---
title: "Search terms — deck of many things - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/deck-of-many-things/search-terms"
last_updated: "2026-08-08T13:54:51.336Z"
locale: en
meta:
  description: "Niche score 41/100 · $75K/yr market · 49K searches/yr · $37.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $75K/yr market · 49K searches/yr · $37.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — deck of many things - Flapen"
---

# **deck of many things**

**Skip it**

A concentrated shelf (top 5 take 92% of clicks) — this niche doesn't clear our bar today.

Market size 19Growth 40Conversion 50Competition 7Returns 97Price range 93Avg price 95Brand share 21Review moat 74Quality gap 18

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$37.49**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.44–$93.56**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****541.25**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****4.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+11.7%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$75K**

$75K/yr · 49K searches

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****92%**

top-5 click share — a locked-up shelf

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms