---
title: "Itachi Figure — $47K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/itachi-figure"
last_updated: "2026-08-08T15:52:24.278Z"
locale: en
meta:
description: "Niche score 39/100 · $47K/yr market · 251K searches/yr · $32.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $47K/yr market · 251K searches/yr · $32.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Itachi Figure — $47K/yr Amazon US Niche (2026) - Flapen"
---
# **itachi figure**
**Skip it**
Weak search conversion (0.6%) — this niche doesn't clear our bar today.
Market size 12Growth 24Conversion 7Competition 49Returns 83Price range 73Avg price 95Brand share 30Review moat 91Quality gap 16
**Avg price**
**Incredible****$32.43**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****172.88**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.6%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$12.24–$128.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****55%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-2.9%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$47K**
$47K/yr · 251K searches
**Conversion**
**Bad****0.6%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, itachi figure is a $47K/yr Amazon United States market (251K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 39/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **itachi figure market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$49K–$65K**
- units × avg price
- **Conversion rate**
- **0.6%**
- **Avg BSR**
- **#4,555**
- **Page quality**
- **0%**
- **Prime**
- **85%**
- **Sponsored**
- **21%**
- **Out of stock**
- **12.6%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **147 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▼falling
**Sellers**
**167**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 86%
**Open market**
**10%**
- Banpresto56% - Ultimate Legends17% - Great Eastern Entertainment5% - Ichibansho Figure5% - POP MART4% - ABYSTYLE4% - Open — no brand owns it (5 brands, 10%)
## **Demand**
Weekly Amazon search volume, last 33 weeks — -2.9% search growth over the last 90 days.
9K7KDec '25Jan '26Feb '26Mar '26May '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/toys-games/itachi-figure/trend)
## **Top itachi figure search terms**
- **itachi figure**118K/yr+2.6%0.5% conv. - **banpresto naruto**31K/yr-14.5%0.2% conv. - **naruto banpresto**18K/yr-4.7%0.1% conv. - **akatsuki figure**19K/yr-14.1%0.4% conv. - **uchiha**15K/yr-5.1%0.1% conv. - **itachi action figure**12K/yr+4.7%0.5% conv. - **itachi uchiha figure**10K/yr+19.4%0.4% conv. - **itachi plush**8K/yr-2.2%0.3% conv. - **itachi statue**9K/yr-11.4%0.4% conv. - **itachi merch**7K/yr-20.8%0.4% conv. [**All search terms **](https://flapen.com/research/us/toys-games/itachi-figure/search-terms)
## **Top itachi figure products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$2K10%$5K15%$7K20%$9K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Ultimate Legends - Naruto - Itachi Uchiha (Adult) 5 Action Figure**Ultimate Legends**$19.08**4.4★813 rev](https://www.amazon.com/dp/B0BSNCS4M6) [2**Banpresto - Naruto Shippuden - Itachi Uchiha (ver. B) Figure**Banpresto**$30.12**5.0★7 rev](https://www.amazon.com/dp/B0GGL9Y9ZJ) [3**Banpresto - Naruto Shippuden - Itachi Uchiha Combination Battle Figure**Banpresto**$27.94**4.9★14 rev](https://www.amazon.com/dp/B0FQK6CRNC) [4**Banpresto - Naruto Shippuden - Uchiha Itachi Grandista Figure**Banpresto**$41.34**4.7★113 rev](https://www.amazon.com/dp/B0DHBZM46H) [5**Ichibansho Figure - Naruto Shippuden - Itachi Uchiha (Red Eyes Reflecting The Heart) Masterlise Collectible Statue**Ichibansho Figure**$41.79**4.7★76 rev](https://www.amazon.com/dp/B0DKSVFQC1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Banpresto - Naruto Shippuden - Itachi Uchiha (ver. B) Figure**Banpresto**$30.12**7 rev6mo ago](https://www.amazon.com/dp/B0GGL9Y9ZJ) [**Banpresto - Naruto - #45 Naruto Uzumaki (72 Series) Grandista Figure**Banpresto**$33.00**9 rev6mo ago](https://www.amazon.com/dp/B0G11Y99GX) [**Banpresto - Naruto Shippuden - Naruto Uzumaki Combination Battle 2 Figure**Banpresto**$27.01**8 rev6mo