[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-toys-games-dragon-toys-for-kids-5-7":3,"research-sidebar-rollups":827},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":50,"baselines":88,"demand":93,"seasonality":406,"brandShare":419,"products":431,"feedback":586,"searchTerms":745,"related":793,"lastUpdated":37},"03b3f7cd76e7019e53a0d9ad3b82c9b8","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":32,"amazonNicheId":4,"title":33,"slug":34,"href":35,"leafCategoryName":36,"scrapedAt":37,"brandCount":32,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":31,"unitsSoldMin":42,"unitsSoldAvgMin":43,"unitsSoldAvgMax":44,"revenueMin":45,"revenueMax":46,"avgBrandAgeMonths":47,"avgSellerAgeDays":48,"top20ClickShare":21,"top20BrandShare":21,"primePct":21,"oosRate":49},92693,91694,0.1937,-0.6776,0.0732,0.6931,1,4.45,6216,13.81,5.73,35.66,16,5000,0.1875,0.0272,0,3,"dragon toys for kids 5-7","dragon-toys-for-kids-5-7","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fdragon-toys-for-kids-5-7","Drawing & Painting Supplies","2026-07-30T14:14:25.137139+00:00",4,61,[],381,4000,100,250,55240,69050,35,138,0.0962,{"score":51,"verdict":52,"components":53},34,"skip",[54,59,61,65,68,70,73,78,81,84],{"key":55,"score":56,"weight":57,"raw":58},"marketSize",23,0.15,92692.73,{"key":60,"score":31,"weight":57,"raw":18},"growth",{"key":62,"score":63,"weight":64,"raw":19},"conversion",76,0.1,{"key":66,"score":67,"weight":57,"raw":20},"competition",26,{"key":69,"score":31,"weight":64,"raw":21},"brandShare",{"key":71,"score":72,"weight":64,"raw":22},"qualityGap",50,{"key":74,"score":75,"weight":76,"raw":77},"reviewMoat",24,0.05,6215.94,{"key":79,"score":80,"weight":64,"raw":30},"returns",57,{"key":82,"score":83,"weight":76,"raw":24},"avgPrice",65,{"key":85,"score":86,"weight":76,"raw":87},"priceRange",69,0.6902773137320414,{"avgRating":89,"medianPrice":90,"medianReturnRate":91,"nichesTracked":92},4.42,24.38,0.0215,115062,{"points":94,"droppedPartialWeek":405},[95,98,101,104,106,109,112,115,118,121,124,127,130,133,136,139,142,145,148,151,154,157,160,163,166,169,172,175,178,181,184,187,190,193,196,199,202,205,208,211,214,217,220,223,226,229,232,235,238,241,244,247,250,253,256,259,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,370,373,376,379,382,384,387,390,393,396,399,402],{"week":96,"volume":97},"2024-08-04",2733,{"week":99,"volume":100},"2024-08-11",2807,{"week":102,"volume":103},"2024-08-18",2406,{"week":105,"volume":103},"2024-08-25",{"week":107,"volume":108},"2024-09-01",2046,{"week":110,"volume":111},"2024-09-08",2005,{"week":113,"volume":114},"2024-09-15",1819,{"week":116,"volume":117},"2024-09-22",1879,{"week":119,"volume":120},"2024-09-29",1839,{"week":122,"volume":123},"2024-10-06",3644,{"week":125,"volume":126},"2024-10-13",5065,{"week":128,"volume":129},"2024-10-20",3094,{"week":131,"volume":132},"2024-10-27",2975,{"week":134,"volume":135},"2024-11-03",3143,{"week":137,"volume":138},"2024-11-10",4556,{"week":140,"volume":141},"2024-11-17",4928,{"week":143,"volume":144},"2024-11-24",6125,{"week":146,"volume":147},"2024-12-01",57991,{"week":149,"volume":150},"2024-12-08",10486,{"week":152,"volume":153},"2024-12-15",11503,{"week":155,"volume":156},"2024-12-22",10666,{"week":158,"volume":159},"2024-12-29",3182,{"week":161,"volume":162},"2025-01-05",988,{"week":164,"volume":165},"2025-01-12",1047,{"week":167,"volume":168},"2025-01-19",975,{"week":170,"volume":171},"2025-01-26",1112,{"week":173,"volume":174},"2025-02-02",1016,{"week":176,"volume":177},"2025-02-09",1429,{"week":179,"volume":180},"2025-02-16",1206,{"week":182,"volume":183},"2025-02-23",1418,{"week":185,"volume":186},"2025-03-02",1104,{"week":188,"volume":189},"2025-03-09",1369,{"week":191,"volume":192},"2025-03-16",1363,{"week":194,"volume":195},"2025-03-23",1115,{"week":197,"volume":198},"2025-03-30",1384,{"week":200,"volume":201},"2025-04-06",1620,{"week":203,"volume":204},"2025-04-13",1591,{"week":206,"volume":207},"2025-04-20",1558,{"week":209,"volume