---
title: "Search terms — tile paint - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/tile-paint/search-terms"
last_updated: "2026-08-05T23:56:16.344Z"
locale: en
meta:
  description: "Niche score 58/100 · $1.5M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $1.5M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — tile paint - Flapen"
---

# **tile paint**

**Worth a look**

Shows a sweet-spot price point ($45.41 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 87Growth 23Conversion 49Competition 47Returns 75Price range 50Avg price 95Brand share 35Review moat 56Quality gap 82

**Avg price**

**Incredible****$45.41**

avg listing price — sweet spot $15–$100

**Market size**

**Great****$1.5M**

$1.5M/yr · 850K searches

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Returns**

**Great****2.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****1,273.38**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$9.77–$179.21**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****3.9%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-4.8%**

90-day search growth — must beat 0% to launch

## Search terms