---
title: "Tree Lights Outdoor — $117K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/tree-lights-outdoor"
last_updated: "2026-08-07T00:29:05.089Z"
locale: en
meta:
description: "Niche score 52/100 · $117K/yr market · 298K searches/yr · $31.11 avg price. Weak search conversion (1.3%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $117K/yr market · 298K searches/yr · $31.11 avg price. Weak search conversion (1.3%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Tree Lights Outdoor — $117K/yr Amazon US Niche (2026) - Flapen"
---
# **tree lights outdoor**
**Worth a look**
Shows no brand lock-in (top 5 brands take 32% of clicks), but weak search conversion (1.3%) keeps it on the watch list.
Market size 27Growth 19Conversion 16Competition 86Returns 36Price range 65Avg price 95Brand share 96Review moat 40Quality gap 73
**Brand share**
**Incredible****32%**
top-5 brand share — no brand owns this niche
**Avg price**
**Incredible****$31.11**
avg listing price — sweet spot $15–$100
**Competition**
**Great****29%**
top-5 click share — an open shelf
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$6.73–$137.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****2,536.18**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****4.2%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$117K**
$117K/yr · 298K searches
**Growth**
**Bad****-11.3%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, tree lights outdoor is a $117K/yr Amazon United States market (298K searches/yr). The top 5 brands hold 32% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 52/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tree lights outdoor market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$187K–$249K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#254**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **95%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.
**Brands**
**53 **▲rising
**Sellers**
**73**
**Top-5 brand share**
**32%**
Top 20: 73%
**Top-5 click share**
**29%**
Top 20: 64%
**Open market**
**64%**
- Gardencoin9% - Ler0ktr7% - EZVALO6% - Sublume6% - Zetunlo4% - PXBNIUYA4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -11.3% search growth over the last 90 days.
30K20KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 10.6×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/tree-lights-outdoor/trend)
## **Top tree lights outdoor search terms**
- **tree light**62K/yr+12.9%0.9% conv. - **twinkling tree lights**37K/yr-62.6%0.7% conv. - **twinkle tree lights**24K/yr-45.0%0.6% conv. - **fairy lights for tree**7K/yr-15.4%0.6% conv. - **twinkle lights for tree**24K/yr-34.8%1.9% conv. - **twinkle lights tree**8K/yr-23.6%0.4% conv. - **christmas light tree**19K/yr+18.4%0.0% conv. - **luces de hadas para arbol de navidad**6K/yr+224.6%0.0% conv. - **fairy lights christmas tree**15K/yr+42.8%0.0% conv. - **warm white twinkle christmas lights**8K/yr+48.2%0.6% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/tree-lights-outdoor/search-terms)
## **Top tree lights outdoor products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$4K6%$7K9%$11K12%$14K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Gardencoin Outdoor Ring Tree Lights 72W LED Landscape Uplighting for Trees 3000K Warm White Low Voltage IP65 Waterproof 15.35 Inner Diameter DC24V Driver Included 10080 Lumens Set of 6**Gardencoin**$97.84**4.2★87 rev](https://www.amazon.com/dp/B0D17D4741) [2**Ler0ktr Rechargeable Battery LED Spotlight Indoor: Wireless Mini Art Accent Spot Lights with Timer Remote - Small Dimmable Uplight for Plants Display Painting Dartboard Artwork Portrait Closet**Ler0ktr**$23.68**4.4★1,161 rev](https://www.amazon.com/dp/B0DJ733JS1) [3**Sublume Solar Tree Lights Outdoor Spotlights with Bright Warm White LED for Landscape Uplighting 2-in-1 (Sticked&Tied) IP65 Waterproof 2000Mah Palm Tree Ring Uplights for Flag Pole Garden Yard**Sublume**$60.47**4.4★117 rev](https://www.amazon.com/dp/B0F93XYJTR) [4**Spot Lights Indoor Led Spotlight: Rechargeable Battery Wireless Up Lights Indoor - Plants Tree Artwork Portrait Picture Display Accent Lighting for Home Decorators Homeowners Art Collectors(2 Pack)**Zetunlo**$21.95**4.4★482 rev](https://www.amazon.com/dp/B0CYWSS1F3) [5**Solar Spot Lights Outdoor Waterproof Solar Spotlights 4 Packs Cool White**AUDERWIN**$26.23**4.3★4,700 rev](https://www.amazon.com/dp/B0CMZ9RDSH)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LEONLITE Update 5CCT Low Voltage Landscape Tree Ring Lights AC/DC 12-24V 750LM 11W/PCS Aluminum IP65 Landscape Spotlights for Big Tree&Palm Tree 1800K/2700K/3000K/4000K/5000K Pack of 6**LEONLITE**$137.42**11 rev8mo