":210},"2025-04-27",866,{"week":212,"volume":213},"2025-05-04",899,{"week":215,"volume":216},"2025-05-11",675,{"week":218,"volume":219},"2025-05-18",901,{"week":221,"volume":222},"2025-05-25",946,{"week":224,"volume":225},"2025-06-01",877,{"week":227,"volume":228},"2025-06-08",1132,{"week":230,"volume":231},"2025-06-15",903,{"week":233,"volume":234},"2025-06-22",1072,{"week":236,"volume":237},"2025-06-29",1231,{"week":239,"volume":240},"2025-07-06",1046,{"week":242,"volume":243},"2025-07-13",1453,{"week":245,"volume":246},"2025-07-20",1117,{"week":248,"volume":249},"2025-07-27",1247,{"week":251,"volume":252},"2025-08-03",1388,{"week":254,"volume":255},"2025-08-10",1235,{"week":257,"volume":258},"2025-08-17",1298,{"week":260,"volume":261},"2025-08-24",1078,{"week":263,"volume":264},"2025-08-31",1211,{"week":266,"volume":267},"2025-09-07",1717,{"week":269,"volume":270},"2025-09-14",1985,{"week":272,"volume":273},"2025-09-21",2094,{"week":275,"volume":276},"2025-09-28",2689,{"week":278,"volume":279},"2025-10-05",2770,{"week":281,"volume":282},"2025-10-12",3303,{"week":284,"volume":285},"2025-10-19",2479,{"week":287,"volume":288},"2025-10-26",4283,{"week":290,"volume":291},"2025-11-02",4012,{"week":293,"volume":294},"2025-11-09",2454,{"week":296,"volume":297},"2025-11-16",2483,{"week":299,"volume":300},"2025-11-23",2945,{"week":302,"volume":303},"2025-11-30",3841,{"week":305,"volume":306},"2025-12-07",4443,{"week":308,"volume":309},"2025-12-14",4172,{"week":311,"volume":312},"2025-12-21",3778,{"week":314,"volume":315},"2025-12-28",1788,{"week":317,"volume":318},"2026-01-04",894,{"week":320,"volume":321},"2026-01-11",792,{"week":323,"volume":324},"2026-01-18",678,{"week":326,"volume":327},"2026-01-25",728,{"week":329,"volume":330},"2026-02-01",980,{"week":332,"volume":333},"2026-02-08",1213,{"week":335,"volume":336},"2026-02-15",1861,{"week":338,"volume":339},"2026-02-22",1196,{"week":341,"volume":342},"2026-03-01",1483,{"week":344,"volume":345},"2026-03-08",1463,{"week":347,"volume":348},"2026-03-15",1424,{"week":350,"volume":351},"2026-03-22",1320,{"week":353,"volume":354},"2026-03-29",1319,{"week":356,"volume":357},"2026-04-05",1316,{"week":359,"volume":360},"2026-04-12",450,{"week":362,"volume":363},"2026-04-19",377,{"week":365,"volume":366},"2026-04-26",350,{"week":368,"volume":369},"2026-05-03",360,{"week":371,"volume":372},"2026-05-10",303,{"week":374,"volume":375},"2026-05-17",327,{"week":377,"volume":378},"2026-05-24",307,{"week":380,"volume":381},"2026-05-31",305,{"week":383,"volume":369},"2026-06-07",{"week":385,"volume":386},"2026-06-14",315,{"week":388,"volume":389},"2026-06-21",280,{"week":391,"volume":392},"2026-06-28",447,{"week":394,"volume":395},"2026-07-05",295,{"week":397,"volume":398},"2026-07-12",470,{"week":400,"volume":401},"2026-07-19",355,{"week":403,"volume":404},"2026-07-26",396,false,[407,408,409,410,411,412,413,414,415,416,417,418],0.3582638061183949,0.5124652363925308,0.5301549463647199,0.4036551450139054,0.2217366353242396,0.29210259126826466,0.3167957886372666,0.7311172913079945,0.7978192733854236,1.3713249900675408,1.5224032137023793,4.76797775129122,{"top":420,"otherBrandCount":31,"otherClickShare":430},[421,424,427],{"brand":422,"clickShare":423},"Crayola",0.8307999999999999,{"brand":425,"clickShare":426},"Step2",0.1406,{"brand":428,"clickShare":429},"Paladone",0.0286,2.220446049250313e-16,[432,443,453,461,472,482,492,502,512,521,530,539,548,558,568,578],{"asin":433,"title":434,"brand":422,"imageUrl":435,"price":436,"rating":437,"reviews":438,"clickShare90":439,"clickShare360":440,"launchDate":441,"amazonUrl":442},"B0CW7FN4YB","Crayola Light Ups - Unicorn Reusable Holiday Craft Glow In The Dark Unicorn Gift for Kids Decoration Craft Toys & Gifts for Kids","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51eKho8Ay3L.jpg",8.16,4.5,326,0.2235,0.1032,"2024-07-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CW7FN4YB",{"asin":444,"title":445,"brand":422,"imageUrl":446,"price":447,"rating":448,"reviews":449,"clickShare90":450,"clickShare360":451,"launchDate":441,"amazonUrl":452},"B0CWB5MPWF","Crayola