---
title: "Under Cabinet Lights — $9.2M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/under-cabinet-lights"
last_updated: "2026-08-06T04:42:51.054Z"
locale: en
meta:
description: "Niche score 59/100 · $9.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · $9.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Under Cabinet Lights — $9.2M/yr Amazon US Niche (2026) - Flapen"
---
# **under cabinet lights**
**Worth a look**
Shows a $9.2M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 100Growth 19Conversion 41Competition 65Returns 66Price range 84Avg price 95Brand share 55Review moat 23Quality gap 48
**Market size**
**Incredible****$9.2M**
$9.2M/yr · 11.5M searches
**Avg price**
**Incredible****$24.50**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.26–$52.70**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.4%**
return rate — above 5% kills the launch gate
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****3.3%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****7,447.3**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-11.2%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, under cabinet lights is a $9.2M/yr Amazon United States market (11.5M searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jan–Nov. Verdict: Worth a look — 59/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **under cabinet lights market data**
- **Units sold / yr**
- **400K–500K**
- avg 12,500–15,000/product
- **Revenue / yr**
- **$9.8M–$12.3M**
- units × avg price
- **Conversion rate**
- **3.3%**
- **Avg BSR**
- **#20**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **151 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**23 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**72%**
Top 20: 97%
**Top-5 click share**
**46%**
Top 20: 83%
**Open market**
**25%**
- MCGOR34% - EZVALO21% - ZioeYiue9% - Gritin5% - Guankai3% - WOBANE3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -11.2% search growth over the last 90 days.
300K200KSpike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/under-cabinet-lights/trend)
## **Top under cabinet lights search terms**
- **under cabinet lighting**4.2M/yr-19.4%2.2% conv. - **motion sensor light indoor**1.9M/yr-12.6%1.8% conv. - **closet light**962K/yr-4.6%2.5% conv. - **under cabinet lights**626K/yr+1.7%2.0% conv. - **cabinet lights**454K/yr-11.4%1.8% conv. - **under counter lights for kitchen**388K/yr+0.2%2.8% conv. - **closet lights**323K/yr-2.0%2.3% conv. - **under cabinet lighting wireless**350K/yr-10.9%2.6% conv. - **motion sensor light**327K/yr-18.7%1.0% conv. - **sensor lights indoor**238K/yr-10.7%1.3% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/under-cabinet-lights/search-terms)
## **Top under cabinet lights products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$924K20%$1.8M30%$2.8M40%$3.7M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MCGOR 10inch Under Cabinet Lighting 2 Pack Rechargeable Motion Sensor Light Indoor 5 Levels Dimmable Magnetic Closet Lights Wireless Under Counter Lights for Kitchen Stairs**MCGOR**$16.52**4.6★47,776 rev](https://www.amazon.com/dp/B0BDF8CVBN) [2**Under Cabinet Lighting Wireless 10inch Motion Sensor Light Indoor 3Pack**ZioeYiue**$24.30**4.6★2,053 rev](https://www.amazon.com/dp/B0FBRPPT5L) [3**MCGOR 10inch Under Cabinet Lighting 2 Pack Rechargeable Motion Sensor Light Indoor 5 Levels Dimmable Magnetic Closet Lights Wireless Under Counter Lights for Kitchen Stairs**MCGOR**$17.88**4.4★10,898 rev](https://www.amazon.com/dp/B0CSJRZS97) [4**Gritin 10.2inch Under Cabinet Lighting Rechargeable 2 Pack**Gritin**$11.06**4.6★21,529 rev](https://www.amazon.com/dp/B0F1C56SR1) [5**EZVALO 6-Pack Under Cabinet Lighting with Charging Station 2000mAh Rechargeable Wireless Motion Sensor Lights 3 Color Temps Dimmable Timer Magnetic with Remote Control for Kitchen Closet Stair**EZVALO**$43.40**4.4★3,929 rev](https://www.amazon.com/dp/B0D8BKMB2S)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Rihvy 6-Pack 8-Inch Under Cabinet Lighting with Charging Station Rechargeable Motion Sensor Light Indoor 3 Color Dimmable Closet Light USB LED Magnetic Wireless Under Counter Lights for Kitchen Stair**Rihvy**$26.74**116 rev5mo ago](https://www.amazon.com/dp/B0GL7KGCH7) [**EZVALO 4 Pack Motion Sensor Closet Lights 1200mAh USB-C Rechargeable LED Puck Lights Motion