---
title: "Astro Bot Toy — $159K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/astro-bot-toy"
last_updated: "2026-08-08T08:47:48.466Z"
locale: en
meta:
description: "Niche score 50/100 · $159K/yr market · 270K searches/yr · $31.08 avg price. Soft demand (-17.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $159K/yr market · 270K searches/yr · $31.08 avg price. Soft demand (-17.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Astro Bot Toy — $159K/yr Amazon US Niche (2026) - Flapen"
---
# **astro bot toy**
**Worth a look**
Shows a sweet-spot price point ($31.08 avg), but soft demand (-17.4% this quarter) keeps it on the watch list.
Market size 33Growth 16Conversion 24Competition 43Returns 91Price range 72Avg price 95Brand share 48Review moat 94Quality gap 72
**Avg price**
**Incredible****$31.08**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****114.86**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$11.75–$129.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$159K**
$159K/yr · 270K searches
**Conversion**
**Bad****1.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-17.4%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, astro bot toy is a $159K/yr Amazon United States market (270K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **astro bot toy market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$124K–$155K**
- units × avg price
- **Conversion rate**
- **1.9%**
- **Avg BSR**
- **#3,996**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **71%**
- **Out of stock**
- **6.4%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **166 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**57**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 99%
**Open market**
**15%**
- Paladone22% - GUND22% - Good Smile Company13% - Funko10% - PlayStation10% - Northwest9% - Open — no brand owns it (5 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 88 weeks — -17.4% search growth over the last 90 days.
23K18KHoliday '24Spike '25Holiday '25 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Dec · busiest ÷ quietest = 4.0×
[**Open Trend **](https://flapen.com/research/us/toys-games/astro-bot-toy/trend)
## **Top astro bot toy search terms**
- **astro bot merch**22K/yr+55.5%1.4% conv. - **astro bot toy**42K/yr-24.4%1.6% conv. - **astro bot plush**34K/yr-45.6%2.8% conv. - **astrobot birthday decorations**18K/yr-12.7%0.2% conv. - **astro bot birthday decorations**19K/yr-13.9%0.5% conv. - **astrobot plush**23K/yr-42.6%5.2% conv. - **astrobot toy**26K/yr-39.3%2.7% conv. - **astro bot toys**17K/yr-5.8%1.4% conv. - **astrobot toys**10K/yr+17.0%1.9% conv. - **astro bot figure**13K/yr-27.6%0.9% conv. [**All search terms **](https://flapen.com/research/us/toys-games/astro-bot-toy/search-terms)
## **Top astro bot toy products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$16K20%$32K30%$48K40%$63K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GUND Sony PlayStation Astro Bot 9-Inch Plush Robot for Ages 3+**GUND**$16.33**4.7★46 rev](https://www.amazon.com/dp/B0FKV9Q4PP) [2**Funko Pop! Games: Astro Bot - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Video Game Fans - Model Figure for Collectors and Display**Funko**$15.07**4.7★746 rev](https://www.amazon.com/dp/B08HH5V55W) [3**PlayStation Astro Bot Video Game Big Boys 2 Pack T-Shirts Black/Blue 14-16**PlayStation**$22.66**4.8★32 rev](https://www.amazon.com/dp/B0FM1SB1CR) [4**Northwest Astrobot Hugger Pillow & Silk Touch Throw Blanket Set PlayStation Stuffed Pillow 50x60 inch Blanket and 11 inch Plushie**Northwest**$27.95**4.8★222 rev](https://www.amazon.com/dp/B0FX3KB7PZ) [5**Good Smile Company Astros Playroom: Astro Nendoroid Action Figure**Good Smile Company**$129.84**4.5★82 rev](https://www.amazon.com/dp/B0B1HTYFTP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Astro Bot and Friends Character Burst Colorful Video Game T-Shirt**Astro Bot Rescue Mission**$18.91**4 rev3mo ago](https://www.amazon.com/dp/B0GWN3VL97) [**Astro Bot Pose Grid Collage with Logo Video Game T-Shirt**Astro Bot Rescue Mission**$18.55**5 