Light Ups Dragon Reusable Holiday Craft Light Up Toy Indoor Holiday Decor Toys for Kids Arts & Crafts Dragon Gift 4+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51AUy8MkG+L.jpg",6.32,4.4,236,0.1756,0.1042,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CWB5MPWF",{"asin":454,"title":455,"brand":425,"imageUrl":456,"price":26,"rating":437,"reviews":457,"clickShare90":426,"clickShare360":458,"launchDate":459,"amazonUrl":460},"B0FZLXCZHS","Step2 My First Snowman Kids Holiday Decorative Christmas Toy 15-Piece Accessory Kit Lights and Sounds Toddlers 18-Months+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41U8klwBmrL.jpg",114,0.2605,"2025-11-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FZLXCZHS",{"asin":462,"title":463,"brand":422,"imageUrl":464,"price":465,"rating":466,"reviews":467,"clickShare90":468,"clickShare360":469,"launchDate":470,"amazonUrl":471},"B0DD99J17M","Crayola Light Up Toy Bunny Reusable Coloring Toy Spring Crafts & Decor Bunny Toy for Kids Ages 4+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41qvUiqs2tL.jpg",8.73,4.2,135,0.0846,0.0798,"2024-08-15","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DD99J17M",{"asin":473,"title":474,"brand":422,"imageUrl":475,"price":25,"rating":476,"reviews":477,"clickShare90":478,"clickShare360":479,"launchDate":480,"amazonUrl":481},"B0FVGGQBGK","Crayola Light-Ups - Owl Reusable Light Up Owl Toy Fall Craft for Kids Cute Glow in The Dark Decor & Night Light Art Toys for Boys & Girls Ages 4+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ZwG-wYxVL.jpg",4.6,67,0.0688,0.0658,"2025-10-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FVGGQBGK",{"asin":483,"title":484,"brand":422,"imageUrl":485,"price":486,"rating":437,"reviews":487,"clickShare90":488,"clickShare360":489,"launchDate":490,"amazonUrl":491},"B0CVSFHQ48","Crayola Light-Ups - Ghost Reusable Coloring Toy & Craft Kit Light Up Ghost Cute Halloween Decor & Night Light for Kids Halloween Toy Ages 4+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41mwuhqkmUL.jpg",7.59,438,0.0525,0.0364,"2024-06-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CVSFHQ48",{"asin":493,"title":494,"brand":422,"imageUrl":495,"price":496,"rating":437,"reviews":497,"clickShare90":498,"clickShare360":499,"launchDate":500,"amazonUrl":501},"B0CRBKBZNH","Crayola Light-Ups - Snowman Light Up Snowman Toy Christmas Gift for Grandkids & Kids Reusable Coloring Craft Toy Decoration for Indoors Stocking Stuffers","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41fyS5Ou8XL.jpg",7.45,286,0.0455,0.1029,"2024-05-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CRBKBZNH",{"asin":503,"title":504,"brand":422,"imageUrl":505,"price":506,"rating":448,"reviews":507,"clickShare90":508,"clickShare360":509,"launchDate":510,"amazonUrl":511},"B077BS24FS","Crayola Toddler Touch Lights Musical Sensory Toys for Toddlers Learning Gifts Light Up Drawing Pad Mess Free Painting Travel Activity 2+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41C6SJmNyzL.jpg",22.78,20835,0.0321,0.0187,"2017-10-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB077BS24FS",{"asin":513,"title":514,"brand":428,"imageUrl":515,"price":516,"rating":448,"reviews":517,"clickShare90":429,"clickShare360":518,"launchDate":519,"amazonUrl":520},"B0BRYRGH7P","Paladone Crayola Silicone Rechargeable Light - Officially Licensed Crayon-Shaped Multicolor Lamp Great for Kids Bedside Table Classrooms and Nurseries","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31c0mb6LPBL.jpg",23.7,39,0.0068,"2023-01-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BRYRGH7P",{"asin":522,"title":523,"brand":422,"imageUrl":524,"price":525,"rating":437,"reviews":526,"clickShare90":429,"clickShare360":527,"launchDate":528,"amazonUrl":529},"B07BF2XW1H","Crayola Ultimate Light Board - White Kids Drawing Tablet Gifts for Kids LED Drawing Board