---
title: "Deadpool and Wolverine — $415K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/deadpool-and-wolverine"
last_updated: "2026-08-08T12:28:04.161Z"
locale: en
meta:
  description: "Niche score 50/100 · $415K/yr market · 1.4M searches/yr · $33.66 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $415K/yr market · 1.4M searches/yr · $33.66 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Deadpool and Wolverine — $415K/yr Amazon US Niche (2026) - Flapen"
---

# **deadpool and wolverine**

**Worth a look**

Shows a sweet-spot price point ($33.66 avg), but weak search conversion (0.9%) keeps it on the watch list.

Market size 56Growth 25Conversion 11Competition 84Returns 80Price range 33Avg price 95Brand share 40Review moat 70Quality gap 21

**Avg price**

**Incredible****$33.66**

avg listing price — sweet spot $15–$100

**Competition**

**Great****31%**

top-5 click share — an open shelf

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****702.26**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$415K**

$415K/yr · 1.4M searches

**Brand share**

**Okay****81%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$7.41–$262.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-0.9%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****0.9%**

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, deadpool and wolverine is a $415K/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **deadpool and wolverine market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**15K–20K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$505K–$673K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.9%**</dd>

<dt>**Avg BSR**</dt><dd>**#20,076**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**97%**</dd>

<dt>**Sponsored**</dt><dd>**75%**</dd>

<dt>**Out of stock**</dt><dd>**5.4%**</dd>

<dt>**Avg brand age**</dt><dd>**42 months**</dd>

<dt>**Avg seller age**</dt><dd>**152 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

**Brands**

**23 **▲rising

**Sellers**

**361**

**Top-5 brand share**

**81%**

Top 20: 99%

**Top-5 click share**

**31%**

Top 20: 71%

**Open market**

**16%**

- Funko27% - Marvel26% - Hayabusa16% - Enso Rings9% - Topps4% - WYJS3% - Open — no brand owns it (17 brands, 16%)

## **Demand & seasonality**

Weekly Amazon search volume, last 70 weeks — -0.9% search growth over the last 90 days.

125K75KPrime Day '25Spike '25Holiday '25 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 8.6×

[**Open Trend **](https://flapen.com/research/us/toys-games/deadpool-and-wolverine/trend)

## **Top deadpool and wolverine search terms**

- **deadpool**959K/yr+3.3%0.4% conv. - **deadpool funko pop**123K/yr-9.8%1.8% conv. - **dead pool**71K/yr+6.9%0.4% conv. - **funko pop deadpool**42K/yr-12.8%1.8% conv. - **deadpool merch**32K/yr-9.5%0.5% conv. - **deadpool funko**21K/yr+0.1%1.8% conv. - **deadpool gifts**38K/yr-25.4%0.7% conv. - **deadpool accessories**21K/yr-13.3%0.1% conv. - **deadpool stuff**15K/yr-1.5%0.7% conv. - **funko deadpool**12K/yr-14.3%1.7% conv. [**All search terms **](https://flapen.com/research/us/toys-games/deadpool-and-wolverine/search-terms)

