---
title: "Egg Crayons — $128K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/egg-crayons"
last_updated: "2026-08-08T13:48:53.326Z"
locale: en
meta:
description: "Niche score 38/100 · $128K/yr market · 109K searches/yr · $13.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $128K/yr market · 109K searches/yr · $13.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Egg Crayons — $128K/yr Amazon US Niche (2026) - Flapen"
---
# **egg crayons**
**Skip it**
Soft demand (-40.6% this quarter) — this niche doesn't clear our bar today.
Market size 29Growth 5Conversion 81Competition 15Returns 88Price range 47Avg price 64Brand share 15Review moat 34Quality gap 48
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****8.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$13.67**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$7.58–$21.52**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****3,140.08**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$128K**
$128K/yr · 109K searches
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-40.6%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, egg crayons is a $128K/yr Amazon United States market (109K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Mar–Apr–Dec. Verdict: Skip it — 38/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **egg crayons market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **$109K–$137K**
- units × avg price
- **Conversion rate**
- **8.5%**
- **Avg BSR**
- **#112**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **92%**
- **Out of stock**
- **8.2%**
- **Avg brand age**
- **61 months**
- **Avg seller age**
- **156 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**45**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**3%**
- Crayola40% - JUPITEARTH33% - Tencoz14% - TinyGeeks4% - Honeysticks3% - RuiHawk3% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — -40.6% search growth over the last 90 days.
5K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26 seasonDecMarJunAugNovMarMay
Peak months: Mar, Apr, Dec · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/toys-games/egg-crayons/trend)
## **Top egg crayons search terms**
- **egg crayons**43K/yr-46.4%7.0% conv. - **palm grasp crayons**13K/yr-13.5%5.9% conv. - **egg crayons for toddlers 1-3**13K/yr-51.0%9.4% conv. - **egg shaped crayons**9K/yr-48.4%7.7% conv. - **crayola egg crayons**8K/yr-37.9%8.6% conv. - **palm crayons**6K/yr-26.2%5.4% conv. - **crayola palm grasp crayons**5K/yr+0.2%8.4% conv. - **palm grip crayons**4K/yr-3.4%7.9% conv. - **egg crayon**4K/yr-46.5%7.8% conv. - **palm grasp crayons for 1 year old**3K/yr-38.0%5.9% conv. [**All search terms **](https://flapen.com/research/us/toys-games/egg-crayons/search-terms)
## **Top egg crayons products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$13K20%$26K30%$38K40%$51K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Crayola Large Egg Crayons (12ct) Classroom Must Haves Teacher School Supplies for Toddlers Kindergarten & Elementary Ages 1+**Crayola**$21.52**4.5★2,027 rev](https://www.amazon.com/dp/B08JWCL49F) [2**JUPITEARTH 6 Colors Egg Crayons for kids Palm-Grasp Non Toxic Jumbo Washable Crayons for Kids Fat Brain Toys for Art Supplies and Perfect Gifts for Boys and Girls**JUPITEARTH**$12.08**4.7★713 rev](https://www.amazon.com/dp/B0DNLY6PFR) [3**Tencoz 9 Colors Easter Egg Crayons for Kids Easy Grip Palm-Grasp Washable Drawing Tools Great Gift for Kids 3+ Drop-Resistant First Art Supplies Birthday Gifts for Boys Girls**Tencoz**$9.03**4.2★166 rev](https://www.amazon.com/dp/B0DW43Y1XY) [4**Crayola; My First Crayola; Palm-Grip Crayons; Art Tools; 6 Count; Designed for Toddlers**Crayola**$18.11**4.5★1,127 rev](https://www.amazon.com/dp/B0197UCD1M) [5**JUPITEARTH 12 Colors Egg Crayons for Toddlers 1-3 Palm-Grasp Non Toxic Jumbo Washable Crayons for Kids Fat Brain Toys for Preschool Art Supplies and Perfect Easter Gifts for Boys and Girls**JUPITEARTH**$15.83**4.7★713 rev](https://www.amazon.com/dp/B0DNLYMLCV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Four Candies Crayons for Toddlers 1-3 12 Colors Non-Toxic Unbreakable**Four Candies**$8.28**1,997 rev5mo ago](https://www.amazon.com/dp/B0GM6LH9XD) [**RuiHawk 