---
title: "Trion Air Bear Filter 20x25x5 Merv 11 — $1.1M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/trion-air-bear-filter-20x25x5-merv-11"
last_updated: "2026-08-08T12:34:31.929Z"
locale: en
meta:
description: "Niche score 56/100 · $1.1M/yr market · 94K searches/yr · $77.91 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $1.1M/yr market · 94K searches/yr · $77.91 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Trion Air Bear Filter 20x25x5 Merv 11 — $1.1M/yr Amazon US Niche (2026) - Flapen"
---
# **trion air bear filter 20x25x5 merv 11**
**Launch it**
A $1.1M/yr market growing +16.0% this quarter with returns at 1.1% — clears our launch bar.
Market size 79Growth 45Conversion 97Competition 41Returns 93Price range 70Avg price 83Brand share 4Review moat 48Quality gap 21
**Conversion**
**Incredible****14.5%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$77.91**
avg listing price — sweet spot $15–$100
**Market size**
**Great****$1.1M**
$1.1M/yr · 94K searches
**Price range**
**Good****$31.08–$129.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****1,713.83**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+16.0%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****99%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, trion air bear filter 20x25x5 merv 11 is a $1.1M/yr Amazon United States market (94K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–Feb–Jun–Jul. Verdict: Launch it — 56/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **trion air bear filter 20x25x5 merv 11 market data**
- **Units sold / yr**
- **13K–15K**
- avg 500–750/product
- **Revenue / yr**
- **$974K–$1.2M**
- units × avg price
- **Conversion rate**
- **14.5%**
- **Avg BSR**
- **#322**
- **Page quality**
- **0%**
- **Prime**
- **22%**
- **Sponsored**
- **94%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **72 months**
- **Avg seller age**
- **193 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▲rising
**Sellers**
**43**
**Top-5 brand share**
**99%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 100%
**Open market**
**0%**
- Trion69% - Filtrete16% - Filterbuy7% - HEALTHY CLIMATE4% - AirPurete3% - BestAir1% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — +16.0% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26 seasonDecMarJunAugNovMarMay
Peak months: Jan, Feb, Jun, Jul · busiest ÷ quietest = 5.9×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/trion-air-bear-filter-20x25x5-merv-11/trend)
## **Top trion air bear filter 20x25x5 merv 11 search terms**
- **air bear filters 20x25x5**20K/yr+18.1%14.3% conv. - **20x25x5 air filter merv 11**15K/yr+24.6%9.1% conv. - **merv 11 20x25x5**15K/yr-1.7%9.8% conv. - **trion air bear 20x25x5**11K/yr+20.0%12.4% conv. - **airbear 20x25x5**3K/yr+361.6%15.3% conv. - **trion air bear filter 20x25x5 merv 8**6K/yr+3.5%10.9% conv. - **20x25x5 merv 11**3K/yr+61.0%11.8% conv. - **trion air bear filter 20x25x5 merv 11**8K/yr-33.7%13.6% conv. - **air bear**3K/yr+22.1%2.9% conv. - **airbear 20x25x5 air filter merv 8**5K/yr-29.0%18.4% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/trion-air-bear-filter-20x25x5-merv-11/search-terms)
## **Top trion air bear filter 20x25x5 merv 11 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$106K20%$213K30%$319K40%$426K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Trion Air Bear 259112-102 MERV 11 Filters (3-Pk) - 20x25x5 by Trion**Trion**$104.21**4.8★208 rev](https://www.amazon.com/dp/B01LY5IQ0Z) [2**Filtrete 20x25x5 Air Filter MERV 11 MPR 1000 Micro Allergen Defense 2-Pack Fits Lennox AC Furnace HVAC Filters for Home Pleated Electrostatic (Actual Size 19.63 x 24.75 x 4.31 in)**Filtrete**$46.52**4.6★2,304 rev](https://www.amazon.com/dp/B0BVXDDZH7) [3**Air Bear 20x25x5 Pleated HVAC Air Filter MERV 8 (2-Pack) (actual size: 19.75 x 24.25 x 4.9 in.) compatible part number 255649-102**Trion**$62.64**5.0★10 rev](https://www.amazon.com/dp/B0GW9LSFTV) [4**Air Bear 20x25x5 Pleated HVAC Air Filter MERV 8 (4-Pack) (actual size: 19.75 x 24.25 x 4.9 in.) compatible part number 255649-102**Trion**$109.31**4.8★12 rev](https://www.amazon.com/dp/B0GSGXSHRW) [5**Trion Air Bear 255649-102 Replacement Filter - 20x25x5 Three Per Box**Trion**$85.62**4.8★2,233 rev](https://www.amazon.com/dp/B003ZVK1EG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Air Bear 20x25x5 Air Filter MERV 11 (2-Pack) Pleated HVAC Air Filter Replacement (Actual Size: 19.75 x 24.25 x 4.9 Inches) Compatible with part no: 259112-102**Trion**$67.39**9 