## **Top deadpool and wolverine products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$8K4%$17K6%$25K8%$33K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Hayabusa Marvel Classic Boxing Gloves for Men Women & Kids Officially Licensed | 16oz 12oz 8oz 6oz Training Sparring Bag & Pad Work - Deadpool 8oz](https://m.media-amazon.com/images/I/51vPjB9ZVCL.jpg)**Hayabusa Marvel Classic Boxing Gloves for Men Women & Kids Officially Licensed | 16oz 12oz 8oz 6oz Training Sparring Bag & Pad Work - Deadpool 8oz**Hayabusa**$126.84**5.0★12 rev](https://www.amazon.com/dp/B0FST43K2J) [2![Funko POP! Marvel: Deadpool & Wolverine - Deadpool](https://m.media-amazon.com/images/I/41JZHgyQD+L.jpg)**Funko POP! Marvel: Deadpool & Wolverine - Deadpool**Funko**$16.19**4.9★2,226 rev](https://www.amazon.com/dp/B0CDJJSS8W) [3![Enso Rings Silicone Ring - Marvel Characters DualTone Collection - Comfortable Contour Fit - Ideal For Active Use - Deadpool - Black Pearl/Ruby - 8](https://m.media-amazon.com/images/I/41X6asLDKIL.jpg)**Enso Rings Silicone Ring - Marvel Characters DualTone Collection - Comfortable Contour Fit - Ideal For Active Use - Deadpool - Black Pearl/Ruby - 8**Enso Rings**$40.07**4.3★303 rev](https://www.amazon.com/dp/B0D92PHZQT) [4![Hayabusa Marvel Hero Elite Boxing Gloves - Deadpool 12oz](https://m.media-amazon.com/images/I/41Q-krxE0bL.jpg)**Hayabusa Marvel Hero Elite Boxing Gloves - Deadpool 12oz**Hayabusa**$262.88**4.7★512 rev](https://www.amazon.com/dp/B0B9PY456G) [5![Marvel Deadpool Slides for Men Official Lightweight Non Slip Comfort Slides Sizes 612](https://m.media-amazon.com/images/I/31PZJdMrCRL.jpg)**Marvel Deadpool Slides for Men Official Lightweight Non Slip Comfort Slides Sizes 612**Marvel**$20.18**4.4★112 rev](https://www.amazon.com/dp/B0DHW56VRT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Funko POP! Deluxe: Deadpool - Deadpool on Bridge](https://m.media-amazon.com/images/I/41LQWAomHzL.jpg)**Funko POP! Deluxe: Deadpool - Deadpool on Bridge**Funko**$29.57**12 rev4mo ago](https://www.amazon.com/dp/B0FPNMVB3X) [![Funko Pop! Marvel: Deadpool 3 - Deadpool with Claws - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Marvel Fans - Model Figure for Collectors and Display](https://m.media-amazon.com/images/I/41BKYf-m-0L.jpg)**Funko Pop! Marvel: Deadpool 3 - Deadpool with Claws - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Marvel Fans - Model Figure for Collectors and Display**Funko**$15.73**14 rev4mo ago](https://www.amazon.com/dp/B0FPNNLYKQ) [![Funko POP! Marvel: Deadpool 2 - Deadpool with X-Men Shirt](https://m.media-amazon.com/images/I/41ENOZHSqyL.jpg)**Funko POP! Marvel: Deadpool 2 - Deadpool with X-Men Shirt**Funko**$14.10**11 rev4mo ago](https://www.amazon.com/dp/B0FPNGFC24) [![2025 Topps Chrome Deadpool - Factory Sealed - Value Box](https://m.media-amazon.com/images/I/51FkZRnfq6L.jpg)**2025 Topps Chrome Deadpool - Factory Sealed - Value Box**Topps**$40.25**93 rev4mo ago](https://www.amazon.com/dp/B0GRD5DRBM) [![Marvel Legends Series Dogpool and Deadpool Marvel Studios Deadpool & Wolverine Movie Collectible 6-Inch Action Figure Gift](https://m.media-amazon.com/images/I/41zlNFc4AQL.jpg)**Marvel Legends Series Dogpool and Deadpool Marvel Studios Deadpool & Wolverine Movie Collectible 6-Inch Action Figure Gift**Marvel**$40.02**243 rev6mo ago](https://www.amazon.com/dp/B0FHL22V71)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Marvel Deadpool Slides for Men Official Lightweight Non Slip Comfort Slides Sizes 612](https://m.media-amazon.com/images/I/31PZJdMrCRL.jpg)**Marvel Deadpool Slides for Men Official Lightweight Non Slip Comfort Slides Sizes 612**Marvel**$20.18**4.4★**▲ 241%**](https://www.amazon.com/dp/B0DHW56VRT) [![Hayabusa Marvel Classic Boxing Gloves for Men Women & Kids Officially Licensed | 16oz 12oz 8oz 6oz Training Sparring Bag & Pad Work - Deadpool 16oz](https://m.media-amazon.com/images/I/51vPjB9ZVCL.jpg)**Hayabusa Marvel Classic Boxing Gloves for Men Women & Kids Officially Licensed | 16oz 12oz 8oz 6oz Training Sparring Bag & Pad Work - Deadpool 16oz**Hayabusa**$127.11**5.0★**▲ 232%**](https://www.amazon.com/dp/B0FSTDCLSC) [![Hayabusa Marvel Classic Boxing Gloves for Men Women & Kids Officially Licensed | 16oz 12oz 8oz 6oz Training Sparring Bag & Pad Work - Deadpool 8oz](https://m.media-amazon.com/images/I/51vPjB9ZVCL.jpg)**Hayabusa Marvel Classic Boxing Gloves for Men Women & Kids Officially Licensed | 16oz 12oz 8oz 6oz Training Sparring Bag & Pad Work - Deadpool 8oz**Hayabusa**$126.84**5.0★**▲ 224%**](https://www.amazon.com/dp/B0FST43K2J) [![Enso Rings Silicone Ring - Marvel Characters DualTone Collection - Comfortable Contour Fit - Ideal For Active Use - Deadpool - Black Pearl/Ruby - 8](https://m.media-amazon.com/images/I/41X6asLDKIL.jpg)**Enso Rings Silicone Ring - Marvel Characters DualTone Collection - Comfortable Contour Fit - Ideal For Active Use - Deadpool - Black Pearl/Ruby - 8**Enso Rings**$40.07**4.3★**▲ 220%**](https://www.amazon.com/dp/B0D92PHZQT) [![Funko POP! Marvel: Deadpool 2 - Deadpool with X-Men Shirt](https://m.media-amazon.com/images/I/41ENOZHSqyL.jpg)**Funko POP! Marvel: Deadpool 2 - Deadpool with X-Men Shirt**Funko**$14.10**5.0★**▲ 172%**](https://www.amazon.com/dp/B0FPNGFC24)

