---
title: "Search terms — funko pop shelves - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/funko-pop-shelves/search-terms"
last_updated: "2026-08-08T17:30:49.103Z"
locale: en
meta:
  description: "Niche score 44/100 · $264K/yr market · 768K searches/yr · $20.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · $264K/yr market · 768K searches/yr · $20.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — funko pop shelves - Flapen"
---

# **funko pop shelves**

**Skip it**

Soft demand (-7.9% this quarter) — this niche doesn't clear our bar today.

Market size 48Growth 21Conversion 21Competition 47Returns 50Price range 74Avg price 88Brand share 38Review moat 40Quality gap 57

**Avg price**

**Great****$20.33**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.80–$38.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****3.0%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****$264K**

$264K/yr · 768K searches

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,526.32**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-7.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

## Search terms