---
title: "Fallout Funko Pop — $143K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/fallout-funko-pop"
last_updated: "2026-08-08T16:37:39.141Z"
locale: en
meta:
description: "Niche score 40/100 · $143K/yr market · 166K searches/yr · $29.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $143K/yr market · 166K searches/yr · $29.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fallout Funko Pop — $143K/yr Amazon US Niche (2026) - Flapen"
---
# **fallout funko pop**
**Skip it**
Soft demand (-47.3% this quarter) — this niche doesn't clear our bar today.
Market size 31Growth 1Conversion 37Competition 46Returns 95Price range 90Avg price 95Brand share 3Review moat 87Quality gap 14
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$29.12**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.95–$96.88**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****256.71**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****3.0%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$143K**
$143K/yr · 166K searches
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****99%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-47.3%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, fallout funko pop is a $143K/yr Amazon United States market (166K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 40/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fallout funko pop market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$146K–$175K**
- units × avg price
- **Conversion rate**
- **3.0%**
- **Avg BSR**
- **#2,613**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **48%**
- **Out of stock**
- **3.5%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **164 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**108**
**Top-5 brand share**
**99%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 99%
**Open market**
**0%**
- Funko87% - Epic Collectibles6% - maozyiltle2% - Givenni2% - TUBBZ1% - POP1%
## **Demand**
Weekly Amazon search volume, last 44 weeks — -47.3% search growth over the last 90 days.
15K10KSpike '25Holiday '25Spike '26Sep '25Nov '25Jan '26Feb '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/toys-games/fallout-funko-pop/trend)
## **Top fallout funko pop search terms**
- **fallout funko pop**99K/yr-45.6%2.8% conv. - **funko pop fallout**24K/yr-46.0%2.5% conv. - **fallout funko**31K/yr-54.5%3.4% conv. - **funko fallout**12K/yr-45.8%2.1% conv. [**All search terms **](https://flapen.com/research/us/toys-games/fallout-funko-pop/search-terms)
## **Top fallout funko pop products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$6K8%$11K12%$17K16%$23K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Funko POP! TV: Fallout - Vault Boy - 1 in 6 Chance of Rare Chase**Funko**$14.10**4.8★340 rev](https://www.amazon.com/dp/B0DSWG7W44) [2**Funko POP! TV: Fallout - Victor**Funko**$15.49**4.5★43 rev](https://www.amazon.com/dp/B0FS8VKJNS) [3**Funko Pop! Super: Fallout TV - Deathclaw - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - TV Fans - Model Figure for Collectors and Display**Funko**$25.10**4.9★35 rev](https://www.amazon.com/dp/B0FS8Y27G4) [4**Funko POP! TV: Fallout - Robert House - Amazon Exclusive**Funko**$15.17**4.9★23 rev](https://www.amazon.com/dp/B08HH6YXKQ) [5**Funko POP! & Buddy: Fallout (TV) - Ghoul & CX404**Funko**$15.48**4.9★457 rev](https://www.amazon.com/dp/B0DSWD31QM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Funko POP! TV: Fallout - Victor**Funko**$15.49**43 rev6mo ago](https://www.amazon.com/dp/B0FS8VKJNS) [**Funko Pop! Super: Fallout TV - Deathclaw - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - TV Fans - Model Figure for Collectors and Display**Funko**$25.10**35 rev6mo ago](https://www.amazon.com/dp/B0FS8Y27G4) [**Funko POP! TV: Fallout - Robert House - Amazon Exclusive**Funko**$15.17**23 rev6mo ago](https://www.amazon.com/dp/B08HH6YXKQ) [**Funko Pop! Television: Fallout TV - Caesar - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - TV Fans - Model Figure for Collectors and Display**Funko**$15.32**18 rev6mo ago](https://www.amazon.com/dp/B0FS9MSBC4) [**Funko POP! Television: Fallout - Hank MacLean in Power Armor**Funko**$15.28**7 rev6mo ago](https://www.amazon.com/dp/B08HH5YL17)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Gas Station Building-Bricks Set - Game and TV Series Scenes Modular Collection Kit with Minifigures 1768 Pcs Building Set for Adults & Teen & Movie and Game Lovers**Givenni**$58.41**4.4★**▲ 269%**](https://www.amazon.com/dp/B0FS2B2LMX) [**TUBBZ Boxed Edition: Fallout TV - Ghoul Cosplaying Rubber Duck Vinyl Figure Official Collectible for Fans of Fallout TV**TUBBZ**$18.31**4.9★**▲ 208%**](https://www.amazon.com/dp/B0FH5HFW8T) [**Funko Pop! Super: Fallout TV - Deathclaw - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - TV Fans - Model Figure for Collectors and Display**Funko**$25.10**4.9★**▲ 159%**](https://www.amazon.com/dp/B0FS8Y27G4) [**Funko POP! TV: Fallout - Victor**Funko**$15.49**4.5★**▲ 123%**](https://www.amazon.com/dp/B0FS8VKJNS) [**Funko POP! TV: Fallout - Robert House - Amazon Exclusive**Funko**$15.17**4.9★**▲ 111%**](https://www.amazon.com/dp/B08HH6YXKQ)
**~~View all trending →~~**
## **What buyers say about fallout funko pop**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Collectibles**25%
*“Great collectible”*
**Quality-Overall**20%
*“Quality Build: The detail is great”*
**Advertised Vs Actual Product**18%
*“As advertised”*
**Gifting Purpose**16%
*“Perfect Christmas gift”*
**Size-Overall**6%
*“Nice size”*
**Value For Money**6%
*“Totally worth the money”*
**Display-Overall**4%
*“Show Accurate: It looks exactly like the bobbleheads from the games”*
**Instructions/User Manual/Troubleshooting**2%
*“Easy instructions and tons of pieces so a fun project for a day off work”*
**Fun/Entertainment Experience**1%
*“Fun”*
**Design-Overall**1%
*“Quality Build: The detail is great”*
### **What buyers complain about **
**Size-Overall**42%
*“Big”*
**Paint Quality**25%
*“Had to touch up that paint job”*
**Advertised Vs Actual Product**17%
*“not read specifics on item descriptions”*
**Value For Money**8%
*“With this knowledge I can safely say that this seller is WAY over priced”*
### **Top return reasons **
**Value For Money**17%
**Drop/Impact Protection**16%
**Advertised Vs Actual Product**11%
**Defective Material/Parts**10%
**Scratch Resistance**9%
**Display-Overall**7%
**Paint Quality**5%
**Product Condition**5%
**Adhesion/Stickiness**3%
**Durability**2%
## **Common questions**
- **Is fallout funko pop profitable to sell on Amazon United States?**
- The niche generates $143K/yr across 21 tracked products. 6 of 8 products launched in the last 360 days are still selling. 90-day search growth is -47.3%. Flapen's verdict: Skip it (40/100).
- **How competitive is the fallout funko pop niche?**
- 6 brands and 108 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 99% of demand.
- **What do buyers complain about in fallout funko pop?**
- Top complaints mined from reviews: Size-Overall, Paint Quality, Advertised Vs Actual Product. The return rate is 0.9%.
- **What does it cost to enter the fallout funko pop niche?**
- Listings span $9.95–$96.88; the average listing price is $29.12 (sweet spot $15–$100). The average incumbent carries 257 reviews — the moat a new listing must climb.
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