---
title: "Halloween Stickers — $342K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/halloween-stickers"
last_updated: "2026-08-08T14:22:10.597Z"
locale: en
meta:
description: "Niche score 67/100 · $342K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 67/100 · $342K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Halloween Stickers — $342K/yr Amazon US Niche (2026) - Flapen"
---
# **halloween stickers**
**Worth a look**
Shows no brand lock-in (top 5 brands take 33% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 53Growth 95Conversion 52Competition 83Returns 94Price range 11Avg price 18Brand share 96Review moat 76Quality gap 27
**Brand share**
**Incredible****33%**
top-5 brand share — no brand owns this niche
**Growth**
**Incredible****+119.5%**
90-day search growth — must beat 0% to launch
**Returns**
**Great****1.0%**
return rate — above 5% kills the launch gate
**Competition**
**Great****32%**
top-5 click share — an open shelf
**Review moat**
**Great****475.24**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$342K**
$342K/yr · 1.2M searches
**Conversion**
**Good****4.3%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$6.57**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****$3.05–$16.44**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, halloween stickers is a $342K/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 67/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **halloween stickers market data**
- **Units sold / yr**
- **100K–125K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **$657K–$821K**
- units × avg price
- **Conversion rate**
- **4.3%**
- **Avg BSR**
- **#3,679**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **64%**
- **Out of stock**
- **11.3%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
**Brands**
**55 **▲rising
**Sellers**
**64**
**Top-5 brand share**
**33%**
Top 20: 70%
**Top-5 click share**
**32%**
Top 20: 64%
**Open market**
**63%**
- DERFILIN10% - OHOME7% - LXYRDHOQPW6% - sxdaizjsym5% - Greingways5% - HSHFAMIIY4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +119.5% search growth over the last 90 days.
175K125KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 85.6×
[**Open Trend **](https://flapen.com/research/us/toys-games/halloween-stickers/trend)
## **Top halloween stickers search terms**
- **halloween stickers**761K/yr+123.1%2.8% conv. - **halloween stickers for kids**193K/yr+123.8%3.9% conv. - **halloween scrapbook stickers**13K/yr+8.5%3.5% conv. - **halloween stickers for adults**37K/yr+143.1%2.0% conv. - **halloween stickers for scrapbooking**7K/yr+54.4%2.4% conv. - **cute halloween stickers**27K/yr+163.7%1.8% conv. - **halloween sticker**24K/yr+96.0%1.4% conv. - **halloween stickers bulk**47K/yr+134.1%3.6% conv. - **stickers halloween**15K/yr+161.1%1.5% conv. - **halloween vinyl stickers**13K/yr+256.9%1.9% conv. [**All search terms **](https://flapen.com/research/us/toys-games/halloween-stickers/search-terms)
## **Top halloween stickers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$10K6%$21K9%$31K12%$41K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**100PCS Non-Repeating Halloween Pumpkin Theme Stickers Vinyl Waterproof Holiday Stickers Halloween Goodie Bag Stuffers Kids and Youth Adult Party Favors Gifts Party Supplies Decorations**DERFILIN**$5.47**4.8★1,240 rev](https://www.amazon.com/dp/B0999JCHQY) [2**OHOME Halloween Stickers | 100 PCS Halloween Party Favors - Halloween Games Toys Gifts Party Supplies - Crafts Accessories Treats Bulk for Classroom**OHOME**$5.99**4.4★1,338 rev](https://www.amazon.com/dp/B0D5LY1YL1) [3**50pcs Retro Halloween Stickers Horrible Pumpkin Theme Stickers Gothic Style Vinyl Waterproof Holiday Party Stickers Teens and Youth Adult Party Favors Gifts**LXYRDHOQPW**$4.67**4.6★180 rev](https://www.amazon.com/dp/B0DGP18Q92) [4**sxdaizjsym 300 Pcs Horror Stickers Horror Gifts Horror Movie Stickers Horror Decor Scary Movie Gifts Spooky Gifts Supernatural Halloween Stickers for Water Bottle Laptop Phone Skateboard**sxdaizjsym**$10.28**4.6★231 rev](https://www.amazon.com/dp/B0D1QVCXJL) [5**300 PCS Halloween Pumpkin Stickers Vinyl Waterproof Stickers for Water Bottles Laptop Skateboard Computer Halloween Party Favors Gifts Funny for Kids Teens Adults**Greingways**$8.85**4.7★5,415 rev](https://www.amazon.com/dp/B0BBV1XQWG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Eclazul Halloween Vintage Stickers Bulk - 50 Pcs Retro Spooky Party Favors**Eclazul**$7.19**41 rev3w ago](https://www.amazon.com/dp/B0H4QNPDXC) [**Tisaindor 50 Pcs Halloween Transparent Stickers for Adults(H01)**Tisaindor**$4.95**9 rev2mo ago](https://www.amazon.com/dp/B0H2D1BS89) [**150PCS Horror Stickers Pack Horror Movie Stickers Horror Movie Gifts for Adults Teens Waterproof Vinyl Scary Decals for Water Bottle Laptop Phone Skateboard Luggage Cool DIY Decoration**NONETH**$9.05**114 rev8mo ago](https://www.amazon.com/dp/B0G3WSSXHK) [**50pcs Vintage Halloween Stickers Dark Style Pumpkin Sticker for Teens Laptop Stickers Witch Skull Party Favors Party Decoration Retro Sticker for DIY Scrapbook Journal (Hpet)**MFUXU**$3.84**190 rev10mo ago](https://www.amazon.com/dp/B0FT2BHZMG) [**Holographic Halloween Stickers 100 Pcs Unique Holographic Waterproof Vinyl Stickers Halloween Party Gifts Suitable for Water Bottles Games Holiday Party Decorations.(Halloween Stickers)**ZOOFLEM**$4.40**24 rev10mo ago](https://www.amazon.com/dp/B0FSDT5QW7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Tisaindor 50 Pcs Halloween Transparent Stickers for Adults(H01)**Tisaindor**$4.95**4.1★**▲ 1000%**](https://www.amazon.com/dp/B0H2D1BS89) [**50Pcs Halloween Pumpkin Stickers Pack Horrible Skeleton Bat Sticker Witch Ghost Decals for Water Bottle Laptop Phone Skateboard Scrapbooking Bumper for Teens Adults Fans for Party Supply (Pumpkin)**OYALAE**$3.05**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0FPKL7F9G) [**150PCS Horror Stickers Pack Horror Movie Stickers Horror Movie Gifts for Adults Teens Waterproof Vinyl Scary Decals for Water Bottle Laptop Phone Skateboard Luggage Cool DIY Decoration**NONETH**$9.05**4.7★**▲ 1000%**](https://www.amazon.com/dp/B0G3WSSXHK) [**Eclazul Halloween Vintage Stickers Bulk - 50 Pcs Retro Spooky Party Favors**Eclazul**$7.19**4.7★**▲ 975%**](https://www.amazon.com/dp/B0H4QNPDXC) [**50pcs Vintage Halloween Stickers Dark Style Pumpkin Sticker for Teens Laptop Stickers Witch Skull Party Favors Party Decoration Retro Sticker for DIY Scrapbook Journal (Hpet)**MFUXU**$3.84**4.5★**▲ 944%**](https://www.amazon.com/dp/B0FT2BHZMG)
**~~View all trending →~~**
## **What buyers say about halloween stickers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**31%
*“Theyre very well made”*
**Value For Money**13%
*“Great deal”*
**Adhesion/Stickiness**12%
*“they adhere well”*
**Fun/Entertainment Experience**7%
*“Fun and colorful”*
**Advertised Vs Actual Product**6%
*“Just as Pictured”*
**Color**5%
*“Vibrant colors: The stickers are bright”*
**Size-Overall**4%
*“Nice size”*
**Design-Overall**4%
*“If these suit your sense of humor, the designs are cute and fun”*
**Ease Of Use**3%
*“easy to use”*
**Brightness/Shine/Glow**3%
*“Bright and eye-catching”*
### **What buyers complain about **
**Adhesion/Stickiness**20%
*“Lacking adhesive”*
**Quality-Overall**12%
*“slop”*
**Value For Money**10%
*“not enough for the price I paid”*
**Size-Overall**8%
*“The sets are a few stickers short”*
**Advertised Vs Actual Product**8%
*“Of course they dont show these in the photos”*
**Ease Of Use**7%
*“Nearly impossible to peel”*
**Durability**5%
*“Don't last”*
**Thickness**3%
*“They do have a very thin, transparent backing, which is a huge pain to get going,”*
**Water Resistance**2%
*“Not waterproof”*
**Design-Overall**1%
*“all stolen designs”*
### **Top return reasons **
**Advertised Vs Actual Product**40%
**Size-Overall**18%
**Adhesion/Stickiness**17%
**Value For Money**6%
**Quality-Overall**3%
**Design-Overall**3%
**Defective Material/Parts**2%
**Water Resistance**2%
**Functionality-Overall**2%
**Color**1%
## **Common questions**
- **Is halloween stickers profitable to sell on Amazon United States?**
- The niche generates $342K/yr across 67 tracked products. 1 of 15 products launched in the last 360 days are still selling. 90-day search growth is +119.5%. Flapen's verdict: Worth a look (67/100).
- **How competitive is the halloween stickers niche?**
- 55 brands and 64 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 33% of demand.
- **What do buyers complain about in halloween stickers?**
- Top complaints mined from reviews: Adhesion/Stickiness, Quality-Overall, Value For Money. The return rate is 1.0%.
- **When does demand for halloween stickers peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 85.6× the quietest.
- **What does it cost to enter the halloween stickers niche?**
- Listings span $3.05–$16.44; the average listing price is $6.57 (sweet spot $15–$100). The average incumbent carries 475 reviews — the moat a new listing must climb.
## **Related niches in Toys & Games**
- 70 [**halloween crafts**](https://flapen.com/research/us/toys-games/halloween-crafts)$317K/yr+407.7%**Worth a look**- 70 [**trading card storage box**](https://flapen.com/research/us/toys-games/trading-card-storage-box)$2.5M/yr-4.0%**Worth a look**- 70 [**camping crafts**](https://flapen.com/research/us/toys-games/camping-crafts)$32K/yr+333.8%**Worth a look**- 70 [**fathers day crafts for kids**](https://flapen.com/research/us/toys-games/fathers-day-crafts-for-kids)$72K/yr>1,000%**Worth a look**- 70 [**top loader storage**](https://flapen.com/research/us/toys-games/top-loader-storage)$1.3M/yr+5.4%**Launch it**- 70 [**kpop dolls**](https://flapen.com/research/us/toys-games/kpop-dolls)$3.4M/yr-14.9%**Worth a look**[**All Toys & Games niches **](https://flapen.com/research/us/toys-games)