ago](https://www.amazon.com/dp/B0G1WTVKZ5) [**Spot Lights Indoor Led Spotlight: Rechargeable Battery Wireless Up Lights Indoor - Plants Tree Artwork Portrait Picture Display Accent Lighting for Home Decorators Homeowners Art Collectors(2 Pack)**Zetunlo**$21.95**482 rev10mo ago](https://www.amazon.com/dp/B0CYWSS1F3) [**SUNCKET Solar Lights Outdoor 120LED 2pack Fairy Garden Lights Decor for Outside Fireworks Lights Solar Powered for Yard Patio Pathway Walkway Balcony Warm White**SUNCKET**$15.19**174 rev11mo ago](https://www.amazon.com/dp/B0FMJQJ9L5) [**Clownya Christmas Lights 100ft 300 LEDs 8 Modes Warm White Indoor Outdoor Plug-in Fairy Lights for Christmas Tree Bedroom Classroom Decor Outdoor Decor Christmas Decorations (Warm Color 100FT)**Clownya**$15.03**196 rev11mo ago](https://www.amazon.com/dp/B0FL7BXZ1K) [**Enchanted Willow Vine Fairy Lights - 7.5Ft Christmas Decorations Twinkling Tree Branch with Remote Control 144 LEDs Twinkle String Lights for Wall Bedroom Living Room Home Decor (1 Pack)**Probapro**$27.67**216 rev12mo ago](https://www.amazon.com/dp/B0FKSQ2YXS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sublume Solar Tree Lights Outdoor Spotlights with Bright Warm White LED for Landscape Uplighting 2-in-1 (Sticked&Tied) IP65 Waterproof 2000Mah Palm Tree Ring Uplights for Flag Pole Garden Yard**Sublume**$60.47**4.4★**▲ 582%**](https://www.amazon.com/dp/B0F93XYJTR) [**Clownya Christmas Lights 100ft 300 LEDs 8 Modes Warm White Indoor Outdoor Plug-in Fairy Lights for Christmas Tree Bedroom Classroom Decor Outdoor Decor Christmas Decorations (Warm Color 100FT)**Clownya**$15.03**4.5★**▲ 575%**](https://www.amazon.com/dp/B0FL7BXZ1K) [**LEONLITE Update 5CCT Low Voltage Landscape Tree Ring Lights AC/DC 12-24V 750LM 11W/PCS Aluminum IP65 Landscape Spotlights for Big Tree&Palm Tree 1800K/2700K/3000K/4000K/5000K Pack of 6**LEONLITE**$137.42**4.2★**▲ 545%**](https://www.amazon.com/dp/B0G1WTVKZ5) [**Cherry Blossom Lights with Remote 8 Modes for Room Decor**Generic**$31.53**4.4★**▲ 531%**](https://www.amazon.com/dp/B0DK1S257G) [**EZVALO Wireless LED Spotlights Indoor 5500mAh Rechargeable Battery-Powered Plant Spotlights Dimmable & Timer 3-CCT Small Up Lights with Remote Accent Uplighting for Artwork Trees (Black)**EZVALO**$17.02**4.6★**▲ 445%**](https://www.amazon.com/dp/B0DNJD8VM7)
**~~View all trending →~~**
## **What buyers say about tree lights outdoor**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**40%
*“Bright Light”*
**Quality-Overall**10%
*“Best quality”*
**Value For Money**6%
*“Great deal”*
**Assembly/Installation**6%
*“Easy assembly”*
**Charging**4%
*“Long lasting charge”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Durability**3%
*“Held up well”*
**Design-Overall**3%
*“Outstanding construction is good”*
**Color**3%
*“Color is perfect”*
**Ease Of Use**3%
*“Easy to hang”*
### **What buyers complain about **
**Durability**16%
*“Break very easily”*
**Brightness/Shine/Glow**13%
*“Not Bright enough”*
**Functionality-Overall**9%
*“does not work well at all”*
**Quality-Overall**8%
*“Quality is inconsistent”*
**Bulb Flicker/Dimming/Color**5%
*“Too dim”*
**Charging**5%
*“Did not charge”*
**Size-Overall**5%
*“Super small”*
**Advertised Vs Actual Product**4%
*“False advertising”*
**Value For Money**3%
*“And again, same price at the crappy one”*
**Color**3%
*“theyre not as much of a light pink as i thought theyd be”*
### **Top return reasons **
**Brightness/Shine/Glow**21%
**Size-Overall**15%
**Color**10%
**Bulb Flicker/Dimming/Color**10%
**Advertised Vs Actual Product**9%
**Functionality-Overall**8%
**Defective Material/Parts**4%
**Charging**4%
**Value For Money**3%
**Quality-Overall**2%
## **Common questions**
- **Is tree lights outdoor profitable to sell on Amazon United States?**
- The niche generates $117K/yr across 66 tracked products. 9 of 14 products launched in the last 360 days are still selling. 90-day search growth is -11.3%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the tree lights outdoor niche?**
- 53 brands and 73 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 32% of demand.
- **What do buyers complain about in tree lights outdoor?**
- Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Functionality-Overall. The return rate is 4.2%.
- **When does demand for tree lights outdoor peak?**
- Demand peaks in Nov–Dec; the busiest month runs 10.6× the quietest.
- **What does it cost to enter the tree lights outdoor niche?**
- Listings span $6.73–$137.42; the average listing price is $31.11 (sweet spot $15–$100). The average incumbent carries 2,536 reviews — the moat a new listing must climb.
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