---
title: "Akaza — $201K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/akaza"
last_updated: "2026-08-08T06:55:46.646Z"
locale: en
meta:
description: "Niche score 46/100 · $201K/yr market · 308K searches/yr · $35.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $201K/yr market · 308K searches/yr · $35.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Akaza — $201K/yr Amazon US Niche (2026) - Flapen"
---
# **akaza**
**Skip it**
Soft demand (-22.2% this quarter) — this niche doesn't clear our bar today.
Market size 39Growth 14Conversion 23Competition 47Returns 96Price range 93Avg price 95Brand share 39Review moat 91Quality gap 17
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$35.92**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.44–$91.48**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****178.71**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$201K**
$201K/yr · 308K searches
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-22.2%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, akaza is a $201K/yr Amazon United States market (308K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 46/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **akaza market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$108K–$144K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#11,228**
- **Page quality**
- **0%**
- **Prime**
- **71%**
- **Sponsored**
- **24%**
- **Out of stock**
- **8.5%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **149 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**138**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 99%
**Open market**
**14%**
- Banpresto29% - RZAHUAHU21% - Funko19% - Thunder Tech6% - Ultimate Legends6% - BANDAI4% - Open — no brand owns it (7 brands, 14%)
## **Demand**
Weekly Amazon search volume, last 43 weeks — -22.2% search growth over the last 90 days.
13K8KHoliday '25Oct '25Nov '25Jan '26Mar '26Apr '26Jun '26
[**Open Trend **](https://flapen.com/research/us/toys-games/akaza/trend)
## **Top akaza search terms**
- **akaza**108K/yr-11.9%0.5% conv. - **akaza figure**79K/yr-14.3%1.0% conv. - **akaza funko pop**31K/yr-53.8%2.8% conv. - **akaza action figure**12K/yr-9.9%0.6% conv. - **demon slayer akaza**22K/yr-30.8%1.0% conv. - **akaza plush**13K/yr-7.1%0.1% conv. - **akaza demon slayer**14K/yr-29.1%0.8% conv. - **akaza demon slayer figure**5K/yr-20.0%0.5% conv. - **akaza keychain**5K/yr-22.1%0.2% conv. - **akasa demon slayer**6K/yr-45.1%1.4% conv. [**All search terms **](https://flapen.com/research/us/toys-games/akaza/search-terms)
## **Top akaza products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$20K20%$40K30%$60K40%$81K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**RZAHUAHU Akaza and Koyuki Figure Theatrical Release Anime 1/7 PVC Figurine Statue**RZAHUAHU**$69.99**4.6★6 rev](https://www.amazon.com/dp/B0GVRWSDG2) [2**Funko Pop! Animation: Demon Slayer - Akaza - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Anime Fans - Model Figure for Collectors and Display**Funko**$16.31**4.8★326 rev](https://www.amazon.com/dp/B0DSWGJN5Q) [3**Banpresto - Demon Slayer: Kimetsu no Yaiba - Akaza Vibration Stars Limited Figure**Banpresto**$27.98**4.8★648 rev](https://www.amazon.com/dp/B0DVLZQPKF) [4**Banpresto - Demon Slayer: Kimetsu no Yaiba - Akaza Grandista Figure**Banpresto**$36.34**4.5★18 rev](https://www.amazon.com/dp/B0DZXCJ7XP) [5**Thunder Tech Demon : Kimetsu no Yaiba - Xross Link - Akaza Figure Slayer**Thunder Tech**$36.60**5.0★1 rev](https://www.amazon.com/dp/B0GRGC53YB)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**RZAHUAHU