ago](https://www.amazon.com/dp/B0FTSY3CN2) [**Great Eastern Entertainment Naruto - Itachi Uchiha Plush 8**Great Eastern Entertainment**$23.84**5 rev7mo ago](https://www.amazon.com/dp/B0FQJBPBX2) [**Banpresto - Naruto Shippuden - Itachi Uchiha Combination Battle Figure**Banpresto**$27.94**14 rev8mo ago](https://www.amazon.com/dp/B0FQK6CRNC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Banpresto - Naruto - #33 Naruto Uzumaki (72 Series) Vibration Stars Figure**Banpresto**$26.12**5.0★**▲ 225%**](https://www.amazon.com/dp/B0FQK85TQW) [**POP MART Naruto: Shippuden Series Battle Against Akatsuki Themed Blind Box Figures Collectible Toys Home Decorations Holiday Birthday Gifts for Girls and Boys Single Box**POP MART**$20.71**4.4★**▲ 163%**](https://www.amazon.com/dp/B0FY1J19GV) [**Banpresto - Naruto Shippuden - Madara Uchiha (ver. B) Vibration Stars Figure**Banpresto**$33.88**5.0★**▲ 151%**](https://www.amazon.com/dp/B0F9LDC5HS) [**Banpresto - Naruto Shippuden - Itachi Uchiha (ver. B) Figure**Banpresto**$30.12**5.0★**▲ 116%**](https://www.amazon.com/dp/B0GGL9Y9ZJ) [**Banpresto - Naruto Shippuden - Naruto Uzumaki Combination Battle 2 Figure**Banpresto**$27.01**5.0★**▲ 103%**](https://www.amazon.com/dp/B0FTSY3CN2)
**~~View all trending →~~**
## **What buyers say about itachi figure**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Great quality for a Naruto fan”*
**Gifting Purpose**13%
*“Present”*
**Collectibles**13%
*“It arrived looking clean and properly shaped, and it made a great addition to the collection”*
**Value For Money**10%
*“Honestly I'm shocked at how low the price is because to me this is actually worth more because of how good it is”*
**Strength**7%
*“Solid Figure”*
**Size-Overall**7%
*“the size is appropriate”*
**Display-Overall**6%
*“Compact and looks good on display”*
**Advertised Vs Actual Product**4%
*“Just as described”*
**Fun/Entertainment Experience**4%
*“Good toy”*
**Ease Of Cleaning**3%
*“Its perfectly clean”*
### **What buyers complain about **
**Quality-Overall**22%
*“quality. very bad”*
**Color**17%
*“Needs to be a little darker”*
**Durability**17%
*“Not very durable”*
**Size-Overall**6%
*“I initially thought it would be a little bit bigger than it is”*
**Functionality-Overall**6%
*“only problem is his face came smudged and it wont come off :”*
### **Top return reasons **
**Size-Overall**32%
**Defective Material/Parts**22%
**Quality-Overall**17%
**Value For Money**11%
**Advertised Vs Actual Product**6%
**Durability**3%
**Functionality-Overall**2%
**Mechanism Issues**2%
**Display-Overall**1%
**Grip**1%
## **Common questions**
- **Is itachi figure profitable to sell on Amazon United States?**
- The niche generates $47K/yr across 33 tracked products. 11 of 13 products launched in the last 360 days are still selling. 90-day search growth is -2.9%. Flapen's verdict: Skip it (39/100).
- **How competitive is the itachi figure niche?**
- 11 brands and 167 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in itachi figure?**
- Top complaints mined from reviews: Quality-Overall, Color, Durability. The return rate is 1.6%.
- **What does it cost to enter the itachi figure niche?**
- Listings span $12.24–$128.83; the average listing price is $32.43 (sweet spot $15–$100). The average incumbent carries 173 reviews — the moat a new listing must climb.
## **Related niches in Toys & Games**
- 70 [**halloween crafts**](https://flapen.com/research/us/toys-games/halloween-crafts)$317K/yr+407.7%**Worth a look**- 70 [**trading card storage box**](https://flapen.com/research/us/toys-games/trading-card-storage-box)$2.5M/yr-4.0%**Worth a look**- 70 [**camping crafts**](https://flapen.com/research/us/toys-games/camping-crafts)$32K/yr+333.8%**Worth a look**- 70 [**fathers day crafts for kids**](https://flapen.com/research/us/toys-games/fathers-day-crafts-for-kids)$72K/yr>1,000%**Worth a look**- 70 [**top loader storage**](https://flapen.com/research/us/toys-games/top-loader-storage)$1.3M/yr+5.4%**Launch it**- 70 [**kpop dolls**](https://flapen.com/research/us/toys-games/kpop-dolls)$3.4M/yr-14.9%**Worth a look**[**All Toys & Games niches **](https://flapen.com/research/us/toys-games)