---
title: "Dr Stone Merch — $26K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/dr-stone-merch"
last_updated: "2026-08-08T13:12:31.906Z"
locale: en
meta:
  description: "Niche score 54/100 · $26K/yr market · 132K searches/yr · $28.38 avg price. A small market ($26K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $26K/yr market · 132K searches/yr · $28.38 avg price. A small market ($26K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Dr Stone Merch — $26K/yr Amazon US Niche (2026) - Flapen"
---

# **dr stone merch**

**Worth a look**

Shows a sweet-spot price point ($28.38 avg), but a small market ($26K/yr) keeps it on the watch list.

Market size 7Growth 58Conversion 9Competition 77Returns 80Price range 89Avg price 95Brand share 69Review moat 94Quality gap 32

**Avg price**

**Incredible****$28.38**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****124.82**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$8.18–$98.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.7%**

return rate — above 5% kills the launch gate

**Competition**

**Great****38%**

top-5 click share — an open shelf

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Growth**

**Good****+32.1%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$26K**

$26K/yr · 132K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United States niche tracking, dr stone merch is a $26K/yr Amazon United States market (132K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 54/100.

Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **dr stone merch market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$35K–$43K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#45,219**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**61%**</dd>

<dt>**Sponsored**</dt><dd>**27%**</dd>

<dt>**Out of stock**</dt><dd>**6.9%**</dd>

<dt>**Avg brand age**</dt><dd>**34 months**</dd>

<dt>**Avg seller age**</dt><dd>**167 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

**Brands**

**18 **▲rising

**Sellers**

**87**

**Top-5 brand share**

**64%**

Top 20: 100%

**Top-5 click share**

**38%**

Top 20: 83%

**Open market**

**30%**

- HBGIAY18% - Banpresto17% - Great Eastern Entertainment11% - ABYSTYLE11% - FOR KINGS. BY KINGS CROWN LMTD SUPPLY6% - 99TIMORO6%

## **Demand**

Weekly Amazon search volume, last 32 weeks — +32.1% search growth over the last 90 days.

9K7KSpike '26Dec '25Jan '26Mar '26Apr '26May '26Jun '26

[**Open Trend **](https://flapen.com/research/us/toys-games/dr-stone-merch/trend)

## **Top dr stone merch search terms**

- **dr stone merch**56K/yr+49.7%0.6% conv. - **dr stone figure**43K/yr+20.3%0.4% conv. - **senku**12K/yr+9.0%0.6% conv. - **dr. stone figure**7K/yr+81.1%0.1% conv. - **senku figure**7K/yr+3.0%0.9% conv. - **dr. stone merch**6K/yr+24.5%0.5% conv. [**All search terms **](https://flapen.com/research/us/toys-games/dr-stone-merch/search-terms)

