---
title: "Heart Crayons — $0/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/heart-crayons"
last_updated: "2026-08-08T15:49:17.291Z"
locale: en
meta:
description: "Niche score 17/100 · $0/yr market · 28K searches/yr · $13.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 17/100 · $0/yr market · 28K searches/yr · $13.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Heart Crayons — $0/yr Amazon US Niche (2026) - Flapen"
---
# **heart crayons**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 0Conversion 0Competition 0Returns 47Price range 47Avg price 63Brand share 0Review moat 89Quality gap 21
**Review moat**
**Great****222.67**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$13.59**
avg listing price — sweet spot $15–$100
**Returns**
**Okay****3.2%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$11.16–$18.45**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$0**
$0/yr · 28K searches
**Growth**
**Bad****-93.0%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, heart crayons is a $0/yr Amazon United States market (28K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 17/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **heart crayons market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$14K–$17K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#2,346**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **33%**
- **Out of stock**
- **20.0%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **220 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**6**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- CRIOLPO41% - Ooly35% - Ulema24%
## **Demand & seasonality**
Weekly Amazon search volume, last 67 weeks — -93.0% search growth over the last 90 days.
6K4KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Jan, Feb · busiest ÷ quietest = 94.3×
[**Open Trend **](https://flapen.com/research/us/toys-games/heart-crayons/trend)
## **Top heart crayons search terms**
- **heart shaped crayons**5K/yr-89.1%1.3% conv. - **heart crayons**7K/yr-93.6%1.4% conv. - **valentines crayons**5K/yr-95.3%0.0% conv. - **valentine crayons**4K/yr-93.5%0.0% conv. - **crayon valentines for kids**3K/yr-92.9%0.0% conv. - **valentines day crayons**3K/yr-92.7%0.0% conv. [**All search terms **](https://flapen.com/research/us/toys-games/heart-crayons/search-terms)
## **Top heart crayons products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$030%$045%$060%$0101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 3 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CRIOLPO Valentines Cards for Kids Classroom 28 Pack Heart Crayons Valentines Day Cards For Kids School Valentine Gifts for Party Favors Prizes Classroom Exchange for Boys Girls**CRIOLPO**$11.17**4.8★26 rev](https://www.amazon.com/dp/B0G1YFSL6Q) [2**Ooly I Heart Art Erasable Twistable Crayons Set of 12**Ooly**$11.16**4.3★612 rev](https://www.amazon.com/dp/B08FY44CFP) [3**Ulema 28Pcs Colorful Heart Crayons with Cards Valentines Day Gifts for Classroom Girl Boy Birthday Gift Goodie Bags Stuff Party Favors Classroom Rewards.**Ulema**$18.45**4.9★30 rev](https://www.amazon.com/dp/B0DL2QV66M)
### **Newest**
by launch date
[**CRIOLPO Valentines Cards for Kids Classroom 28 Pack Heart Crayons Valentines Day Cards For Kids School Valentine Gifts for Party Favors Prizes Classroom Exchange for Boys Girls**CRIOLPO**$11.17**26 rev8mo ago](https://www.amazon.com/dp/B0G1YFSL6Q) [**Ulema 28Pcs Colorful Heart Crayons with Cards Valentines Day Gifts for Classroom Girl Boy Birthday Gift Goodie Bags Stuff Party Favors Classroom Rewards.**Ulema**$18.45**30 rev1y ago](https://www.amazon.com/dp/B0DL2QV66M) [**Ooly I Heart Art Erasable Twistable Crayons Set of 12**Ooly**$11.16**612 rev5y ago](https://www.amazon.com/dp/B08FY44CFP)
### **Trending**
90-day click momentum
[**Ooly I Heart Art Erasable Twistable Crayons Set of 12**Ooly**$11.16**4.3★**▲ 223%**](https://www.amazon.com/dp/B08FY44CFP) [**CRIOLPO Valentines Cards for Kids Classroom 28 Pack Heart Crayons Valentines Day Cards For Kids School Valentine Gifts for Party Favors Prizes Classroom Exchange for Boys Girls**CRIOLPO**$11.17**4.8★**▼ 15%**](https://www.amazon.com/dp/B0G1YFSL6Q) [**Ulema 28Pcs Colorful Heart Crayons with Cards Valentines Day Gifts for Classroom Girl Boy Birthday Gift Goodie Bags Stuff Party Favors Classroom Rewards.**Ulema**$18.45**4.9★**▼ 42%**](https://www.amazon.com/dp/B0DL2QV66M)
## **What buyers say about heart crayons**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**40%
*“It was still a cute valentine for my sons daycare”*
**Color**20%
*“There are six colors which are all pretty and shining”*
**Durability**20%
*“The crayons are very tough and durable,”*
**Fun/Entertainment Experience**10%
*“hopefully the kids will enjoy them”*
**Value For Money**10%
*“That price is a delightful deal”*
### **Top return reasons **
**Size-Overall**33%
**Defective Material/Parts**22%
**Value For Money**22%
**Advertised Vs Actual Product**11%
**Durability**11%
## **Common questions**
- **Is heart crayons profitable to sell on Amazon United States?**
- The niche generates $0/yr across 3 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -93.0%. Flapen's verdict: Skip it (17/100).
- **How competitive is the heart crayons niche?**
- 3 brands and 6 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **When does demand for heart crayons peak?**
- Demand peaks in Jan–Feb; the busiest month runs 94.3× the quietest.
- **What does it cost to enter the heart crayons niche?**
- Listings span $11.16–$18.45; the average listing price is $13.59 (sweet spot $15–$100). The average incumbent carries 223 reviews — the moat a new listing must climb.
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