8 Colors Egg Crayons for Toddlers 1-3 Jumbo Easy-Grip Crayons with Anti-Roll Flat Bottom & Fruit Patterns - Washable Non-Toxic Unbreakable Sensory Toys & First Art Supplies Gift for Age 1-3**RuiHawk**$13.78**152 rev9mo ago](https://www.amazon.com/dp/B0FHKXL8RG) [**RuiHawk 16 Colors Egg Crayons for Toddlers 1-3 Jumbo Crayons Washable Baby crayon with Anti-Roll Flat Bottom & Fruit Patterns Non-Toxic Art Supplies Gift**RuiHawk**$18.51**152 rev10mo ago](https://www.amazon.com/dp/B0FHKXBDB6) [**TinyGeeks 12 Color Egg Crayons - Palm Grasp Non-Toxic and Washable for Toddlers (3-6) & Kids (4-8) - Easy-to-Hold Perfect for Travel Art and Early Childhood Activities**TinyGeeks**$7.58**223 rev12mo ago](https://www.amazon.com/dp/B0FKN296HR) [**Tencoz 9 Colors Easter Egg Crayons for Kids Easy Grip Palm-Grasp Washable Drawing Tools Great Gift for Kids 3+ Drop-Resistant First Art Supplies Birthday Gifts for Boys Girls**Tencoz**$9.03**166 rev1y ago](https://www.amazon.com/dp/B0DW43Y1XY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Four Candies Crayons for Toddlers 1-3 12 Colors Non-Toxic Unbreakable**Four Candies**$8.28**4.5★**▲ 226%**](https://www.amazon.com/dp/B0GM6LH9XD) [**JUPITEARTH 12 Colors Egg Crayons for Toddlers 1-3 Palm-Grasp Non Toxic Jumbo Washable Crayons for Kids Fat Brain Toys for Preschool Art Supplies and Perfect Easter Gifts for Boys and Girls**JUPITEARTH**$15.83**4.7★**▲ 113%**](https://www.amazon.com/dp/B0DNLYMLCV) [**TinyGeeks 12 Color Egg Crayons - Palm Grasp Non-Toxic and Washable for Toddlers (3-6) & Kids (4-8) - Easy-to-Hold Perfect for Travel Art and Early Childhood Activities**TinyGeeks**$7.58**4.1★**▲ 31%**](https://www.amazon.com/dp/B0FKN296HR) [**Crayola; My First Crayola; Palm-Grip Crayons; Art Tools; 6 Count; Designed for Toddlers**Crayola**$18.11**4.5★**▲ 19%**](https://www.amazon.com/dp/B0197UCD1M) [**Tencoz 9 Colors Easter Egg Crayons for Kids Easy Grip Palm-Grasp Washable Drawing Tools Great Gift for Kids 3+ Drop-Resistant First Art Supplies Birthday Gifts for Boys Girls**Tencoz**$9.03**4.2★**▲ 11%**](https://www.amazon.com/dp/B0DW43Y1XY)
**~~View all trending →~~**
## **What buyers say about egg crayons**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**19%
*“variety of colors”*
**Grip**12%
*“Easy to grip”*
**Size-Overall**10%
*“They were decent size”*
**Durability**10%
*“they still look brand new”*
**Ease Of Use**10%
*“Easy to hold”*
**Quality-Overall**6%
*“Excellent for toddler, good quality”*
**Fun/Entertainment Experience**6%
*“Toddler friendly”*
**Value For Money**3%
*“Great value overall”*
**Strength**2%
*“Strong”*
**Fine Motor Skill**2%
*“great for fine motor skills”*
### **What buyers complain about **
**Color**20%
*“Colors are very dull”*
**Size-Overall**19%
*“Very small”*
**Durability**7%
*“Break easy”*
**Choking**6%
*“choking hazard”*
**Quality-Overall**6%
*“no QC at all”*
**Strength**5%
*“breakable”*
**Defective Material/Parts**4%
*“Several pieces were broken”*
**Advertised Vs Actual Product**4%
*“Product is different from description”*
**Grip**4%
*“Awkward to grip”*
**Developmental Needs**2%
*“Not kid friendly”*
### **Top return reasons **
**Size-Overall**49%
**Value For Money**11%
**Color**8%
**Advertised Vs Actual Product**6%
**Functionality-Overall**3%
**Ease Of Use**3%
**Quality-Overall**3%
**Product Condition**3%
**Defective Material/Parts**3%
**Smell**2%
## **Common questions**
- **Is egg crayons profitable to sell on Amazon United States?**
- The niche generates $128K/yr across 13 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -40.6%. Flapen's verdict: Skip it (38/100).
- **How competitive is the egg crayons niche?**
- 8 brands and 45 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in egg crayons?**
- Top complaints mined from reviews: Color, Size-Overall, Durability. The return rate is 1.4%.
- **When does demand for egg crayons peak?**
- Demand peaks in Mar–Apr–Dec; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the egg crayons niche?**
- Listings span $7.58–$21.52; the average listing price is $13.67 (sweet spot $15–$100). The average incumbent carries 3,140 reviews — the moat a new listing must climb.
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