---
title: "Search terms — captain spaulding - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/captain-spaulding/search-terms"
last_updated: "2026-08-07T06:50:03.708Z"
locale: en
meta:
  description: "Niche score 41/100 · $14K/yr market · 54K searches/yr · $22.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $14K/yr market · 54K searches/yr · $22.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — captain spaulding - Flapen"
---

# **captain spaulding**

**Skip it**

A small market ($14K/yr) — this niche doesn't clear our bar today.

Market size 4Growth 31Conversion 14Competition 38Returns 86Price range 85Avg price 95Brand share 41Review moat 94Quality gap 20

**Avg price**

**Incredible****$22.91**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****125.59**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$9.65–$52.49**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+4.4%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$14K**

$14K/yr · 54K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms