---
title: "Trend — family activities - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/family-activities/trend"
last_updated: "2026-08-08T14:36:11.998Z"
locale: en
meta:
  description: "Niche score 41/100 · $115K/yr market · 120K searches/yr · $23.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $115K/yr market · 120K searches/yr · $23.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — family activities - Flapen"
---

# **family activities**

**Skip it**

A concentrated shelf (top 5 take 77% of clicks) — this niche doesn't clear our bar today.

Market size 27Growth 37Conversion 51Competition 19Returns 56Price range 77Avg price 95Brand share 28Review moat 41Quality gap 50

**Avg price**

**Incredible****$23.20**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$10.74–$29.60**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.8%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****4.1%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,407.18**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+9.5%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$115K**

$115K/yr · 120K searches

**Competition**

**Bad****77%**

top-5 click share — a locked-up shelf

## Trend