---
title: "Harry Potter Decal — $154K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/harry-potter-decal"
last_updated: "2026-08-08T16:34:23.320Z"
locale: en
meta:
description: "Niche score 36/100 · $154K/yr market · 382K searches/yr · $9.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $154K/yr market · 382K searches/yr · $9.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Harry Potter Decal — $154K/yr Amazon US Niche (2026) - Flapen"
---
# **harry potter decal**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 33Growth 19Conversion 51Competition 43Returns 97Price range 15Avg price 31Brand share 0Review moat 51Quality gap 18
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****4.2%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,458.09**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$154K**
$154K/yr · 382K searches
**Avg price**
**Okay****$9.69**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-11.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Price range**
**Bad****$4.03–$16.98**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, harry potter decal is a $154K/yr Amazon United States market (382K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 36/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **harry potter decal market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **$145K–$194K**
- units × avg price
- **Conversion rate**
- **4.2%**
- **Avg BSR**
- **#1,265**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **0.6%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **151 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**5 **▼falling
**Sellers**
**18**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 98%
**Open market**
**0%**
- CON*QUEST74% - GRAPHICS & MORE14% - Paper House Productions8% - Trends International3% - Betty Crocker1%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -11.0% search growth over the last 90 days.
13K8KPrime Day '25Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/toys-games/harry-potter-decal/trend)
## **Top harry potter decal search terms**
- **harry potter stickers**262K/yr-12.1%3.5% conv. - **harry potter goodie bag stuffers**16K/yr-22.4%1.5% conv. - **harry potter sticker**19K/yr-9.5%2.0% conv. - **harry potter water bottle stickers**14K/yr-15.4%3.5% conv. - **harry potter decals**12K/yr+4.7%0.6% conv. - **harry potter bulk**8K/yr+21.4%0.5% conv. - **harry potter vinyl stickers**10K/yr-13.7%2.8% conv. - **harry potter stickers waterproof**8K/yr-18.2%3.7% conv. - **stickers harry potter**7K/yr-7.4%1.7% conv. - **harry potter stickers for water bottles**8K/yr+26.9%2.4% conv. [**All search terms **](https://flapen.com/research/us/toys-games/harry-potter-decal/search-terms)
## **Top harry potter decal products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$8K10%$15K15%$23K20%$31K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Conquest Harry Potter Watercolor Vinyl Stickers**CON*QUEST**$10.03**4.8★5,088 rev](https://www.amazon.com/dp/B08GNBGSD2) [2**Conquest Journals Harry Potter Variety Vinyl Decals Set of Unique Decal Stickers 5 Holograms Waterproof UV & Scratch Resistant Great for Gadgets Officially Licensed (White Vinyl 60-Pack)**CON*QUEST**$9.98**4.8★1,526 rev](https://www.amazon.com/dp/B09KZDS3GP) [3**Harry Potter 50ct Vinyl Sticker Pack Hogwarts Tablet Indoor & Outdoor**GRAPHICS & MORE**$9.92**4.7★1,404 rev](https://www.amazon.com/dp/B09DR6H831) [4**Conquest Journals Harry Potter Jumbo Variety Sticker Pack 150 Unique Stickers Including 10 Hologram Stickers Waterproof UV and Scratch Resistant Officially Licensed**CON*QUEST**$15.89**4.8★418 rev](https://www.amazon.com/dp/B0B4PYL2L7) [5**Conquest Journals Harry Potter Wizarding World Vinyl Stickers Set of 60 Unique Stickers Including 5 Holograms Waterproof and UV Resistant Great for All Your Gadgets Potterfy All The Things**CON*QUEST**$10.02**4.8★3,104 rev](https://www.amazon.com/dp/B08GN5H3CX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Harry Potter Fruit Flavored Snacks 17.6 oz 22 Pouches**Betty Crocker**$4.90**901 rev1y ago](https://www.amazon.com/dp/B0F2PVBTN9) [**Conquest Harry Potter Chibi Clear Stickers**CON*QUEST**$9.39**3,130 rev2y ago](https://www.amazon.com/dp/B0CW6PJC4X) [**Conquest Harry Potter Watercolor Clear Stickers**CON*QUEST**$10.34**5,088 rev2y ago](https://www.amazon.com/dp/B0CW6MZSRK) [**Paper House Productions Harry Potter 770-Piece Officially Licensed Sticker Roll Box - Houses Characters Planner Stickers and More!