---
title: "Trend — bluey crafts - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/bluey-crafts/trend"
last_updated: "2026-08-07T14:15:37.890Z"
locale: en
meta:
  description: "Niche score 43/100 · $64K/yr market · 83K searches/yr · $17.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $64K/yr market · 83K searches/yr · $17.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — bluey crafts - Flapen"
---

# **bluey crafts**

**Skip it**

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 16Growth 12Conversion 54Competition 75Returns 95Price range 79Avg price 81Brand share 11Review moat 34Quality gap 21

**Returns**

**Great****1.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$17.32**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$4.95–$54.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Conversion**

**Good****4.5%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****3,059.53**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$64K**

$64K/yr · 83K searches

**Growth**

**Bad****-26.5%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

## Trend