## **Top dr stone merch products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$3K15%$4K20%$5K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![HBGIAY Anime Ishigami Senkuu Figure Models 20cm Standing Pose](https://m.media-amazon.com/images/I/31P0uuIAQPL.jpg)**HBGIAY Anime Ishigami Senkuu Figure Models 20cm Standing Pose**HBGIAY**$15.06**4.1★25 rev](https://www.amazon.com/dp/B0DSKYGRZB) [2![99TIMORO Doctor White Character Hawaiian Shirt for Men Short Sleeve Top](https://m.media-amazon.com/images/I/51HuezXf1iL.jpg)**99TIMORO Doctor White Character Hawaiian Shirt for Men Short Sleeve Top**99TIMORO**$34.37**4.4★288 rev](https://www.amazon.com/dp/B0DXBLMBCK) [3![Banpresto Dr.Stone Figure of Stone World RYUSUI Nanami&SENKU ISHIGAMI(A:RYUSUI Nanami)](https://m.media-amazon.com/images/I/312KXeHNWqL.jpg)**Banpresto Dr.Stone Figure of Stone World RYUSUI Nanami&SENKU ISHIGAMI(A:RYUSUI Nanami)**Banpresto**$21.25**4.9★60 rev](https://www.amazon.com/dp/B09TTFBD1N) [4![Banpresto 16194 Dr.Stone of Stone World Senku Ishigami Figure](https://m.media-amazon.com/images/I/41b0WNxvKAL.jpg)**Banpresto 16194 Dr.Stone of Stone World Senku Ishigami Figure**Banpresto**$71.33**4.7★763 rev](https://www.amazon.com/dp/B082V4Y87X) [5![Banpresto Dr.Stone Figure of Stone World molding Ishigami II Figure 15cm](https://m.media-amazon.com/images/I/31ZR8lnivOL.jpg)**Banpresto Dr.Stone Figure of Stone World molding Ishigami II Figure 15cm**Banpresto**$50.77**4.6★43 rev](https://www.amazon.com/dp/B0BJZ5CWG8)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![99TIMORO Doctor White Character Hawaiian Shirt for Men Short Sleeve Top](https://m.media-amazon.com/images/I/51HuezXf1iL.jpg)**99TIMORO Doctor White Character Hawaiian Shirt for Men Short Sleeve Top**99TIMORO**$34.37**288 rev1y ago](https://www.amazon.com/dp/B0DXBLMBCK) [![HBGIAY Anime Ishigami Senkuu Figure Models 20cm Standing Pose](https://m.media-amazon.com/images/I/31P0uuIAQPL.jpg)**HBGIAY Anime Ishigami Senkuu Figure Models 20cm Standing Pose**HBGIAY**$15.06**25 rev1y ago](https://www.amazon.com/dp/B0DSKYGRZB) [![CROWN Anime Blanket Hoodie Wearable for Men and Women Soft Fluffy Warm Blankets Bed Sofa with Pocket (BlackOp)](https://m.media-amazon.com/images/I/41XfbpzP1LL.jpg)**CROWN Anime Blanket Hoodie Wearable for Men and Women Soft Fluffy Warm Blankets Bed Sofa with Pocket (BlackOp)**FOR KINGS. BY KINGS CROWN LMTD SUPPLY**$43.17**140 rev1y ago](https://www.amazon.com/dp/B0DQPQFVJZ) [![Anime Hoodies for Men Women - Thick Cool Designer Graphic Print Sweatshirt Winter Summer Comfort Street Fashion Jacket Gym Track Jogger Sweat Suit (F1-M)](https://m.media-amazon.com/images/I/41Y0M4+McrL.jpg)**Anime Hoodies for Men Women - Thick Cool Designer Graphic Print Sweatshirt Winter Summer Comfort Street Fashion Jacket Gym Track Jogger Sweat Suit (F1-M)**FOR KINGS. BY KINGS CROWN LMTD SUPPLY**$29.49**13 rev1y ago](https://www.amazon.com/dp/B0DP26GZD7) [![OfficialOtaku Doctor Stone Senku Ishigami Adjustable Silver Ring](https://m.media-amazon.com/images/I/31Ge0RwkUCL.jpg)**OfficialOtaku Doctor Stone Senku Ishigami Adjustable Silver Ring**OfficialOtaku**$10.30**22 rev1y ago](https://www.amazon.com/dp/B0DKB4174M)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![99TIMORO Doctor White Character Hawaiian Shirt for Men Short Sleeve Top](https://m.media-amazon.com/images/I/51HuezXf1iL.jpg)**99TIMORO Doctor White Character Hawaiian Shirt for Men Short Sleeve Top**99TIMORO**$34.37**4.4★**▲ 246%**](https://www.amazon.com/dp/B0DXBLMBCK) [![Dr. Stone - Senku Ishigami 01 Mens T-Shirt](https://m.media-amazon.com/images/I/41J+Pv+fh7L.jpg)**Dr. Stone - Senku Ishigami 01 Mens T-Shirt**Great Eastern Entertainment**$19.91**4.8★**▲ 246%**](https://www.amazon.com/dp/B0BSMLHYGL) [![Keith Scott Body Shop Carolina TV Back Print DT Sweatshirt Hoodie (Medium Sports Gray)](https://m.media-amazon.com/images/I/41qcIY+eqGL.jpg)**Keith Scott Body Shop Carolina TV Back Print DT Sweatshirt Hoodie (Medium Sports Gray)**City Shirts**$30.03**4.7★**▲ 245%**](https://www.amazon.com/dp/B018S30O92) [![Ripple Junction Doctor Who Adult Unisex Vitruvian Angel Heavy Weight 100% Cotton Crew T-Shirt XL Black](https://m.media-amazon.com/images/I/41CKgRkVoML.jpg)**Ripple Junction Doctor Who Adult Unisex Vitruvian Angel Heavy Weight 100% Cotton Crew T-Shirt XL Black**Ripple Junction**$22.63**4.7★**▲ 242%**](https://www.amazon.com/dp/B009CXJUSY) [![Anime Hoodies for Men Women - Thick Cool Designer Graphic Print Sweatshirt Winter Summer Comfort Street Fashion Jacket Gym Track Jogger Sweat Suit (F1-M)](https://m.media-amazon.com/images/I/41Y0M4+McrL.jpg)**Anime Hoodies for Men Women - Thick Cool Designer Graphic Print Sweatshirt Winter Summer Comfort Street Fashion Jacket Gym Track Jogger Sweat Suit (F1-M)**FOR KINGS. BY KINGS CROWN LMTD SUPPLY**$29.49**4.0★**▲ 238%**](https://www.amazon.com/dp/B0DP26GZD7)

**~~View all trending →~~**

## **What buyers say about dr stone merch**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**18%

*“Really good condition for cheap price”*

**Advertised Vs Actual Product**18%

*“Just as it was described”*

**Gifting Purpose**18%

*“Cool gift”*

**Quality-Overall**14%

*“Over all good product quality”*

**Size-Overall**14%

*“size is good”*

**Dishwasher Safe**9%

*“Dishwasher safe and great design”*

**Display-Overall**5%

*“Mine looks great on display”*

### **What buyers complain about **

**Quality-Overall**40%

*“cheap”*

**Size-Overall**20%

*“Toooooo small”*

**Durability**20%

*“Fell Apart”*

**Color**10%

*“the color is slightly off compared to the picture”*

### **Top return reasons **

**Size-Overall**48%

**Durability**17%

**Material Quality**14%

**Product Condition**5%

**Mechanism Issues**5%

**Print Quality**5%

**Thin**5%

**Advertised Vs Actual Product**2%

## **Common questions**

<dl>

<dt>**Is dr stone merch profitable to sell on Amazon United States?**</dt><dd>The niche generates $26K/yr across 33 tracked products. 90-day search growth is +32.1%. Flapen's verdict: Worth a look (54/100).</dd>

<dt>**How competitive is the dr stone merch niche?**</dt><dd>18 brands and 87 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 64% of demand.</dd>

<dt>**What do buyers complain about in dr stone merch?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 1.7%.</dd>

<dt>**What does it cost to enter the dr stone merch niche?**</dt><dd>Listings span $8.18–$98.84; the average listing price is $28.38 (sweet spot $15–$100). The average incumbent carries 125 reviews — the moat a new listing must climb.</dd>

</dl>

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