plush Gift for Girls Boys Kids Adults Disney Fans Cute Zootopia Toys for Bedroom Decor**MINISO**$26.48**13 rev3mo ago](https://www.amazon.com/dp/B0GX1ZHXN8) [**Funko POP! Disney: Zootopia 2 - Winddancer**Funko**$20.85**2 rev5mo ago](https://www.amazon.com/dp/B08HH7NXQX) [**MINISO Disney Nick Head Insulated Water Cup - Zootopia Cute & Exquisite Ideal for Collection Easter Gifts & Birthday Gifts (Nick Wilde)**MINISO**$30.02**7 rev6mo ago](https://www.amazon.com/dp/B0GGYB7D5T) [**Disney Zootopia 2 Nick Wilde Big Face Halloween Costume Adjustable Embroidered Baseball Hat Navy Blue**Disney**$14.99**0 rev6mo ago](https://www.amazon.com/dp/B0GFTRCB65) [**Printed T-Shirt and Purple Tie Nick Wilde Cosplay Costume (Medium)**OURCOSPLAY**$35.56**0 rev6mo ago](https://www.amazon.com/dp/B0B5CXTKLL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MINISO Disney Zootopia 2 Plush Toy 11 Official Nick Wilde Stuffed Animal with Embroidered Details Soft Plush Gift for Girls Boys Kids Adults Disney Fans Cute Zootopia Toys for Bedroom Decor**MINISO**$26.48**5.0★**▲ 671%**](https://www.amazon.com/dp/B0GX1ZHXN8) [**Disney Zootopia Nick Wilde Jacket Boys Varsity Bomber Letterman Baseball Coat Lightweight Kids Sweatshirt Fall Winter Outerwear Spring Outfit 12-13 Years**Disney**$26.36**4.7★**▲ 667%**](https://www.amazon.com/dp/B0G64NBJL5) [**Printed T-Shirt and Purple Tie Nick Wilde Cosplay Costume (Medium)**OURCOSPLAY**$35.56**0.0★**▲ 658%**](https://www.amazon.com/dp/B0B5CXTKLL) [**Disney Zootopia 2 Nick Wilde Big Face Halloween Costume Adjustable Embroidered Baseball Hat Navy Blue**Disney**$14.99**0.0★**▲ 471%**](https://www.amazon.com/dp/B0GFTRCB65) [**MINISO Disney Nick Head Insulated Water Cup - Zootopia Cute & Exquisite Ideal for Collection Easter Gifts & Birthday Gifts (Nick Wilde)**MINISO**$30.02**4.8★**▲ 408%**](https://www.amazon.com/dp/B0GGYB7D5T)
**~~View all trending →~~**
## **What buyers say about judy hopps**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**16%
*“gift”*
**Size-Overall**14%
*“Good size”*
**Quality-Overall**14%
*“Excellent quality”*
**Soft Feel**9%
*“The fur is soft”*
**Advertised Vs Actual Product**8%
*“As expected”*
**Collectibles**8%
*“She has a collection of them”*
**Value For Money**5%
*“Great price and product”*
**Fun/Entertainment Experience**4%
*“Very cute toy”*
**Design-Overall**4%
*“Well made too”*
**Material Quality**3%
*“The material is not see through or cheap”*
### **What buyers complain about **
**Size-Overall**23%
*“Bigger than expected”*
**Functionality-Overall**18%
*“Doesnt work”*
**Durability**9%
*“falls over”*
**Touch/Button Controls**9%
*“The button is really hard to push for it to talk”*
**Thickness**9%
*“Thin as paper”*
**Strength**9%
*“They break very easily”*
**Quality-Overall**5%
*“This doll was so cheaply made”*
**Advertised Vs Actual Product**5%
*“Misleading and false advertising”*
### **Top return reasons **
**Size-Overall**47%
**Color**7%
**Advertised Vs Actual Product**6%
**Value For Money**5%
**Chest Fit**5%
**Material Quality**4%
**Length**4%
**Defective Material/Parts**3%
**Quality-Overall**3%
**Gifting Purpose**3%
## **Common questions**
- **Is judy hopps profitable to sell on Amazon United States?**
- The niche generates $41K/yr across 27 tracked products. 11 of 22 products launched in the last 360 days are still selling. 90-day search growth is -55.9%. Flapen's verdict: Skip it (35/100).
- **How competitive is the judy hopps niche?**
- 15 brands and 98 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in judy hopps?**
- Top complaints mined from reviews: Size-Overall, Functionality-Overall, Durability. The return rate is 2.8%.
- **What does it cost to enter the judy hopps niche?**
- Listings span $4.31–$69.15; the average listing price is $21.93 (sweet spot $15–$100). The average incumbent carries 293 reviews — the moat a new listing must climb.
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