[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-toys-games-gottman-card-decks":3,"research-sidebar-rollups":689},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":48,"baselines":83,"demand":88,"seasonality":399,"brandShare":412,"products":427,"feedback":475,"searchTerms":605,"related":655,"lastUpdated":35},"757bfd7fef536c3d65c070f894aae399","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":30,"newProducts360":30,"amazonNicheId":4,"title":31,"slug":32,"href":33,"leafCategoryName":34,"scrapedAt":35,"brandCount":36,"brandCountYearAgo":37,"sellerCount":38,"signals":39,"avgBsr":40,"pageQuality":30,"unitsSoldMin":41,"unitsSoldAvgMin":42,"unitsSoldAvgMax":43,"revenueMin":44,"revenueMax":45,"avgBrandAgeMonths":46,"avgSellerAgeDays":47,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":30},206063,120603,0.3841,-0.2936,0.0704,1,4.52,3614,24.27,16.78,32.5,5,12500,0.8,0.0287,0,"gottman card decks","gottman-card-decks","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fgottman-card-decks","Dedicated Deck Card Games","2026-07-31T06:49:21.535579+00:00",4,7,10,[],249,10000,1500,2000,242700,303375,45,147,{"score":49,"verdict":50,"components":51},35,"skip",[52,57,59,63,65,67,70,75,78,81],{"key":53,"score":54,"weight":55,"raw":56},"marketSize",40,0.15,206063.25,{"key":58,"score":38,"weight":55,"raw":18},"growth",{"key":60,"score":61,"weight":62,"raw":19},"conversion",75,0.1,{"key":64,"score":30,"weight":55,"raw":20},"competition",{"key":66,"score":30,"weight":62,"raw":20},"brandShare",{"key":68,"score":69,"weight":62,"raw":21},"qualityGap",38,{"key":71,"score":72,"weight":73,"raw":74},"reviewMoat",29,0.05,3613.8,{"key":76,"score":77,"weight":62,"raw":29},"returns",53,{"key":79,"score":80,"weight":73,"raw":23},"avgPrice",95,{"key":82,"score":80,"weight":73,"raw":20},"priceRange",{"avgRating":84,"medianPrice":85,"medianReturnRate":86,"nichesTracked":87},4.42,24.38,0.0215,115062,{"points":89,"droppedPartialWeek":398},[90,93,96,99,102,105,108,111,114,117,120,123,126,129,132,135,138,141,144,147,150,153,156,159,162,165,168,171,174,177,180,183,186,189,192,195,198,201,204,207,210,213,216,219,222,225,228,231,234,237,240,243,246,249,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,339,342,345,348,351,354,357,360,363,366,369,372,375,378,381,384,386,389,392,395],{"week":91,"volume":92},"2024-08-04",3675,{"week":94,"volume":95},"2024-08-11",3249,{"week":97,"volume":98},"2024-08-18",3730,{"week":100,"volume":101},"2024-08-25",3316,{"week":103,"volume":104},"2024-09-01",2716,{"week":106,"volume":107},"2024-09-15",1284,{"week":109,"volume":110},"2024-09-22",1356,{"week":112,"volume":113},"2024-09-29",1256,{"week":115,"volume":116},"2024-10-06",1339,{"week":118,"volume":119},"2024-10-13",1782,{"week":121,"volume":122},"2024-10-20",923,{"week":124,"volume":125},"2024-10-27",1006,{"week":127,"volume":128},"2024-11-03",1224,{"week":130,"volume":131},"2024-11-10",1244,{"week":133,"volume":134},"2024-11-17",1265,{"week":136,"volume":137},"2024-11-24",1915,{"week":139,"volume":140},"2024-12-01",2844,{"week":142,"volume":143},"2024-12-08",2430,{"week":145,"volume":146},"2024-12-15",2660,{"week":148,"volume":149},"2024-12-22",2771,{"week":151,"volume":152},"2024-12-29",1626,{"week":154,"volume":155},"2025-01-05",1705,{"week":157,"volume":158},"2025-01-12",1631,{"week":160,"volume":161},"2025-01-19",1579,{"week":163,"volume":164},"2025-01-26",1310,{"week":166,"volume":167},"2025-02-02",2007,{"week":169,"volume":170},"2025-02-09",6576,{"week":172,"volume":173},"2025-02-16",8898,{"week":175,"volume":176},"2025-02-23",5482,{"week":178,"volume":179},"2025-03-02",4631,{"week":181,"volume":182},"2025-