---
title: "Products — card sorting tray - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/card-sorting-tray/products"
last_updated: "2026-08-08T07:54:41.283Z"
locale: en
meta:
  description: "Niche score 52/100 · $419K/yr market. Brand-locked demand (top 5 brands take 90% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $419K/yr market. Brand-locked demand (top 5 brands take 90% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — card sorting tray - Flapen"
---

# **card sorting tray**

**Worth a look**

Shows a sweet-spot price point ($28.65 avg), but brand-locked demand (top 5 brands take 90% of clicks) keeps it on the watch list.

Market size 56Growth 27Conversion 66Competition 38Returns 86Price range 81Avg price 95Brand share 24Review moat 74Quality gap 38

**Avg price**

**Incredible****$28.65**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$9.33–$41.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****533**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****5.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$419K**

$419K/yr · 247K searches

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+1.2%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****90%**

top-5 brand share — brand-locked demand

## Products