Sketching Art Projector Toys for Boys & Girls 6+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41TDsIqkggL.jpg",17.17,20151,0.0447,"2018-03-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07BF2XW1H",{"asin":531,"title":532,"brand":422,"imageUrl":533,"price":534,"rating":466,"reviews":467,"clickShare90":535,"clickShare360":536,"launchDate":537,"amazonUrl":538},"B0G21NTBDC","Crayola Light-Ups - Chick Recolorable Light Up Chicken Easter Craft Decoration Easter Egg Toy for Kids Basket Stuffer for Kids Ages 4+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F410FEWuk7WL.jpg",8.15,0.0245,0.0169,"2025-11-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0G21NTBDC",{"asin":540,"title":541,"brand":422,"imageUrl":542,"price":543,"rating":437,"reviews":487,"clickShare90":544,"clickShare360":545,"launchDate":546,"amazonUrl":547},"B0DSQYHXZW","Crayola Light-Ups - Mummy Reusable Halloween Craft Toy Glow in The Dark Light Up Mummy Cute Halloween Decor & Night Light Gift for Kids 5+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41fAgU2iOOL.jpg",6.65,0.0222,0.0302,"2025-06-02","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DSQYHXZW",{"asin":549,"title":550,"brand":422,"imageUrl":551,"price":552,"rating":448,"reviews":553,"clickShare90":554,"clickShare360":555,"launchDate":556,"amazonUrl":557},"B0DSQN9BBJ","Crayola Light Ups Reindeer Recolorable Light Up Toy for Kids Reindeer Decor Glow in the Dark Holiday Gift for Kids Ages 4+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ZUCJ+DT6L.jpg",8.82,240,0.0216,0.0371,"2025-07-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DSQN9BBJ",{"asin":559,"title":560,"brand":422,"imageUrl":561,"price":562,"rating":476,"reviews":563,"clickShare90":564,"clickShare360":565,"launchDate":566,"amazonUrl":567},"B0084JUNVU","Crayola Light Up Tracing Pad Pink Best Birthday Gifts for Girls & Boys 6 7 8 Year Olds Kids Toys Light Box Art Kit for Kids [Amazon Exclusive]","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51n6kaGkRTL.jpg",23.4,48001,0.0198,0.0226,"2012-04-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0084JUNVU",{"asin":569,"title":570,"brand":422,"imageUrl":571,"price":572,"rating":437,"reviews":573,"clickShare90":574,"clickShare360":575,"launchDate":576,"amazonUrl":577},"B084Y3DLFJ","Crayola Color Wonder Magic Light Brush Mess Free Painting for Kids Age 3+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51-7t2d-DaL.jpg",20.98,7576,0.0175,0.0204,"2020-02-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB084Y3DLFJ",{"asin":579,"title":580,"brand":422,"imageUrl":581,"price":582,"rating":437,"reviews":487,"clickShare90":583,"clickShare360":584,"launchDate":490,"amazonUrl":585},"B0CVSF51YD","Crayola Light-Ups - Jack-O-Lantern Reusable Light Up Pumpkin Toy Halloween Craft Cute Glow in The Dark Decor & Night Light Halloween Toy Ages 4 5 6","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51xRHjijkkL.jpg",9.72,0.014,0.0496,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CVSF51YD",{"love":587,"hate":656,"returnReasons":719},[588,595,601,608,615,622,629,636,643,650],{"topic":589,"percentOfMentions":590,"verbatims":591},"Fun\u002FEntertainment Experience",0.2967,[592,593,594],"Fun gift","Fun for kids","So much fun",{"topic":596,"percentOfMentions":597,"verbatims":598},"Gifting Purpose",0.1149,[599,600,592],"Cute gift","Awesome gift",{"topic":602,"percentOfMentions":603,"verbatims":604},"Mess Free",0.1035,[605,606,607],"No mess","Mess free as described","Less messy for Mom",{"topic":609,"percentOfMentions":610,"verbatims":611},"Color",0.0451,[612,613,614],"Colors are bright","They are good quality colors","The colors are really vibrant",{"topic":616,"percentOfMentions":617,"verbatims":618},"Quality-Overall",0.0449,[619,620,621],"It is a good quality and durable toy that you can enjoy over and over","completely mess free","Good quality",{"topic":623,"percentOfMentions":624,"verbatims":625},"Creativity",0.0398,[626,627,628],"It really encourages creativity","Prompts creativity","Fun craft",{"topic":630,"percentOfMentions":631,"verbatims":632},"Ease Of Use",0.0348,[633,634,635],"Easy to use","Markers are easy to use","It was easy for them to work",{"topic":637,"percentOfMentions":638,"verbatims":639},"Brightness\u002FShine\u002FGlow",0.025699999999999997,[640,641,642],"It's bright and the markers work really well on it","they light up so bright with the markers that are provided","Bright, creative, fun",{"topic":644,"percentOfMentions":645,"verbatims":646},"Ease Of Cleaning",0.024300000000000002,[647,648,649],"Easy to clean","I love that you can wipe the owl clean","super clean for the little ones",{"topic":651,"percentOfMentions":544,"verbatims":652},"Value For Money",[653,654,655],"Worth it","Money well spent","Good value for the money",[657,663,669,676,683,690,696,702,708,714],{"topic":609,"percentOfMentions":658,"verbatims":659},0.2028,[660,661,662],"Colors are dull","the color was not real dark","Hard to color on",{"topic":644,"percentOfMentions":664,"verbatims":665},0.0883,[666,667,668],"Hard to clean","But it does not clean well","Difficult to clean",{"topic":670,"percentOfMentions":671,"verbatims":672},"Battery Life",0.0722,[673,674,675],"when the batteries died it never worked again","batteries won't fix","not long batteries run out quickly",{"topic":677,"percentOfMentions":678,"verbatims":679},"Durability",0.0713,[680,681,682],"Broke within 2 days","doesnt work after using a few times","doesnt last",{"topic":684,"percentOfMentions":685,"verbatims":686},"Functionality-Overall",0.06480000000000001,[687,688,689],"Did not work","it does not work the way we initially expected","it doesn't work well",{"topic":651,"percentOfMentions":691,"verbatims":692},0.0639,[693,694,695],"Not worth it","its not priced well","the prices are so hard to get on that she ends up getting frustrated",{"topic":616,"percentOfMentions":697,"verbatims":698},0.0565,[699,700,701],"Not good quality","Cheaply made","Junk",{"topic":589,"percentOfMentions":703,"verbatims":704},0.0417,[705,706,707],"Just super boring","My kids didnt find it really fun at all","Just now it isnt a toy they will entertain themselves with if they are little",{"topic":630,"percentOfMentions":709,"verbatims":710},0.0337,[711,712,713],"Hard to actually draw on","it's not even useable anymore","So unfortunately it isn't very useful for us",{"topic":602,"percentOfMentions":715,"verbatims":716},0.0278,[717,718],"Made a mess","messy",[720,722,725,727,729,732,735,738,741,743],{"reason":684,"pct":721},0.16579999999999998,{"reason":723,"pct":724},"Product Condition",0.1191,{"reason":651,"pct":726},0.0741,{"reason":609,"pct":728},0.0731,{"reason":730,"pct":731},"Battery Inclusion",0.0687,{"reason":733,"pct":734},"Advertised Vs Actual Product",0.0677,{"reason":736,"pct":737},"Size-Overall",0.06709999999999999,{"reason":739,"pct":740},"Defective Material\u002FParts",0.053,{"reason":596,"pct":742},0.0506,{"reason":616,"pct":744},0.0408,[746,751,756,761,766,771,775,780,784,789],{"term":747,"volume":748,"growthQoq":749,"conversionRate":750},"crayola light ups",36322,-0.7642,0.08,{"term":752,"volume":753,"growthQoq":754,"conversionRate":755},"crayola light up",9066,-0.5798,0.0668,{"term":757,"volume":758,"growthQoq":759,"conversionRate":760},"crayola light",3010,0.0959,0.03,{"term":762,"volume":763,"growthQoq":764,"conversionRate":765},"step 2 snowman",16764,-0.1166,0.0264,{"term":767,"volume":768,"growthQoq":769,"conversionRate":770},"my first snowman",3638,0.6707,0.0219,{"term":772,"volume":773,"growthQoq":774,"conversionRate":31},"snowman toys for kids",4441,-0.525,{"term":776,"volume":777,"growthQoq":778,"conversionRate":779},"step 2 my first snowman",2540,0.2254,0.069,{"term":781,"volume":782,"growthQoq":783,"conversionRate":31},"snowman toys for toddlers",4627,-0.7448,{"term":785,"volume":786,"growthQoq":787,"conversionRate":788},"step2 snowman",2954,0.2703,0.0213,{"term":790,"volume":791,"growthQoq":792,"conversionRate":31},"my