---
title: "Bee Game — $77K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/bee-game"
last_updated: "2026-08-06T07:09:48.578Z"
locale: en
meta:
description: "Niche score 40/100 · $77K/yr market · 90K searches/yr · $18.64 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $77K/yr market · 90K searches/yr · $18.64 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Bee Game — $77K/yr Amazon US Niche (2026) - Flapen"
---
# **bee game**
**Skip it**
Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Market size 19Growth 28Conversion 55Competition 50Returns 80Price range 71Avg price 84Brand share 3Review moat 42Quality gap 18
**Avg price**
**Great****$18.64**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$10.97–$25.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****55%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****2,276.5**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+2.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$77K**
$77K/yr · 90K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****99%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, bee game is a $77K/yr Amazon United States market (90K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bee game market data**
- **Units sold / yr**
- **5K–6K**
- avg 250–500/product
- **Revenue / yr**
- **$93K–$112K**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#1,132**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▲rising
**Sellers**
**40**
**Top-5 brand share**
**99%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 100%
**Open market**
**0%**
- Grandpa Beck's Games72% - Game Zone21% - COVER YOUR COOKIES3% - IORTY RTTY1% - Moose Master1% - Quokka1%
## **Demand & seasonality**
Weekly Amazon search volume, last 82 weeks — +2.5% search growth over the last 90 days.
8K6KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Nov, Dec · busiest ÷ quietest = 5.9×
[**Open Trend **](https://flapen.com/research/us/toys-games/bee-game/trend)
## **Top bee game search terms**
- **grandpa becks games**35K/yr+28.2%4.8% conv. - **bee game**8K/yr-3.5%2.4% conv. - **bee games**6K/yr-8.3%0.4% conv. - **grandpa beck**7K/yr+22.9%3.3% conv. - **grandpa beck games**10K/yr-15.8%6.1% conv. - **grandpa beck card games**14K/yr-40.4%7.1% conv. - **honey bee tree game**5K/yr-3.9%9.7% conv. - **honeybee tree**2K/yr-8.7%6.5% conv. - **honey bee tree**2K/yr-13.9%8.1% conv. - **honeybee tree game for kids**2K/yr-58.1%8.3% conv. [**All search terms **](https://flapen.com/research/us/toys-games/bee-game/search-terms)
## **Top bee game products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$8K20%$15K30%$23K40%$31K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Game Zone Honey Bee Tree Game Award-Winning Fun and Exciting Tabletop Game for Kids and Families**Game Zone**$19.93**4.5★2,305 rev](https://www.amazon.com/dp/B000063KC8) [2**Grandpa Becks Games Whoa There Cowboy | A Guess Whos Bluffing Card Game | from the Creators of Cover Your Assets | 2-6 Players Ages 7+**Grandpa Beck's Games**$18.73**4.6★88 rev](https://www.amazon.com/dp/B0FTBTX3ZN) [3**Grandpa Becks Games Toil & Troublez | from The Creators of Cover Your Assets | Fun Push Your Luck Card Game | for Kids Teens and Adults | 2-6 Players Ages 7+**Grandpa Beck's Games**$18.88**4.8★243 rev](https://www.amazon.com/dp/B0CGYZHSHR) [4**Grandpa Becks Games Skull King - The Ultimate Pirate Trick Taking Card Game | Strategy Game for Friends Family Game Night | from The Creators of Cover Your Assets | 2-8 Players Ages 8+ (Base Game)**Grandpa Beck's Games**$18.95**4.9★7,116 rev](https://www.amazon.com/dp/B00CK1EJG8) [5**Grandpa Becks Games The Bears and The Bees | Strategic Tile Laying Card Game for Kids Teens Family & Adults | from The Creators of Cover Your Assets | 2-5 Players Ages 7+**Grandpa Beck's Games**$18.28**4.8★2,680 rev](https://www.amazon.com/dp/B07CRRBXLV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Grandpa Becks Games Whoa There Cowboy | A Guess Whos Bluffing Card Game | from the Creators of Cover Your Assets | 2-6 Players Ages 7+**Grandpa Beck's Games**$18.73**88 rev10mo ago](https://www.amazon.com/dp/B0FTBTX3ZN) [**Grandpa Becks Games Skull King - The Ultimate Pirate Trick Taking Card Game | Strategy Game for Friends Family Game Night | from The Creators of Cover Your Assets | 2-8 Players Ages 8+ (Expansion)**Grandpa Beck's Games**$11.61**101 rev10mo ago](https://www.amazon.com/dp/B0FTBPFLQK) [**Grandpa Becks Games 3-2-1 Countdown | Hand