**Paper House Productions**$16.98**702 rev2y ago](https://www.amazon.com/dp/B0CQZ5CZMN) [**Harry Potter - Charm Storytelling Standard Sticker - 4 Sheet**Trends International**$4.03**79 rev2y ago](https://www.amazon.com/dp/B0CP8GD29N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Conquest Harry Potter Chibi Clear Stickers**CON*QUEST**$9.39**4.8★**▲ 368%**](https://www.amazon.com/dp/B0CW6PJC4X) [**Conquest Journals Harry Potter Wizarding World Vinyl Stickers Set of 60 Unique Stickers Including 5 Holograms Waterproof and UV Resistant Great for All Your Gadgets Potterfy All The Things**CON*QUEST**$10.02**4.8★**▲ 100%**](https://www.amazon.com/dp/B08GN5H3CX) [**Paper House Productions Harry Potter Pack of 2 Micro Mini Foil Accent Sticker Sheets for Crafts Scrapbooking & Collecting - Hogwarts Houses**Paper House Productions**$6.71**4.4★**▲ 72%**](https://www.amazon.com/dp/B0BW42JMG8) [**Paper House Productions Harry Potter Die-Cut 3D Scrapbook Sticker Sheet - Watercolor Icons**Paper House Productions**$7.81**4.8★**▲ 49%**](https://www.amazon.com/dp/B092LCJDC6) [**Harry Potter 50ct Vinyl Sticker Pack Hogwarts Tablet Indoor & Outdoor**GRAPHICS & MORE**$9.92**4.7★**▲ 27%**](https://www.amazon.com/dp/B09DR6H831)
**~~View all trending →~~**
## **What buyers say about harry potter decal**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**37%
*“Good Taste”*
**Adhesion/Stickiness**10%
*“The stickers stick very well”*
**Quality-Overall**10%
*“Nice variety”*
**Flavor**7%
*“Flavor is good”*
**Value For Money**6%
*“Good price for the amount”*
**Advertised Vs Actual Product**4%
*“just what you expect”*
**Durability**4%
*“They are so durable”*
**Health Benefits-Overall**3%
*“Yummy and family approved”*
**Soft Feel**3%
*“These were soft”*
**Material Quality**2%
*“They are high quality material that doesnt rip with many fun Harry Potter designs”*
### **What buyers complain about **
**Taste-Overall**21%
*“Chemical taste”*
**Size-Overall**14%
*“This box is huge”*
**Flavor**13%
*“The flavor is not that great”*
**Quality-Overall**7%
*“Cheap”*
**Artificial Colors**5%
*“No dyes used in these gummies”*
**Water Resistance**4%
*“they arent waterproof”*
**Hard Feel**4%
*“Tough”*
**Ease Of Chewing/Swallowing**4%
*“Hard to chew”*
**Value For Money**4%
*“I'm sorry is this priced incorrectly”*
**Adhesion/Stickiness**3%
*“Dont stick at all”*
### **Top return reasons **
**Size-Overall**39%
**Value For Money**15%
**Adhesion/Stickiness**14%
**Advertised Vs Actual Product**13%
**Color**5%
**Gifting Purpose**4%
**Defective Material/Parts**2%
**Quality-Overall**1%
**Display Colors**1%
**Compatibility-Overall**1%
## **Common questions**
- **Is harry potter decal profitable to sell on Amazon United States?**
- The niche generates $154K/yr across 22 tracked products. 90-day search growth is -11.0%. Flapen's verdict: Skip it (36/100).
- **How competitive is the harry potter decal niche?**
- 5 brands and 18 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in harry potter decal?**
- Top complaints mined from reviews: Taste-Overall, Size-Overall, Flavor. The return rate is 0.5%.
- **When does demand for harry potter decal peak?**
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the harry potter decal niche?**
- Listings span $4.03–$16.98; the average listing price is $9.69 (sweet spot $15–$100). The average incumbent carries 1,458 reviews — the moat a new listing must climb.
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