**~~View all trending →~~**

## **What buyers say about deadpool and wolverine**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Collectibles**21%

*“its a nice addition to my collection”*

**Quality-Overall**14%

*“Really good quality and fast delivery”*

**Fun/Entertainment Experience**12%

*“fun to build”*

**Gifting Purpose**9%

*“gift”*

**Value For Money**8%

*“Well worth it”*

**Add-Ons/Attachments**5%

*“All the accessories are interactive”*

**Advertised Vs Actual Product**4%

*“Exactly what I wanted”*

**Design-Overall**3%

*“loves the design”*

**Size-Overall**3%

*“Fits great”*

**Durability**3%

*“Looks durable”*

### **What buyers complain about **

**Value For Money**27%

*“Thought it was pricey though for what it is”*

**Durability**11%

*“Broke immediately”*

**Quality-Overall**9%

*“They did bad with quality control on these”*

**Size-Overall**9%

*“the head piece may not fit well”*

**Strap/String Quality**5%

*“I struggled a bit to get the string tied at the right spot to get it hung up”*

**Smell**5%

*“Doesnt smell that great”*

**Strength**5%

*“feel like they're going to break”*

**Add-Ons/Attachments**3%

*“Missing accessories”*

**Thickness**3%

*“Very thin”*

**Ease Of Use**2%

*“arms are hard to moves”*

### **Top return reasons **

**Value For Money**25%

**Defective Material/Parts**23%

**Size-Overall**16%

**Advertised Vs Actual Product**8%

**Durability**4%

**Product Condition**3%

**Quality-Overall**2%

**Functionality-Overall**2%

**Gifting Purpose**2%

**Add-Ons/Attachments**2%

## **Common questions**

<dl>

<dt>**Is deadpool and wolverine profitable to sell on Amazon United States?**</dt><dd>The niche generates $415K/yr across 61 tracked products. 9 of 14 products launched in the last 360 days are still selling. 90-day search growth is -0.9%. Flapen's verdict: Worth a look (50/100).</dd>

<dt>**How competitive is the deadpool and wolverine niche?**</dt><dd>23 brands and 361 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 81% of demand.</dd>

<dt>**What do buyers complain about in deadpool and wolverine?**</dt><dd>Top complaints mined from reviews: Value For Money, Durability, Quality-Overall. The return rate is 1.8%.</dd>

<dt>**When does demand for deadpool and wolverine peak?**</dt><dd>Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 8.6× the quietest.</dd>

<dt>**What does it cost to enter the deadpool and wolverine niche?**</dt><dd>Listings span $7.41–$262.88; the average listing price is $33.66 (sweet spot $15–$100). The average incumbent carries 702 reviews — the moat a new listing must climb.</dd>

</dl>

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