03-09",1650,{"week":184,"volume":185},"2025-03-16",1336,{"week":187,"volume":188},"2025-03-23",1315,{"week":190,"volume":191},"2025-03-30",999,{"week":193,"volume":194},"2025-04-06",1497,{"week":196,"volume":197},"2025-04-13",1400,{"week":199,"volume":200},"2025-04-20",1188,{"week":202,"volume":203},"2025-04-27",1214,{"week":205,"volume":206},"2025-05-04",2183,{"week":208,"volume":209},"2025-05-11",2424,{"week":211,"volume":212},"2025-05-18",2154,{"week":214,"volume":215},"2025-05-25",2433,{"week":217,"volume":218},"2025-06-01",2450,{"week":220,"volume":221},"2025-06-08",2187,{"week":223,"volume":224},"2025-06-15",2732,{"week":226,"volume":227},"2025-06-22",2996,{"week":229,"volume":230},"2025-06-29",11921,{"week":232,"volume":233},"2025-07-06",2413,{"week":235,"volume":236},"2025-07-13",3139,{"week":238,"volume":239},"2025-07-20",2768,{"week":241,"volume":242},"2025-07-27",2957,{"week":244,"volume":245},"2025-08-03",4167,{"week":247,"volume":248},"2025-08-10",4014,{"week":250,"volume":251},"2025-08-17",4186,{"week":253,"volume":254},"2025-08-24",4011,{"week":256,"volume":257},"2025-08-31",3796,{"week":259,"volume":260},"2025-09-07",3367,{"week":262,"volume":263},"2025-09-14",2910,{"week":265,"volume":266},"2025-09-21",2855,{"week":268,"volume":269},"2025-09-28",2896,{"week":271,"volume":272},"2025-10-05",3089,{"week":274,"volume":275},"2025-10-12",3004,{"week":277,"volume":278},"2025-10-19",2754,{"week":280,"volume":281},"2025-10-26",2854,{"week":283,"volume":284},"2025-11-02",3104,{"week":286,"volume":287},"2025-11-09",3474,{"week":289,"volume":290},"2025-11-16",3790,{"week":292,"volume":293},"2025-11-23",4491,{"week":295,"volume":296},"2025-11-30",4640,{"week":298,"volume":299},"2025-12-07",6197,{"week":301,"volume":302},"2025-12-14",7147,{"week":304,"volume":305},"2025-12-21",7524,{"week":307,"volume":308},"2025-12-28",5755,{"week":310,"volume":311},"2026-01-04",4031,{"week":313,"volume":314},"2026-01-11",4782,{"week":316,"volume":317},"2026-01-18",3672,{"week":319,"volume":320},"2026-01-25",3468,{"week":322,"volume":323},"2026-02-01",3845,{"week":325,"volume":326},"2026-02-08",3937,{"week":328,"volume":329},"2026-02-15",4227,{"week":331,"volume":332},"2026-02-22",2762,{"week":334,"volume":335},"2026-03-01",2738,{"week":337,"volume":338},"2026-03-08",2743,{"week":340,"volume":341},"2026-03-15",2697,{"week":343,"volume":344},"2026-03-22",2486,{"week":346,"volume":347},"2026-03-29",2460,{"week":349,"volume":350},"2026-04-05",2245,{"week":352,"volume":353},"2026-04-12",2133,{"week":355,"volume":356},"2026-04-19",2263,{"week":358,"volume":359},"2026-04-26",2328,{"week":361,"volume":362},"2026-05-03",2477,{"week":364,"volume":365},"2026-05-10",2326,{"week":367,"volume":368},"2026-05-17",2963,{"week":370,"volume":371},"2026-05-24",2404,{"week":373,"volume":374},"2026-05-31",3760,{"week":376,"volume":377},"2026-06-07",2642,{"week":379,"volume":380},"2026-06-14",2253,{"week":382,"volume":383},"2026-06-21",2426,{"week":385,"volume":146},"2026-06-28",{"week":387,"volume":388},"2026-07-05",1278,{"week":390,"volume":391},"2026-07-12",1366,{"week":393,"volume":394},"2026-07-19",1320,{"week":396,"volume":397},"2026-07-26",1350,false,[400,401,402,403,404,405,406,407,408,409,410,411],0.9428394303506983,1.6041619201394737,0.7840982258719578,0.6065665520896277,0.8738276765735633,1.2193304635875786,0.7053227968684478,1.2902599977913745,0.7924306511740019,0.7121247767068513,0.9502743722018421,1.472024014584267,{"top":413,"otherBrandCount":30,"otherClickShare":426},[414,417,420,423],{"brand":415,"clickShare":416},"ESTHER PEREL",0.6867,{"brand":418,"clickShare":419},"BestSelf