Sensor Light Indoor Under Cabinet Lights Dimmable 3 Color Temps Magnetic Stick-On for Closet Pantry**EZVALO**$21.08**482 rev10mo ago](https://www.amazon.com/dp/B0FQB6Z836) [**Under Cabinet Lighting Wireless 10inch Motion Sensor Light Indoor 3Pack**ZioeYiue**$24.30**2,053 rev11mo ago](https://www.amazon.com/dp/B0FBRPPT5L) [**EZVALO 10inch Under Cabinet Lighting LED Motion Sensor Light Indoor 2400mAh USB Rechargeable Closet Lights Dimmable & Magnetic Wireless Under Counter Lights for Kitchen Pantry Stairs (2 Pack)**EZVALO**$10.61**1,825 rev12mo ago](https://www.amazon.com/dp/B0F7VV8512) [**EZVALO 5-Pack 10inch Under Cabinet Lighting 2400mAh Rechargeable Motion Sensor Light Magnetic Closet Lights with Dimmable & 3 Color Temps Wireless Motion Activated Lights with Remote for Kitchen**EZVALO**$36.32**1,735 rev1y ago](https://www.amazon.com/dp/B0F93MNQHY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Rihvy 6-Pack 8-Inch Under Cabinet Lighting with Charging Station Rechargeable Motion Sensor Light Indoor 3 Color Dimmable Closet Light USB LED Magnetic Wireless Under Counter Lights for Kitchen Stair**Rihvy**$26.74**3.9★**▲ 324%**](https://www.amazon.com/dp/B0GL7KGCH7) [**RUIKORING 8.5 Under Cabinet Lighting 6 Pack 3 Colors Motion Sensor Light Indoor 48 LED Rechargeable Closet Lights Dimmable Under Counter Lights Stick-On Magnetic Cabinet Night Lights for Kitchen**RUIKORING**$35.10**4.6★**▲ 240%**](https://www.amazon.com/dp/B0FCRJ2XLQ) [**EZVALO 4 Pack Motion Sensor Closet Lights 1200mAh USB-C Rechargeable LED Puck Lights Motion Sensor Light Indoor Under Cabinet Lights Dimmable 3 Color Temps Magnetic Stick-On for Closet Pantry**EZVALO**$21.08**4.6★**▲ 230%**](https://www.amazon.com/dp/B0FQB6Z836) [**EZVALO 10inch Under Cabinet Lighting LED Motion Sensor Light Indoor 2400mAh USB Rechargeable Closet Lights Dimmable & Magnetic Wireless Under Counter Lights for Kitchen Pantry Stairs (2 Pack)**EZVALO**$10.61**4.6★**▲ 110%**](https://www.amazon.com/dp/B0F7VV8512) [**ASOKO Under Cabinet Lighting 4500K Daylight 3 Pack 12 inch Linkable**ASOKO**$26.97**4.6★**▲ 34%**](https://www.amazon.com/dp/B07CVCF8JF)
**~~View all trending →~~**
## **What buyers say about under cabinet lights**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**29%
*“Bright Light”*
**Charging**11%
*“Charges fast”*
**Quality-Overall**8%
*“Build quality feels solid”*
**Assembly/Installation**8%
*“Easy to assemble”*
**Value For Money**5%
*“They are affordable”*
**Motion Detection**5%
*“Effective motion detection”*
**Ease Of Use**4%
*“easy to handle”*
**Advertised Vs Actual Product**4%
*“Better than expected”*
**Battery Life**3%
*“Long lasting battery”*
**Efficiency**3%
*“works really great”*
### **What buyers complain about **
**Charging**26%
*“Will not charge”*
**Battery Life**11%
*“BAD BATTERY LIFE”*
**Durability**9%
*“Broke after a month”*
**Brightness/Shine/Glow**7%
*“Too bright”*
**Functionality-Overall**5%
*“Did not work”*
**Quality-Overall**4%
*“Quality control needs improvement”*
**Magnetic Strength/Adsorption**2%
*“WEAK MAGNETS”*
**Size-Overall**2%
*“Really small”*
**Value For Money**2%
*“They should be more expensive”*
**Adhesion/Stickiness**2%
*“Adhesive sucks”*
### **Top return reasons **
**Brightness/Shine/Glow**21%
**Size-Overall**15%
**Charging**12%
**Color**8%
**Functionality-Overall**7%
**Advertised Vs Actual Product**5%
**Bulb Flicker/Dimming/Color**5%
**Defective Material/Parts**4%
**Value For Money**4%
**Magnetic Strength/Adsorption**4%
## **Common questions**
- **Is under cabinet lights profitable to sell on Amazon United States?**
- The niche generates $9.2M/yr across 33 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -11.2%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the under cabinet lights niche?**
- 23 brands and 38 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in under cabinet lights?**
- Top complaints mined from reviews: Charging, Battery Life, Durability. The return rate is 2.4%.
- **When does demand for under cabinet lights peak?**
- Demand peaks in Jan–Nov; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the under cabinet lights niche?**
- Listings span $9.26–$52.70; the average listing price is $24.50 (sweet spot $15–$100). The average incumbent carries 7,447 reviews — the moat a new listing must climb.
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