rev3mo ago](https://www.amazon.com/dp/B0GWN9WT74) [**Astro Bot Coin Buddies Money Box 18cm Interactive Piggy Bank with Sound Effects Battery-Powered Coin Bank for Kids & Gamers Fun Savings Toy (Batteries Not Included) | Paladone**Paladone**$20.15**30 rev4mo ago](https://www.amazon.com/dp/B0G52487X6) [**Astrobot PlayStations Astro Bot Fighting Enemies in Space T-Shirt**Playstation**$18.27**22 rev5mo ago](https://www.amazon.com/dp/B0GMY88G1Q) [**Paladone Astro Bot Icon Alarm Clock Digital Clock with Tap-to-Snooze & Night Light Function 17cm Battery-Powered Astro Bot Figurine Clock for Kids & Gamers**Paladone**$32.87**11 rev6mo ago](https://www.amazon.com/dp/B0GKHWSF2H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Astro Bot Coin Buddies Money Box 18cm Interactive Piggy Bank with Sound Effects Battery-Powered Coin Bank for Kids & Gamers Fun Savings Toy (Batteries Not Included) | Paladone**Paladone**$20.15**3.6★**▲ 187%**](https://www.amazon.com/dp/B0G52487X6) [**Astro Bot and Friends Character Burst Colorful Video Game T-Shirt**Astro Bot Rescue Mission**$18.91**5.0★**▲ 186%**](https://www.amazon.com/dp/B0GWN3VL97) [**Paladone Astro Bot Icon Light - Officially Licensed Astro Bot Product**Paladone**$21.91**4.2★**▲ 181%**](https://www.amazon.com/dp/B0FPHDJY19) [**Paladone Astro Bot Icon Alarm Clock Digital Clock with Tap-to-Snooze & Night Light Function 17cm Battery-Powered Astro Bot Figurine Clock for Kids & Gamers**Paladone**$32.87**4.2★**▲ 180%**](https://www.amazon.com/dp/B0GKHWSF2H) [**Astro Bot Pose Grid Collage with Logo Video Game T-Shirt**Astro Bot Rescue Mission**$18.55**5.0★**▲ 166%**](https://www.amazon.com/dp/B0GWN9WT74)
**~~View all trending →~~**
## **What buyers say about astro bot toy**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“Excellent Quality”*
**Value For Money**12%
*“Great Value”*
**Soft Feel**10%
*“The blanket is soft”*
**Design-Overall**7%
*“His look is great”*
**Size-Overall**7%
*“Good fit”*
**Gifting Purpose**6%
*“Cute gift”*
**Brightness/Shine/Glow**5%
*“Light is very bright”*
**Collectibles**4%
*“I might actually order another because I like to keep collectable toys in the box”*
**Advertised Vs Actual Product**3%
*“Better than I expected”*
**Assembly/Installation**3%
*“This is an easy install”*
### **What buyers complain about **
**Quality-Overall**16%
*“Bad quality”*
**Size-Overall**14%
*“The Men's Small was a very tight”*
**Durability**9%
*“Broken within hours”*
**Strength**9%
*“more fragile than expected”*
**Defective Material/Parts**5%
*“You have to be very careful or the pieces break off”*
**Material Quality**5%
*“I know someone will think that it is cheap material”*
**Print Quality**4%
*“As for the cons, the fabric and print quality feel a bit on the cheaper side”*
**Ease Of Cleaning**3%
*“it's both dusty/dirty”*
**Touch/Button Controls**2%
*“feels like you found it at dollar tree with its awkward button”*
**Thickness**2%
*“Blanket is thin”*
### **Top return reasons **
**Size-Overall**26%
**Defective Material/Parts**23%
**Functionality-Overall**7%
**Quality-Overall**6%
**Value For Money**5%
**Advertised Vs Actual Product**4%
**Product Condition**3%
**Print Quality**2%
**Durability**2%
**Noise Level**2%
## **Common questions**
- **Is astro bot toy profitable to sell on Amazon United States?**
- The niche generates $159K/yr across 21 tracked products. 11 of 15 products launched in the last 360 days are still selling. 90-day search growth is -17.4%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the astro bot toy niche?**
- 11 brands and 57 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in astro bot toy?**
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 1.2%.
- **When does demand for astro bot toy peak?**
- Demand peaks in Jan–Dec; the busiest month runs 4.0× the quietest.
- **What does it cost to enter the astro bot toy niche?**
- Listings span $11.75–$129.84; the average listing price is $31.08 (sweet spot $15–$100). The average incumbent carries 115 reviews — the moat a new listing must climb.
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