---
title: "Black Washable Markers — $161K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/black-washable-markers"
last_updated: "2026-08-07T00:10:55.524Z"
locale: en
meta:
description: "Niche score 37/100 · $161K/yr market · 104K searches/yr · $11.47 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $161K/yr market · 104K searches/yr · $11.47 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Black Washable Markers — $161K/yr Amazon US Niche (2026) - Flapen"
---
# **black washable markers**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 34Growth 18Conversion 96Competition 7Returns 98Price range 15Avg price 46Brand share 0Review moat 63Quality gap 28
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****13.5%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****964**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$11.47**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$161K**
$161K/yr · 104K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-14.5%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$7.38–$16.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****91%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, black washable markers is a $161K/yr Amazon United States market (104K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 37/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black washable markers market data**
- **Units sold / yr**
- **15K–20K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$172K–$229K**
- units × avg price
- **Conversion rate**
- **13.5%**
- **Avg BSR**
- **#158**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **142 days**
## **Competition & brand share**
The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▲rising
**Sellers**
**31**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**91%**
Top 20: 100%
**Open market**
**0%**
- Crayola69% - Janlaugh19% - FUMILE5% - Fullhawl3% - Thboxes3% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — -14.5% search growth over the last 90 days.
4K3KSpike '24Holiday '24Prime Day '25Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/toys-games/black-washable-markers/trend)
## **Top black washable markers search terms**
- **black washable markers**25K/yr-6.2%14.6% conv. - **black crayola markers**20K/yr-7.2%15.5% conv. - **black markers washable**20K/yr-32.0%8.8% conv. - **crayola black markers**11K/yr-6.3%12.1% conv. - **black market**8K/yr-3.5%0.0% conv. - **washable black markers**8K/yr-19.5%12.1% conv. - **bulk black markers**3K/yr-8.8%2.0% conv. - **black markers crayola**3K/yr-28.3%13.1% conv. - **crayola markers black**3K/yr-11.8%17.5% conv. - **black crayola markers bulk**2K/yr-24.1%16.8% conv. [**All search terms **](https://flapen.com/research/us/toys-games/black-washable-markers/search-terms)
## **Top black washable markers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$24K30%$48K45%$73K60%$97K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Crayola Washable Markers for Kids - Black (12ct) Bulk Broad Line Markers for School Classroom Essentials Teacher Classroom Must Haves for Elementary School**Crayola**$9.25**4.7★2,880 rev](https://www.amazon.com/dp/B00934NGDC) [2**Crayola Broad Line Markers - Black (12ct) Markers for Kids Bulk School Supplies for Teachers Nontoxic Marker Refill with Reusable Box**Crayola**$8.90**4.8★4,213 rev](https://www.amazon.com/dp/B0044SCV4M) [3**Janlaugh 24 Pcs Washable Markers Bulk Broad Line Markers Coloring Conical Tip Large Pens for Kids Art Projects Back to School Teacher Classrooms Student Toddler Party Favors(Black)**Janlaugh**$13.05**4.6★227 rev](https://www.amazon.com/dp/B0D4V2CHDF) [4**Janlaugh 36 Pcs Washable Markers Bulk Coloring Broad Line Markers for Kid Conical Tip Drawing Pen for Back to School Classroom Teacher Travel Art Baby Shower Party Supplies Ages 6+(Black)**Janlaugh**$16.32**4.4★107 rev](https://www.amazon.com/dp/B0CWGGGXRR) [5**FUMILE 30 Pcs Black Washable Markers Bulk Markers for Kids Broad Line Conical Tip Coloring Marker Bulk for Student Back to School Supplies Teacher Classroom Must Haves & Essentials**FUMILE**$10.19**5.0★5 rev](https://www.amazon.com/dp/B0GVDSB1P2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**FUMILE 30 Pcs Black Washable Markers Bulk Markers for Kids Broad Line Conical Tip Coloring Marker Bulk for Student Back to School Supplies Teacher Classroom Must Haves & Essentials**FUMILE**$10.19**5 rev2mo ago](https://www.amazon.com/dp/B0GVDSB1P2) [**Thboxes 12 Pack Black Dual Tip Drawing Pens Fine & Brush Tips**Thboxes**$7.38**118 rev6mo ago](https://www.amazon.com/dp/B0FS7KMVPF) [**Janlaugh 30 