first snowman step 2",3292,-0.3478,[794,801,806,811,816,822],{"title":795,"href":796,"score":797,"verdict":798,"marketSize":799,"growth90":800},"halloween crafts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fhalloween-crafts",70,"watch",317041.86,4.0766,{"title":802,"href":803,"score":797,"verdict":798,"marketSize":804,"growth90":805},"trading card storage box","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ftrading-card-storage-box",2496184.74,-0.0401,{"title":807,"href":808,"score":797,"verdict":798,"marketSize":809,"growth90":810},"camping crafts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fcamping-crafts",32476.88,3.3381,{"title":812,"href":813,"score":797,"verdict":798,"marketSize":814,"growth90":815},"fathers day crafts for kids","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ffathers-day-crafts-for-kids",71643.72,13.6472,{"title":817,"href":818,"score":797,"verdict":819,"marketSize":820,"growth90":821},"top loader storage","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ftop-loader-storage","launch",1317420.17,0.0543,{"title":823,"href":824,"score":797,"verdict":798,"marketSize":825,"growth90":826},"kpop dolls","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fkpop-dolls",3441271.88,-0.1486,[828,835,842,849,856,863,870,877,884,891,898,905,912,914,921,928,935,942,949,956],{"nodeId":829,"label":830,"slug":831,"href":832,"nichesTracked":833,"marketSizeTotal":834},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":836,"label":837,"slug":838,"href":839,"nichesTracked":840,"marketSizeTotal":841},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":843,"label":844,"slug":845,"href":846,"nichesTracked":847,"marketSizeTotal":848},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":850,"label":851,"slug":852,"href":853,"nichesTracked":854,"marketSizeTotal":855},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":857,"label":858,"slug":859,"href":860,"nichesTracked":861,"marketSizeTotal":862},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":864,"label":865,"slug":866,"href":867,"nichesTracked":868,"marketSizeTotal":869},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":871,"label":872,"slug":873,"href":874,"nichesTracked":875,"marketSizeTotal":876},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":878,"label":879,"slug":880,"href":881,"nichesTracked":882,"marketSizeTotal":883},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":885,"label":886,"slug":887,"href":888,"nichesTracked":889,"marketSizeTotal":890},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":892,"label":893,"slug":894,"href":895,"nichesTracked":896,"marketSizeTotal":897},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":899,"label":900,"slug":901,"href":902,"nichesTracked":903,"marketSizeTotal":904},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":906,"label":907,"slug":908,"href":909,"nichesTracked":910,"marketSizeTotal":911},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":135,"marketSizeTotal":913},1662205212,{"nodeId":915,"label":916,"slug":917,"href":918,"nichesTracked":919,"marketSizeTotal":920},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":922,"label":923,"slug":924,"href":925,"nichesTracked":926,"marketSizeTotal":927},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":929,"label":930,"slug":931,"href":932,"nichesTracked":933,"marketSizeTotal":934},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":936,"label":937,"slug":938,"href":939,"nichesTracked":940,"marketSizeTotal":941},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":943,"label":944,"slug":945,"href":946,"nichesTracked":947,"marketSizeTotal":948},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":950,"label":951,"slug":952,"href":953,"nichesTracked":954,"marketSizeTotal":955},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":957,"label":958,"slug":959,"href":960,"nichesTracked":961,"marketSizeTotal":962},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]