Elimination Card Game for Kids Teens Family & Adults | from The Makers of Cover Your Assets | 2-8 Players Ages 7+**Grandpa Beck's Games**$18.45**103 rev1y ago](https://www.amazon.com/dp/B0DLHWMNV4) [**Grandpas Beanie - Papa Gifts for Fathers Day Christmas Birthday - Black Winter Hat for Men**IORTY RTTY**$15.99**47 rev1y ago](https://www.amazon.com/dp/B0DHZC7LZF) [**Grandpa Becks Games Another Mans Treasure | A Rummy Style Card Game | from The Creators of Cover Your Assets | for Kids Teens and Adults | 2-6 Players Ages 7+**Grandpa Beck's Games**$18.76**88 rev2y ago](https://www.amazon.com/dp/B0CSDY69FD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Grandpas Beanie - Papa Gifts for Fathers Day Christmas Birthday - Black Winter Hat for Men**IORTY RTTY**$15.99**4.8★**▲ 570%**](https://www.amazon.com/dp/B0DHZC7LZF) [**Grandpa Becks Games Antiquity Quest | Set Collection Card Game from The Creators of Cover Your Assets | 2-8 Players Ages 10+. Canasta or Hand and Foot Based Classic Card Game**Grandpa Beck's Games**$25.01**4.8★**▲ 208%**](https://www.amazon.com/dp/B091D6ZDVH) [**QUOKKA Family Board Games for Kids 8-12 - Party Game for Kids & Adults Game Night - Fast Paced | Easy to Learn | 2-6 Players - Card Game for Teen Boys and Girls Ages 6 7 10 Year Olds**Quokka**$10.97**4.7★**▲ 98%**](https://www.amazon.com/dp/B096LCSD1C) [**Moose Master - Laugh Until You Cry Fun - Your Cheeks Will Hurt from Smiling and Laughing so Hard - for Fun People Looking for A Hilarious Night in a Box**Moose Master**$20.56**4.6★**▲ 74%**](https://www.amazon.com/dp/B07XGNSH8Y) [**Grandpa Becks Games The Bears and The Bees | Strategic Tile Laying Card Game for Kids Teens Family & Adults | from The Creators of Cover Your Assets | 2-5 Players Ages 7+**Grandpa Beck's Games**$18.28**4.8★**▲ 73%**](https://www.amazon.com/dp/B07CRRBXLV)
**~~View all trending →~~**
## **What buyers say about bee game**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Fun/Entertainment Experience**71%
*“Fun for the whole family”*
**Ease Of Use**9%
*“makes life easier”*
**Quality-Overall**4%
*“Very good quality”*
**Trivia Games**4%
*“Cute fun card game”*
**Gifting Purpose**2%
*“it would be great as a gift”*
**Instructions/User Manual/Troubleshooting**1%
*“The instructions are easy to follow”*
**Educational-Overall**1%
*“Great way to teach them to take turns”*
**Durability**1%
*“Kids (4, 7) so cute, and durable”*
**Value For Money**1%
*“Great product with a good price”*
**Design-Overall**1%
*“The design is much more pretty”*
### **What buyers complain about **
**Fun/Entertainment Experience**23%
*“Not fun”*
**Instructions/User Manual/Troubleshooting**11%
*“Bad Game Instructions”*
**Value For Money**11%
*“Expensive”*
**Assembly/Installation**11%
*“Too frustrating to try to set up the game”*
**Ease Of Use**5%
*“Honestly getting the sticks in the holes is hard”*
**Size-Overall**2%
*“too small for the game- not much fun when almost all the bees fall out after only a few leaves or just randomly”*
**Storage Capacity**2%
*“Also storing game is not good”*
**Gifting Purpose**2%
*“not so great as it was a gift”*
**Trivia Games**2%
*“Scoring sucks the fun out of this game”*
**Design-Overall**2%
*“poor design”*
### **Top return reasons **
**Value For Money**16%
**Fun/Entertainment Experience**14%
**Advertised Vs Actual Product**13%
**Instructions/User Manual/Troubleshooting**11%
**Size-Overall**8%
**Assembly/Installation**7%
**Defective Material/Parts**6%
**Product Condition**5%
**Gifting Purpose**4%
**Functionality-Overall**3%
## **Common questions**
- **Is bee game profitable to sell on Amazon United States?**
- The niche generates $77K/yr across 18 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +2.5%. Flapen's verdict: Skip it (40/100).
- **How competitive is the bee game niche?**
- 6 brands and 40 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 99% of demand.
- **What do buyers complain about in bee game?**
- Top complaints mined from reviews: Fun/Entertainment Experience, Instructions/User Manual/Troubleshooting, Value For Money. The return rate is 1.7%.
- **When does demand for bee game peak?**
- Demand peaks in Nov–Dec; the busiest month runs 5.9× the quietest.
- **What does it cost to enter the bee game niche?**
- Listings span $10.97–$25.02; the average listing price is $18.64 (sweet spot $15–$100). The average incumbent carries 2,277 reviews — the moat a new listing must climb.
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