rev3mo ago](https://www.amazon.com/dp/B0GWKHZ2JK) [**Air Bear 20x25x5 Pleated HVAC Air Filter MERV 8 (2-Pack) (actual size: 19.75 x 24.25 x 4.9 in.) compatible part number 255649-102**Trion**$62.64**10 rev3mo ago](https://www.amazon.com/dp/B0GW9LSFTV) [**Air Bear 20x25x5 Pleated HVAC Air Filter MERV 8 (4-Pack) (actual size: 19.75 x 24.25 x 4.9 in.) compatible part number 255649-102**Trion**$109.31**12 rev4mo ago](https://www.amazon.com/dp/B0GSGXSHRW) [**20x25x5 Air Bear Pleated HVAC Air Filter MERV 11 (4-Pack) (Actual Size: 19.75 x 24.25 x 4.9 Inches) compatible with part no: 2259112-102**Trion**$117.09**3 rev4mo ago](https://www.amazon.com/dp/B0GSHDN68G) [**20x25x5 Air Bear Pleated HVAC Air Filter MERV 13 (4-Pack) (Actual Size: 19.75 x 24.25 x 4.9 Inches) compatible with part no: 266649-102**Trion**$129.32**8 rev4mo ago](https://www.amazon.com/dp/B0GSH8J93B)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Air Bear 20x25x5 Air Filter MERV 11 (2-Pack) Pleated HVAC Air Filter Replacement (Actual Size: 19.75 x 24.25 x 4.9 Inches) Compatible with part no: 259112-102**Trion**$67.39**5.0★**▲ 240%**](https://www.amazon.com/dp/B0GWKHZ2JK) [**Air Bear 20x25x5 Pleated HVAC Air Filter MERV 8 (2-Pack) (actual size: 19.75 x 24.25 x 4.9 in.) compatible part number 255649-102**Trion**$62.64**5.0★**▲ 230%**](https://www.amazon.com/dp/B0GW9LSFTV) [**20x25x5 Air Bear Pleated HVAC Air Filter MERV 13 (4-Pack) (Actual Size: 19.75 x 24.25 x 4.9 Inches) compatible with part no: 266649-102**Trion**$129.32**5.0★**▲ 185%**](https://www.amazon.com/dp/B0GSH8J93B) [**Air Bear 20x25x5 Pleated HVAC Air Filter MERV 8 (4-Pack) (actual size: 19.75 x 24.25 x 4.9 in.) compatible part number 255649-102**Trion**$109.31**4.8★**▲ 163%**](https://www.amazon.com/dp/B0GSGXSHRW) [**20x25x5 Air Bear Pleated HVAC Air Filter MERV 11 (4-Pack) (Actual Size: 19.75 x 24.25 x 4.9 Inches) compatible with part no: 2259112-102**Trion**$117.09**3.5★**▲ 152%**](https://www.amazon.com/dp/B0GSHDN68G)
**~~View all trending →~~**
## **What buyers say about trion air bear filter 20x25x5 merv 11**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Filtration**25%
*“The filter works fantastic”*
**Size-Overall**23%
*“Fits as it should”*
**Quality-Overall**19%
*“Excellent Product”*
**Value For Money**12%
*“Great deal”*
**Advertised Vs Actual Product**8%
*“just what I needed”*
**Efficiency**4%
*“Effective”*
**Assembly/Installation**2%
*“easy to install”*
**Ease Of Use**1%
*“Quick and easy”*
**Durability**0%
*“have had no lasting issues or problems”*
**Security**0%
*“Reliable”*
### **What buyers complain about **
**Size-Overall**49%
*“Didn't fit”*
**Filtration**11%
*“The condition of the filter is not very good”*
**Quality-Overall**5%
*“Not good quality”*
**Compatibility-Overall**4%
*“Does not fit my AC”*
**Value For Money**3%
*“just more expensive”*
**Advertised Vs Actual Product**3%
*“Shame on me for not reading the spec sheet carefully”*
**Measurement/Reading Accuracy**2%
*“inconsistent”*
**Strength**2%
*“They still are flimsy”*
**Thickness**2%
*“a bit too thin”*
**Ease Of Use**1%
*“I have trouble getting the door to close”*
### **Top return reasons **
**Size-Overall**71%
**Filtration**14%
**Compatibility-Overall**9%
**Advertised Vs Actual Product**2%
**Value For Money**1%
**Defective Material/Parts**1%
**Functionality-Overall**0%
**Product Condition**0%
**Ease Of Use**0%
**Certifications**0%
## **Common questions**
- **Is trion air bear filter 20x25x5 merv 11 profitable to sell on Amazon United States?**
- The niche generates $1.1M/yr across 18 tracked products. 6 of 6 products launched in the last 360 days are still selling. 90-day search growth is +16.0%. Flapen's verdict: Launch it (56/100).
- **How competitive is the trion air bear filter 20x25x5 merv 11 niche?**
- 6 brands and 43 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 99% of demand.
- **What do buyers complain about in trion air bear filter 20x25x5 merv 11?**
- Top complaints mined from reviews: Size-Overall, Filtration, Quality-Overall. The return rate is 1.1%.
- **When does demand for trion air bear filter 20x25x5 merv 11 peak?**
- Demand peaks in Jan–Feb–Jun–Jul; the busiest month runs 5.9× the quietest.
- **What does it cost to enter the trion air bear filter 20x25x5 merv 11 niche?**
- Listings span $31.08–$129.32; the average listing price is $77.91 (sweet spot $15–$100). The average incumbent carries 1,714 reviews — the moat a new listing must climb.
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