Co.",0.2318,{"brand":421,"clickShare":422},"Compendium",0.0458,{"brand":424,"clickShare":425},"WHAT DO YOU MEME?",0.0357,1.1102230246251565e-16,[428,438,448,458,466],{"asin":429,"title":430,"brand":415,"imageUrl":431,"price":25,"rating":432,"reviews":433,"clickShare90":434,"clickShare360":435,"launchDate":436,"amazonUrl":437},"B0CQRVTCGH","ESTHER PEREL Where Should We Begin? Card Game for Dating and Game Night","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F412-L14vQKL.jpg",4.5,653,0.617,0.5974,"2023-12-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CQRVTCGH",{"asin":439,"title":440,"brand":418,"imageUrl":441,"price":442,"rating":443,"reviews":444,"clickShare90":419,"clickShare360":445,"launchDate":446,"amazonUrl":447},"B07W1PVNFC","BestSelf Intimacy Deck 170 Couples Card Game Relationship Cards","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51rs6kbNVQL.jpg",26.66,4.6,10410,0.2492,"2019-07-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07W1PVNFC",{"asin":449,"title":450,"brand":415,"imageUrl":451,"price":452,"rating":432,"reviews":453,"clickShare90":454,"clickShare360":455,"launchDate":456,"amazonUrl":457},"B0F7MYRWJZ","ESTHER PEREL Where Should We Begin? At Work Backed by Culture Amp Science","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41JemLzHNQL.jpg",26.53,92,0.0697,0.0808,"2025-05-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F7MYRWJZ",{"asin":459,"title":460,"brand":421,"imageUrl":461,"price":24,"rating":432,"reviews":462,"clickShare90":422,"clickShare360":463,"launchDate":464,"amazonUrl":465},"B0BNK3FJTX","Tell Me More: A Conversation Starter Game of Questions to Deepen Connection","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31Rk9cjSD8L.jpg",699,0.0355,"2022-11-29","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BNK3FJTX",{"asin":467,"title":468,"brand":424,"imageUrl":469,"price":470,"rating":432,"reviews":471,"clickShare90":425,"clickShare360":472,"launchDate":473,"amazonUrl":474},"B08PQ14F57","Lets Get Deep by Relatable A Question Card Game for Couples Great for Date Night Ideas Couples Gifts Wedding Gifts and Long Distance Relationship Gifts Includes 200 Cards to Build Up Intimacy","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41w-mPe22BL.jpg",18.88,6215,0.0371,"2020-12-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08PQ14F57",{"love":476,"hate":543,"returnReasons":581},[477,484,491,498,505,511,518,525,532,538],{"topic":478,"percentOfMentions":479,"verbatims":480},"Fun\u002FEntertainment Experience",0.5141,[481,482,483],"Fun game","Surprisingly fun","Fun",{"topic":485,"percentOfMentions":486,"verbatims":487},"Trivia Games",0.0818,[488,489,490],"The questions are fun, light, and can be deep","Has good questions","Love that you can pick 6-7 different categories of questions",{"topic":492,"percentOfMentions":493,"verbatims":494},"Value For Money",0.0487,[495,496,497],"The price was great as well","Worth the Buy","are perfect for the price",{"topic":499,"percentOfMentions":500,"verbatims":501},"Gifting Purpose",0.0472,[502,503,504],"Its a great bridal shower gift","Makes a great wedding or shower gift for a new couple","This is a bridal shower gift",{"topic":506,"percentOfMentions":500,"verbatims":507},"Strength",[508,509,510],"Amazing and substantial","Impactful","After seven years we're still going strong",{"topic":512,"percentOfMentions":513,"verbatims":514},"Reading\u002FWriting Skills",0.044000000000000004,[515,516,517],"it can really help start good conversations as well","The questions range from fun and lighthearted to deeper topics that really help strengthen communication and connection","My boyfriend and I read these with my parents and we ended up having a great conversation",{"topic":519,"percentOfMentions":520,"verbatims":521},"Ease Of Use",0.0409,[522,523,524],"Easy to use","Very easy to understand instructions","easy to play",{"topic":526,"percentOfMentions":527,"verbatims":528},"Quality-Overall",0.033,[529,530,531],"They are super good quality","Great Product","Good quality though",{"topic":533,"percentOfMentions":534,"verbatims":535},"Design-Overall",0.028300000000000002,[536,537],"The questions are so thoughtful and elegantly designed","Well thought out set",{"topic":539,"percentOfMentions":540,"verbatims":541},"Collectibles",0.0189,[542],"Great Relationship Card Deck",[544,550,557,563,568,571,575],{"topic":478,"percentOfMentions":545,"verbatims":546},0.2727,[547,548,549],"Some of the questions feel repetitive and boring","We didn't enjoy it at all","Not that intimate at all",{"topic":551,"percentOfMentions":552,"verbatims":553},"Product Condition",0.1818,[554,555,556],"Product was already used\u002Fopened","USED item was sent to me","It was obviously a return",{"topic":558,"percentOfMentions":559,"verbatims":560},"Instructions\u002FUser Manual\u002FTroubleshooting",0.0909,[561,562],"Frustrating why not put directions in game not everyone uses bar codes to get directions","No directions cant get the bar code to take",{"topic":564,"percentOfMentions":559,"verbatims":565},"Comfort-Overall",[566,567],"Uncomfortable","my partner uncomfortable",{"topic":492,"percentOfMentions":559,"verbatims":569},[570],"not for the price",{"topic":485,"percentOfMentions":572,"verbatims":573},0.0455,[574],"Lot of repetitive questions though",{"topic":576,"percentOfMentions":577,"verbatims":578},"Size-Overall",0.0227,[579,580],"its a very small one","again its a small and minute issue",[582,585,587,589,591,593,595,597,600,602],{"reason":583,"pct":584},"Advertised Vs Actual Product",0.2859,{"reason":492,"pct":586},0.2147,{"reason":478,"pct":588},0.1516,{"reason":576,"pct":590},0.056600000000000004,{"reason":551,"pct":592},0.046900000000000004,{"reason":526,"pct":594},0.0437,{"reason":558,"pct":596},0.0275,{"reason":598,"pct":599},"Functionality-Overall",0.0259,{"reason":601,"pct":577},"Durability",{"reason":603,"pct":604},"Defective Material\u002FParts",0.0178,[606,611,616,620,625,630,635,640,645,650],{"term":607,"volume":608,"growthQoq":609,"conversionRate":610},"where should we begin game",22869,0.1828,0.0904,{"term":612,"volume":613,"growthQoq":614,"conversionRate":615},"esther perel card game",18326,-0.2218,0.0988,{"term":31,"volume":617,"growthQoq":618,"conversionRate":619},9318,0.0052,0.0111,{"term":621,"volume":622,"growthQoq":623,"conversionRate":624},"intimacy card game",19631,-0.7324,0.0251,{"term":626,"volume":627,"growthQoq":628,"conversionRate":629},"intimacy cards",5971,-0.1945,0.0333,{"term":631,"volume":632,"growthQoq":633,"conversionRate":634},"conversation starters for couples",5436,-0.3593,0.0154,{"term":636,"volume":637,"growthQoq":638,"conversionRate":639},"gottman cards",3095,-0.0319,0.0082,{"term":641,"volume":642,"growthQoq":643,"conversionRate":644},"open up game",3826,-0.2519,0.02,{"term":646,"volume":647,"growthQoq":648,"conversionRate":649},"best self intimacy deck",7202,-0.5902,0.1071,{"term":651,"volume":652,"growthQoq":653,"conversionRate":654},"esther perel game",3880,0.083,0.0863,[656,663,668,673,678,684],{"title":657,"href":658,"score":659,"verdict":660,"marketSize":661,"growth90":662},"halloween crafts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fhalloween-crafts",70,"watch",317041.86,4.0766,{"title":664,"href":665,"score":659,"verdict":660,"marketSize":666,"growth90":667},"trading card storage box","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ftrading-card-storage-box",2496184.74,-0.0401,{"title":669,"href":670,"score":659,"verdict":660,"marketSize":671,"growth90":672},"camping crafts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fcamping-crafts",32476.88,3.3381,{"title":674,"href":675,"score":659,"verdict":660,"marketSize":676,"growth90":677},"fathers day crafts for kids","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ffathers-day-crafts-for-kids",71643.72,13.6472,{"title":679,"href":680,"score":659,"verdict":681,"marketSize":682,"growth90":683},"top loader storage","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ftop-loader-storage","launch",1317420.17,0.0543,{"title":685,"href":686,"score":659,"verdict":660,"marketSize":687,"growth90":688},"kpop dolls","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fkpop-dolls",3441271.88,-0.1486,[690,697,704,711,718,725,732,739,746,753,760,767,774,777,784,791,798,805,812,819],{"nodeId":691,"label":692,"slug":693,"href":694,"nichesTracked":695,"marketSizeTotal":696},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":698,"label":699,"slug":700,"href":701,"nichesTracked":702,"marketSizeTotal":703},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":705,"label":706,"slug":707,"href":708,"nichesTracked":709,"marketSizeTotal":710},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":712,"label":713,"slug":714,"href":715,"nichesTracked":716,"marketSizeTotal":717},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":719,"label":720,"slug":721,"href":722,"nichesTracked":723,"marketSizeTotal":724},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":726,"label":727,"slug":728,"href":729,"nichesTracked":730,"marketSizeTotal":731},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":733,"label":734,"slug":735,"href":736,"nichesTracked":737,"marketSizeTotal":738},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":740,"label":741,"slug":742,"href":743,"nichesTracked":744,"marketSizeTotal":745},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":747,"label":748,"slug":749,"href":750,"nichesTracked":751,"marketSizeTotal":752},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":754,"label":755,"slug":756,"href":757,"nichesTracked":758,"marketSizeTotal":759},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":761,"label":762,"slug":763,"href":764,"nichesTracked":765,"marketSizeTotal":766},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":768,"label":769,"slug":770,"href":771,"nichesTracked":772,"marketSizeTotal":773},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":775,"marketSizeTotal":776},3143,1662205212,{"nodeId":778,"label":779,"slug":780,"href":781,"nichesTracked":782,"marketSizeTotal":783},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":785,"label":786,"slug":787,"href":788,"nichesTracked":789,"marketSizeTotal":790},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":792,"label":793,"slug":794,"href":795,"nichesTracked":796,"marketSizeTotal":797},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":799,"label":800,"slug":801,"href":802,"nichesTracked":803,"marketSizeTotal":804},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":806,"label":807,"slug":808,"href":809,"nichesTracked":810,"marketSizeTotal":811},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":813,"label":814,"slug":815,"href":816,"nichesTracked":817,"marketSizeTotal":818},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":820,"label":821,"slug":822,"href":823,"nichesTracked":824,"marketSizeTotal":825},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]