Akaza and Koyuki Figure Theatrical Release Anime 1/7 PVC Figurine Statue**RZAHUAHU**$69.99**6 rev3mo ago](https://www.amazon.com/dp/B0GVRWSDG2) [**LYMYM Akaza Costume Akaza Outfit Top Pants Uniform Full Set (outfit M)**LYMYM**$47.95**0 rev8mo ago](https://www.amazon.com/dp/B0G48C4BHF) [**Megahouse - Demon Slayer: Kimetsu no Yaiba - Akaza Lookup Figure**Megahouse**$46.75**10 rev9mo ago](https://www.amazon.com/dp/B0FL72LTX7) [**Funko Demon Slayer Akaza + ToyBop Protector: Kimetsu no Yaiba Pop! Animation Vinyl Figure (Bundled with Pro-Deluxe Pop-Protector Collector Case Box Gift Set)**Funko**$25.09**6 rev10mo ago](https://www.amazon.com/dp/B0FST6DRHD) [**Demon Slayer: Infinity Castle Akaza Eye Reflection Art T-Shirt**Demon Slayer**$19.06**20 rev10mo ago](https://www.amazon.com/dp/B0FRV8GL1J)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**LYMYM Akaza Costume Akaza Outfit Top Pants Uniform Full Set (outfit M)**LYMYM**$47.95**0.0★**▲ 615%**](https://www.amazon.com/dp/B0G48C4BHF) [**RZAHUAHU Akaza and Koyuki Figure Theatrical Release Anime 1/7 PVC Figurine Statue**RZAHUAHU**$69.99**4.6★**▲ 538%**](https://www.amazon.com/dp/B0GVRWSDG2) [**Thunder Tech Demon : Kimetsu no Yaiba - Xross Link - Akaza Figure Slayer**Thunder Tech**$36.60**5.0★**▲ 459%**](https://www.amazon.com/dp/B0GRGC53YB) [**Banpresto - Demon Slayer: Kimetsu no Yaiba - Akaza Vibration Stars Limited Figure**Banpresto**$27.98**4.8★**▲ 436%**](https://www.amazon.com/dp/B0DVLZQPKF) [**Funko POP! Keychain: Demon Slayer - Tengen Uzui Novelty Keyring - Collectable Mini Figure - Stocking Filler - Gift Idea - Official Merchandise - Anime Fans - Backpack Decor**Funko**$13.44**4.7★**▲ 253%**](https://www.amazon.com/dp/B0CF5V1KVS)
**~~View all trending →~~**
## **What buyers say about akaza**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**41%
*“Great quality figure”*
**Strength**9%
*“they are stable if not touched”*
**Value For Money**9%
*“It was a good price”*
**Fun/Entertainment Experience**8%
*“Cute girl toy”*
**Gifting Purpose**6%
*“This was a gift”*
**Collectibles**6%
*“Highly recommended for any demon slayer fan or funko collector”*
**Advertised Vs Actual Product**6%
*“Was what I expected”*
**Assembly/Installation**3%
*“Easy to assemble”*
**Size-Overall**3%
*“Fits great size is what it says it is”*
**Design-Overall**2%
*“The details and design are really well done, and it definitely kept his attention”*
### **What buyers complain about **
**Durability**46%
*“it broke too easily”*
**Print Quality**25%
*“BAD PRINT QUALITY”*
**Quality-Overall**8%
*“Not high quality”*
**Developmental Needs**8%
*“Not for children”*
### **Top return reasons **
**Size-Overall**27%
**Defective Material/Parts**16%
**Value For Money**14%
**Gifting Purpose**9%
**Product Condition**7%
**Durability**5%
**Quality-Overall**5%
**Drop/Impact Protection**5%
**Wrinkles**5%
**Degree Of Motion**5%
## **Common questions**
- **Is akaza profitable to sell on Amazon United States?**
- The niche generates $201K/yr across 21 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -22.2%. Flapen's verdict: Skip it (46/100).
- **How competitive is the akaza niche?**
- 13 brands and 138 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in akaza?**
- Top complaints mined from reviews: Durability, Print Quality, Quality-Overall. The return rate is 0.9%.
- **What does it cost to enter the akaza niche?**
- Listings span $13.44–$91.48; the average listing price is $35.92 (sweet spot $15–$100). The average incumbent carries 179 reviews — the moat a new listing must climb.
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