Pcs Mini Washable Markers Bulk Broad Line Conical Tip Washable Mark Pen Set Short Coloring Paint Pen for Kid Art Projects Teacher Student Toddler Party Favors Classroom Ages 6+(Black)**Janlaugh**$10.82**62 rev1y ago](https://www.amazon.com/dp/B0DGTGT9YX) [**Fullhawl 18 Pcs Line Washable Markers Bulk Black Fine Tip Markers Set Coloring Thin Tip Drawing Washable Pen for Kids Art School Classroom Back to School Gender Reveal Party Supplies Ages 6+**Fullhawl**$15.90**100 rev1y ago](https://www.amazon.com/dp/B0DGFZTN8X) [**Janlaugh 24 Pcs Washable Markers Bulk Broad Line Markers Coloring Conical Tip Large Pens for Kids Art Projects Back to School Teacher Classrooms Student Toddler Party Favors(Black)**Janlaugh**$13.05**227 rev2y ago](https://www.amazon.com/dp/B0D4V2CHDF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**FUMILE 30 Pcs Black Washable Markers Bulk Markers for Kids Broad Line Conical Tip Coloring Marker Bulk for Student Back to School Supplies Teacher Classroom Must Haves & Essentials**FUMILE**$10.19**5.0★**▲ 394%**](https://www.amazon.com/dp/B0GVDSB1P2) [**Thboxes 12 Pack Black Dual Tip Drawing Pens Fine & Brush Tips**Thboxes**$7.38**4.2★**▲ 309%**](https://www.amazon.com/dp/B0FS7KMVPF) [**Janlaugh 30 Pcs Mini Washable Markers Bulk Broad Line Conical Tip Washable Mark Pen Set Short Coloring Paint Pen for Kid Art Projects Teacher Student Toddler Party Favors Classroom Ages 6+(Black)**Janlaugh**$10.82**4.4★**▲ 14%**](https://www.amazon.com/dp/B0DGTGT9YX) [**Crayola Washable Markers for Kids - Black (12ct) Bulk Broad Line Markers for School Classroom Essentials Teacher Classroom Must Haves for Elementary School**Crayola**$9.25**4.7★**— 9%**](https://www.amazon.com/dp/B00934NGDC) [**Janlaugh 24 Pcs Washable Markers Bulk Broad Line Markers Coloring Conical Tip Large Pens for Kids Art Projects Back to School Teacher Classrooms Student Toddler Party Favors(Black)**Janlaugh**$13.05**4.6★**▼ 12%**](https://www.amazon.com/dp/B0D4V2CHDF)
**~~View all trending →~~**
## **What buyers say about black washable markers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**16%
*“Good for the price”*
**Nib/Tip Quality**11%
*“the tips are nice”*
**Writing Experience**8%
*“These drawing pens are useful for sketching, journaling, and calligraphy”*
**Quality-Overall**7%
*“Great quality”*
**Educational-Overall**7%
*“These were great for our art classroom~”*
**Color**6%
*“Nice to be able to purchase bulk in one specific color”*
**Advertised Vs Actual Product**4%
*“in fact better than I expected”*
**Ease Of Use**3%
*“are easy to work with”*
**Durability**3%
*“Durable and easy to use”*
**Cartridge/Ink Quality**3%
*“the ink comes out very well”*
### **What buyers complain about **
**Color**13%
*“Green not black”*
**Ease Of Cleaning**11%
*“Dirty”*
**Nib/Tip Quality**8%
*“the brush tips are not consistent in the lines put down”*
**Thickness**5%
*“you can't get the thick to thin look as easily without putting in a little extra effort”*
**Writing Experience**5%
*“the fine line side skips a bit--not too smooth writing”*
**Dry/Empty Ink**5%
*“after writing on two pages I could feel it beginning to dry out a little”*
**Size-Overall**5%
*“I unfortunately thought it was a set of pens of different sizes”*
**Durability**4%
*“don't seem to last or hold up very long”*
**Advertised Vs Actual Product**3%
*“Unfortunately, I didnt look closely enough at the description and found out on arrival that these are 12 of the same pen”*
**Shape/Style**3%
*“don't keep their shape for long”*
### **Top return reasons **
**Advertised Vs Actual Product**22%
**Thickness**13%
**Color**12%
**Size-Overall**12%
**Value For Money**12%
**Moist/Dry**6%
**Quality-Overall**5%
**Thin**3%
**Leak-Proof**3%
**Functionality-Overall**3%
## **Common questions**
- **Is black washable markers profitable to sell on Amazon United States?**
- The niche generates $161K/yr across 8 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.5%. Flapen's verdict: Skip it (37/100).
- **How competitive is the black washable markers niche?**
- 5 brands and 31 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in black washable markers?**
- Top complaints mined from reviews: Color, Ease Of Cleaning, Nib/Tip Quality. The return rate is 0.5%.
- **When does demand for black washable markers peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the black washable markers niche?**
- Listings span $7.38–$16.32; the average listing price is $11.47 (sweet spot $15–$100). The average incumbent carries 964 reviews — the moat a new listing must climb.
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