---
title: "Search terms — game set - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/game-set/search-terms"
last_updated: "2026-08-08T19:04:49.803Z"
locale: en
meta:
  description: "Niche score 42/100 · $390K/yr market · 170K searches/yr · $16.52 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · $390K/yr market · 170K searches/yr · $16.52 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — game set - Flapen"
---

# **game set**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 55Growth 37Conversion 96Competition 0Returns 94Price range 66Avg price 79Brand share 0Review moat 26Quality gap 13

**Conversion**

**Incredible****13.9%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$16.52**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$11.60–$21.47**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$390K**

$390K/yr · 170K searches

**Growth**

**Okay****+9.3%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****3,934.33**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms